Global Natural Language Processing (NLP) in Education Market 2023-2030

Global Natural Language Processing (NLP) in Education Market 2023-2030

Global Natural Language Processing (NLP) in Education Market Size, Share & Trends Analysis Report by Offering (Solution and Service), by Model Type (Rule-based NLP, Statistical NLP, and Hybrid NLP), by Application (Data Extraction, Risk & Threat Detection, Intelligent Tutoring & Language Learning, Corporate Training, and Others), and by End-User (Academic User, and EdTech Provider) Forecast Period (2023-2030)

The global NLP in education market is anticipated to grow at a CAGR of 22.8% during the forecast period. The market growth is attributed to factors such as the growing use of e-learning platforms, increasing demand adjacent technologies such as Al, loT, data analytics, and chatbots, government initiatives to provide better learning experiences, improve student outcomes, and make education more accessible to a wider audience. For instance, in October 2022, Red Hat, Inc. and IBM Research announced Project Wisdom, the community project to create an intelligent, natural language processing capability for Ansible and the IT automation industry. Using an artificial intelligence (AI) model, the project aims to increase the productivity of IT automation developers and make IT automation more achievable and understandable for diverse IT professionals with various skills and backgrounds.

Segmental Outlook

The global NLP in education market is segmented based on the offering, type, application and end-user. Based on the type, the market is segmented into solution and services. Based on the model type, the market is sub-segmented into rule-based NLP, statistical NLP and hybrid NLP. Further, based on application, the market is segmented into data extraction, risk & threat detection, intelligent tutoring & language learning, corporate training and others. Based on end-user, the market is segmented into academic user and EdTech provider. Among the end-user, the academic user sub-segment is anticipated to hold a considerable share of the market, as NLP can be used to create content for educational purposes, such as textbooks and online courses. This can help in making the content more interactive, engaging, and relevant to the student's needs.

The Corporate Training Sub-Segment is Anticipated to Hold Prominent Share in the Global NLP in Education Market

Among the application, the corporate training sub-segment is expected to hold a prominent share of the global NLP in education market across the globe. Corporate training programs benefit from NLP solutions by increasing their efficiency, and scalability while lowering costs and enhancing the learning experience. By examining the learner's language, speech patterns, and behaviors, NLP solutions can help to tailor the teaching experience. With this knowledge, it is possible to modify the training course to accommodate each learner's unique requirements. By automating repetitive operations like grading and assessment and by lowering the need for instructors and physical training materials, NLP technologies can lower the cost of training with effective learning. In corporate NLP software and tools can help train new employees who work for overseas client as it can also recognize the language based on the input text and automatically translate it.

Important discourse components including assertions, arguments, and evidence can be detected using NLP. NLP can also give students feedback on how well an essay is organized. Combining these NLP techniques can create automatic writing evaluation (AWE) systems that can offer both low-level feedback (such as suggestions for vocabulary) and higher-level feedback (such as guidance on the coherence of discourse). After North America, Asia-Pacific and Europeans countries are heading toward the growth of the NLP in the education sector.

Regional Outlook

The global NLP in education market is further segmented based on geography including North America (the US, and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East &Africa, and Latin America). Among these, the North American regional market is expected to cater prominent growth over the forecast period, however, the Asia-Pacific region is projected to experience considerable growth in the NLP in Education market.

The North America Region is Expected to Hold Prominent Share in the Global NLP in Education Market

Among all regions, the North America region is anticipated to emerge as the fastest-growing regional market over the forecast period. North America holds a prominent position in the field of machine learning and AI, with a substantial market dedicated to natural language processing (NLP) technology. Given the numerous American market players, it's evident that NLP has widespread adoption in the US, driving technological advancements in the field. Within North America, the US stands out, with the NLP market in education being particularly significant. Additionally, Canada is experiencing rapid growth in the NLP education sector. According to the Government of Canada CCDR Volume-46 published in June 2020, the country has mandated the integration and utilization of NLP and other technologies in various sectors including healthcare and education, among others.

Market Players Outlook

The major companies serving the global NLP in education market include SAS Institute Inc., Baidu, Inc., Carnegie Learning, Inc., Chivox Co.,Ltd, Primer.AI, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in February 2022, Primer acquired LightTag, adds data labeling to end-to-end NLP platform. Better labeling leads to improved NLP model training, higher model performance, and faster deployment into production. Just one hundred accurately labeled examples can transform a model from a subpar prototype to a business-affecting solution.

The Report Covers

Market value data analysis of 2021 and forecast to 2028.

Annualized market revenues ($ million) for each market segment.

Country-wise analysis of major geographical regions.

Key companies operating in the global NPL in education market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.

Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.

Analysis of market-entry and market expansion strategies.

Competitive strategies by identifying ‘who-stands-where’ in the market.