Food Carryout and Delivery: Special COVID-19 Consumer Insights
The nation reopens yet the masks remain—a stark and constant reminder that how we live, work, shop, and eat have all been indefinitely altered by the coronavirus pandemic. In this supplement to Packaged Facts’ May 2020 report Food Carryout & Delivery, our experts put a microscope on the current condition of life in America with a special focus on consumers’evolving relationship with restaurant carryout, grocery delivery, and e-commerce food providers such as Amazon.
- INTRODUCTION
- COVID-19: CONSUMER IMPACT OVERVIEW
- 58% OF PEOPLE SET UP TO WORK AT HOME ARE DOING SO MORE OFTEN
- Figure 2-1 COVID-19 Is Causing More Consumers to Work from Home More Than Usual (percent of
- employed consumers who are set up to work from home)
- MOST CONSUMERS ARE CONCERNED ABOUT COVID-19 & ITS IMPACT
- Figure 2-2 Consumer Concerns Related to the Coronavirus (percent of consumers)
- MANY CONSUMERS REPORT BEING NEGATIVELY IMPACTED BY COVID-19
- Figure 2-3 Negative Personal Effects Related to the Coronavirus (percent of consumers)
- EVEN MORE CONSUMERS REPORT FAMILY OR FRIENDS HAVE BEEN AFFECTED
- Figure 2-4 Negative Effects of the Coronavirus on Friends & Family (percent of consumers)
- MOST CONSUMERS WANT COMPANIES TO STEP UP & TAKE ACTION
- Figure 2-5 Consumer Desires for Company Coronavirus Responses (percent of consumers)
- THE PANDEMIC RESHAPED CONSUMER SHOPPING & DINING PATTERNS
- Figure 2-6 Consumer Shopping Changes Due to the Coronavirus (percent of consumers)
- FIRST-TIME USES OF GROCERY FULFILLMENT METHODS ARE UP
- Figure 2-7 Consumer First-Time Use of Grocery Order Fulfillment Methods Due to the Coronavirus
- (percent of consumers)
- CONSUMERS ARE INCREASING USE OF GROCERY DELIVERY & PICKUP
- Figure 2-8 Consumer Increased Use of Grocery Order Fulfillment Methods Due to the Coronavirus(percent of consumers)
- 25%-34% OF CONSUMERS ARE BUYING LESS THROUGH PHYSICAL LOCATIONS
- Figure 2-9 Consumer Purchases at Physical Retail Locations Compared to Six Months Ago (percent of
- consumers)
- ONLINE PURCHASES ARE UP AT AMAZON BUT NOT OTHER RETAILERS
- Figure 2-10 Consumer Purchases from Online Retailers Compared to Six Months Ago (percent of
- consumers)
- RESTAURANT ORDERING ACTIVITY
- HALF OF CONSUMERS ARE INCREASING USE OF RESTAURANT CARRYOUT, CURBSIDE PICKUP, & ONLINE ORDERING
- Figure 3-1 Consumer Purchases from Online Retailers Compared to Six Months Ago (percent of consumers)
- MANY CONSUMERS ARE ORDERING FROM RESTAURANTS, BUT CONCERNS ABOUT COVID-19 INFECTION REMAIN
- Figure 3-2 Reasons for Ordering Carryout/Delivery from Restaurants & Concerns about COVID-19
- Infection (percent of consumers)
- LOCAL VS. NATIONAL BUSINESSES
- Consumers Think Shopping At Small, Independent, or Local Retailers Is Important But That Small
- Businesses Are Not As Likely to Offer Good Online Shopping Options
- Table 3-1 Consumer Agreement on Statements about Small, Local, Independent, Large, & National
- Retailers (% of consumers)
- More Consumers Are Primarily Ordering Carryout/Delivery from Local Restaurants
- Figure 3-3 Types of Restaurants Used for Carryout & Delivery (percent of consumers)
- Restaurants Saw Sales Reductions of 50% or More Through Physical Locations
- Figure 3-4 Purchases Made at Physical Restaurant Locations (percent of consumers)
- Although Many Consumers Are Ordering Carryout or Delivery from Restaurants, There Are Large
- Decreases in How Much Some Consumers Are Buying Online
- Figure 3-5 Purchases Made at Restaurants Online (percent of consumers)
- PLATFORM USAGE & PAYMENT OPTIONS
- FIRST-TIME USES OF DIFFERENT RESTAURANT DELIVERY & PICKUP FULFILLMENT METHODS ARE UP
- Figure 4-1 Consumer First-Time Use of Restaurant Order Fulfillment Methods Due to the Coronavirus(percent of consumers)
- MOBILE PAYMENTS ARE MORE COMMON AMONG PEOPLE WHO ARE ORDERING FOOD ONLINE MORE DUE TO THE
- CORONAVIRUS
- Figure 4-2 Penetration of Mobile Payments & Payment Apps Among Smartphone Users (percent of smartphone users)
- PAYMENT METHODS THAT LIMIT CONTACT ARE BECOMING MORE POPULAR, ESPECIALLY AMONG CONSUMERS WHO
- ARE BUYING MORE FOOD ONLINE
- Figure 4-3 Use of Different Payment Methods among Consumers (percent of consumers vs. more frequent online grocery and restaurant shoppers)
- DEMOGRAPHIC TRENDS IN RESTAURANT CARRYOUT & DELIVERY DURING THE PANDEMIC
- U.S. REGIONS & URBAN VS. RURAL COMMUNITIES
- Figure 5-1 Restaurant Carryout & Delivery Order Frequency vs. Two Months Ago by Urban/Rural &U.S. Region (percent of consumers)
- ABILITY TO WORK FROM HOME
- Figure 5-2 Restaurant Carryout & Delivery Order Frequency vs. Two Months Ago by Ability to Work
- From Home (percent of employed consumers)
- HOUSEHOLD INCOME BRACKET
- Figure 5-3 Restaurant Carryout & Delivery Order Frequency vs. Two Months Ago by Household
- Income Bracket (percent of consumers)
- RACE & ETHNICITY
- Figure 5-4 Restaurant Carryout & Delivery Order Frequency vs. Two Months Ago by Race/Ethnicity(percent of consumers)
- MARITAL STATUS & PRESENCE OF CHILDREN IN HOUSEHOLD
- Figure 5-5 Restaurant Carryout & Delivery Order Frequency vs. Two Months Ago by Marital Status &
- Children (percent of consumers)
- GENDER & AGE GROUP
- Figure 5-6 Restaurant Carryout & Delivery Order Frequency vs. Two Months Ago, by Gender & Age
- Bracket (percent of consumers)
- CONSUMER SURVEY METHODOLOGY
- Table 6-1 Packaged Facts National Online Survey Demographic Quotas
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