Category: Advertising & Marketing
Advertising & Marketing market research reports by Packaged Facts
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Co-Branded and Affinity Cards in the U.S., 7th Edition
Special offer: now 10% off original full report price Co-Branded and Affinity Cards in the U.S., 7th Edition Co-branded credit cards remain integral to issuers and retail partners alike: Packaged Facts estimates that, in 2018, co-branded credit cards generated $990 billion in purchase value, up an a ... Read More
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The African-American and Hispanic Markets: Wealth, Banking, and Payment Trends
The Financial Services Market: African Americans and Hispanics Special offer: now 20% off original full report price Multicultural consumers—particularly African American and Hispanic consumers—are a key financial services growth target. Buoyed by post-recession economic growth, African American hou ... Read More
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Looking Ahead to Gen Z: Demographic Patterns and Spending Trends
Looking Ahead to Gen Z: Demographic Patterns and Spending Trends Special offer: now 20% off original full report price There are 52 million Americans in the 13- to 24-year-old age group that comprises the Gen Z demographic. They account for 16% of the U.S. population. The 21 million teens in the 13- ... Read More