Europe Pillow Market Research Report Data By Product Type (Feather Pillows, Down Pillows, Memory Foam Pillows, Latex Pillows, Synthetic Pillows, and Others), By Type (Adjustable Pillows and Non-Adjustable Pillows), By Design (Ergonomic Pillows and Normal Pillows), By Pillow Sizes (Standard, Super-Standard, Queen, King, European, and Others), By Category (Smart Pillows and Standard Pillows), By Nature (Eco-Friendly Pillows and Regular), By Distribution Channel (Supermarket & Hypermarket, Specialty Store, Online and Others), and By Country- Industry Forecast to 2032
The Europe Pillow Market was estimated at USD 4250.04038153901 million in 2023. The Europe Pillow market is expected to increase from 4511.69355830211 million in 2024 to USD 7678.00883184872 million by 2032, with a compound yearly growth rate (CAGR) of 6.87% over the forecast period (2024-2032). In recent years, memory foam pillows have grown in popularity across Europe, altering the pillow business. This tendency has been fueled by a number of causes, including superior comfort, health benefits, and rising consumer awareness. As memory foam pillows gain popularity, they are expected to become a significant driving force in the European pillow market. Travel has always been an important aspect of human life, and in recent years, demand for travel pillows has increased significantly throughout Europe. This tendency is not coincidental, but rather reflects evolving consumer behaviors and requirements. The growing popularity of travel pillows is expected to boost the pillow industry in Europe, as these compact, portable, and comfy products become indispensable for all types of travelers. The changing nature of travel is one of the primary drivers of the increase in demand for travel pillows. The growth in demand for travel pillows is expected to propel the pillow market in Europe to new heights. Changing travel habits, an emphasis on comfort in transportation, the development of remote work, and growing awareness of sleep hygiene all contribute to a strong market for these adaptable gadgets.
Market Segment insightsFeather pillows, down pillows, memory foam pillows, latex pillows, synthetic pillows, and others make up the product segmentation of the Europe Pillow market.
The market is divided into two types: adjustable pillows and non-adjustable pillows.
The Europe Pillow market is segmented by category, with smart pillows and regular pillows.
The market is divided into distribution channels, which include supermarkets and hypermarkets, specialized stores, online, and others.
Regional InsightsThe study divides the market by country: Germany, France, the United Kingdom, Spain, Italy, Ireland, Sweden, Austria, Russia, Poland, and the rest of Europe. Germany Pillow Market has the greatest market share (17.23%) in 2022 and is predicted to grow at a 6.40% CAGR due to the availability of e-commerce sites in local languages such as German, French, Spanish, and Italian. Another important aspect is the widespread usage and accessibility of the internet in European countries, as well as the substantially higher number of internet users who choose to buy consumer goods via e-commerce.
Major PlayersMuchi (Italy), Old Europe Duvet Company (Canada), DYKON A/S (Denmark), Wendre (Estonia), The Nest Company (Germany), Caldeira UK Ltd (UK), Comfy Group (UK), Naturtex (Hungary), Dùsal Limited (UK), and HEFEL Textil GmbH (Austria) are among the key players in the Europe Pillow market.