US Cookies Market Research Report Forecast to 2030

US Cookies Market Research Report Forecast to 2030


The U.S. Cookies market, with a 2022 valuation of $11,881.93 million, is poised for significant growth during the forecast period, reflecting a promising CAGR of over 4.36%. The U.S. cookies market is a dynamic landscape characterized by a diverse array of sweet baked goods, ranging from traditional classics to innovative and health-conscious options. Evolving consumer preferences drive trends such as a demand for healthier variants, including gluten-free and organic options, as well as a penchant for unique and U.S.-inspired flavors.

Artisanal and craft bakeries contribute to the market with premium, handmade offerings, while the emphasis on snacking convenience fuels the popularity of on-the-go packaging. Major players in the industry navigate challenges related to health concerns by reformulating products and addressing demands for transparency. Consumer engagement through digital platforms, seasonal offerings, and personalized options further shape the industry, demonstrating its adaptability and resilience in meeting the diverse needs and preferences of the American consumer base across various retail channels, including supermarkets, specialty stores, and online platforms.

The U.S. cookies market continues to evolve, shaped by changing consumer preferences, health and wellness trends, and the industry's response to environmental and sustainability concerns. The market's resilience and adaptability are evident in the diverse array of products available to meet the multifaceted needs of consumers across the country.

Market Segmentation

Based on product type, the U.S. Cookies market has been segmented into Molded Cookies, Bar Cookies, Rolled Cookies, Fried Cookies, Sandwich Cookies, No-Bake Cookies, and Others.

The category of cookies is broad, meeting a range of dietary requirements and tastes. Because of their timeless flavor and texture, conventional cookies made with components like butter, sugar, and flour continue to be popular.

Based on type, the U.S. Cookies market has been bifurcated into the plain and butter-based cookies, chocolate-based cookies, oatmeal raisin cookies, gingerbread cookies, snowball cookies, and others. Based on packaging, the market has been bifurcated into the rigid and flexible.

Based on distribution channel, the U.S. Cookies market has been bifurcated into the store-based and non-store-based.

Major players

The key market players are Mondelēz International, Kellogg Corporation, Bimbo Bakers U.S., Nestlé, Kraft Heinz, Ferrero International, McKee Foods Corporation, Campbell Soup Company, Hostess Brands, Inc., and PepsiCo, Inc.


1 Executive Summary
1.1 Market Attractiveness Analysis
1.1.1 U.S. Cookies Market, By Product Type
1.1.2 U.S. Cookies Market, By Category
1.1.3 U.S. Cookies Market, By Type
1.1.4 U.S. Cookies Market, By Packaging
1.1.5 U.S. Cookies Market, By Distribution Channel
2 Market Introduction
2.1 Definition
2.2 Scope Of The Study
2.3 Research Objective
2.4 Market Structure
3 Research Methodology
3.1 Data Mining
3.2 Secondary Research
3.3 Primary Research
3.3.1 Primary Interviews And Information Gathering Process
3.3.2 Breakdown Of Primary Respondents
3.4 Research Methodology For Market Size Estimation
3.4.1 Bottom-up Approach
3.4.2 Top-down Approach
3.5 Data Validation
3.6 Assumptions & Limitations
4 Market Dynamics
4.1 Introduction
4.2 Drivers
4.2.1 Increasing Demand For Chocolate Cookies Across The U.S.
4.2.2 Changing Lifestyle Of Consumers
4.3 Restraint
4.3.1 High Sugar Content Of Cookies
4.4 Opportunities
4.4.1 Growing Popularity Of Premium And Artisanal Cookies
4.4.2 Rising Interest In Healthy And Functional Cookies In The Consumers In The U.S.
4.5 Challenges
4.5.1 Increasing Competition From Private Label Brands
5 Market Factor Analysis
5.1 Value Chain Analysis
5.1.1 Raw Material Procurement
5.1.2 Processing
5.1.3 Packaging
5.2 Supply Chain Analysis
5.2.1 Raw Material Procurement
5.2.2 Processing
5.2.3 Packaging
5.2.4 Distribution And Retail
5.2.5 Marketing And Advertising
5.2.6 Sales
5.2.7 Consumer Consumption
5.2.8 Post-purchase Support
5.3 Porter’s Five Forces Model
5.3.1 Bargaining Power Of Suppliers
5.3.2 Bargaining Power Of Buyers
5.3.3 Threat Of New Entrants
5.3.4 Threat Of Substitutes
5.3.5 Intensity Of Rivalry
5.4 Impact Of Coronavirus Outbreak On U.S. Market
5.4.1 Impact On Production
5.4.2 Impact On Raw Material Availability
5.4.3 Impact Of Covid-19 On Supply Chain
5.4.4 Impact On Pricing
6 U.S. Cookies Market, By Product Type
6.1 Overview
6.1.1 U.S. Cookies Market Estimates & Forecast, By Product Type, 2018–2030
6.2 Molded Cookies
6.3 Bar Cookies
6.4 Rolled Cookies
6.5 Fried Cookies
6.6 Sandwich Cookies
6.7 No-bake Cookies
6.8 Others
7 U.S. Cookies Market, By Category
7.1 Overview
7.1.1 U.S. Cookies Market Estimates & Forecast, By Category, 2018–2030
7.2 Conventional
7.3 Gluten-free
8 U.S. Cookies Market, By Type
8.1 Overview
8.1.1 U.S. Cookies Market Estimates & Forecast, By Type, 2018–2030
8.2 Plain And Butter Based Cookies
8.3 Chocolate Based Cookies
8.4 Oatmeal Raisin Cookies
8.5 Gingerbread Cookies
8.6 Snowball Cookies
8.7 Others
9 U.S. Cookies Market, By Packaging
9.1 Overview
9.1.1 U.S. Cookies Market Estimates & Forecast, By Packaging, 2018–2030
9.2 Rigid
9.3 Flexible
10 U.S. Cookies Market, By Distribution Channel
10.1 Overview
10.1.1 U.S. Cookies Market Estimates & Forecast, By Distribution Channel, 2018–2030
10.2 Store-based
10.2.1 Supermarkets & Hypermarkets
10.2.2 Convenience Stores
10.2.3 Others
10.3 Non-store-based
11 Competitive Landscape
11.1 Competitive Overview
11.2 Competitive Benchmarking
11.3 Key Developments & Growth Strategies
11.3.1 New Product Launch/Service Deployment
11.3.2 Expansion & Acquisition
12 Company Profiles
12.1 Mondelez International
12.1.1 Company Overview
12.1.2 Financial Overview
12.1.3 Products Offered
12.1.4 Key Developments
12.1.5 Swot Analysis
12.1.6 Key Strategy
12.2 Kellogg
12.2.1 Company Overview
12.2.2 Financial Overview
12.2.3 Products Offered
12.2.4 Key Developments
12.2.5 Swot Analysis
12.2.6 Key Strategy
12.3 Bimbo Bakeries U.S.
12.3.1 Company Overview
12.3.2 Financial Overview
12.3.3 Products Offered
12.3.4 Swot Analysis
12.3.5 Key Strategy
12.4 Nestlé
12.4.1 Company Overview
12.4.2 Financial Overview
12.4.3 Products Offered
12.4.4 Key Developments
12.4.5 Swot Analysis
12.4.6 Key Strategy
12.5 The Kraft Heinz Company
12.5.1 Company Overview
12.5.2 Financial Overview
12.5.3 Products Offered
12.5.4 Swot Analysis
12.5.5 Key Strategy
12.6 Ferrero
12.6.1 Company Overview
12.6.2 Financial Overview
12.6.3 Products Offered
12.6.4 Key Developments
12.6.5 Swot Analysis
12.6.6 Key Strategy
12.7 Mckee Foods
12.7.1 Company Overview
12.7.2 Products Offered
12.7.3 Key Developments
12.7.4 Swot Analysis
12.7.5 Key Strategy
12.8 Campbell Soup Company
12.8.1 Company Overview
12.8.2 Financial Overview
12.8.3 Products Offered
12.8.4 Key Developments
12.8.5 Swot Analysis
12.8.6 Key Strategy
12.9 Hostess Brands, Inc
12.9.1 Company Overview
12.9.2 Financial Overview
12.9.3 Products Offered
12.9.4 Swot Analysis
12.9.5 Key Strategy
12.10 Pepsico, Inc
12.10.1 Company Overview
12.10.2 Financial Overview
12.10.3 Products Offered
12.10.4 Swot Analysis
12.10.5 Key Strategy
13 Appendix
13.1 References
13.2 Related Reports
List Of Tables
Table 1 Market Synopsis
Table 2 List Of Assumptions
Table 3 U.S. Cookies Market Estimates & Forecast, By Product Type, 2018–2030 (Usd Million)
Table 4 U.S. Cookies Market Estimates & Forecast, By Category, 2018–2030 (Usd Million)
Table 5 U.S. Cookies Market Estimates & Forecast, By Type, 2018–2030 (Usd Million)
Table 6 U.S. Cookies Market Estimates & Forecast, By Packaging, 2018–2030 (Usd Million)
Table 7 U.S. Cookies Market Estimates & Forecast, By Distribution Channel, 2018–2030 (Usd Million)
Table 8 New Product Launch/Service Deployment
Table 9 Expansion & Acquisition
Table 10 Mondelez International: Products Offered
Table 11 Mondelez International: Key Developments
Table 12 Kellogg: Products Offered
Table 13 Kellogg: Key Developments
Table 14 Bimbo Bakeries U.S.: Products Offered
Table 15 Nestlé: Products Offered
Table 16 Nestlé: Key Developments
Table 17 The Kraft Heinz Company: Products Offered
Table 18 Ferrero: Products Offered
Table 19 Ferrero: Key Developments
Table 20 Mckee Foods: Products Offered
Table 21 Mckee Foods: Key Developments
Table 22 Campbell Soup Company: Products Offered
Table 23 Campbell Soup Company: Key Developments
Table 24 Hostess Brands, Inc: Products Offered
Table 25 Pepsico, Inc: Products Offered
List Of FigureS
Figure 1 U.S. Cookies Market Analysis By Product Type
Figure 2 U.S. Cookies Market Analysis By Category
Figure 3 U.S. Cookies Market Analysis By Type
Figure 4 U.S. Cookies Market Analysis By Packaging
Figure 5 U.S. Cookies Market Analysis By Distribution Channel
Figure 6 U.S. Cookies Market: Structure
Figure 7 Bottom-up And Top-down Approaches
Figure 8 Market Dynamic Analysis Of The U.S. Cookies Market
Figure 9 Driver Impact Analysis
Figure 10 Restraint Impact Analysis
Figure 11 Value Chain: U.S. Cookies Market
Figure 12 Supply Chain: U.S. Cookies Market
Figure 13 Porter’s Five Forces Model: U.S. Cookies Market
Figure 14 U.S. Cookies Market, By Product Type, 2022 (% Share)
Figure 15 U.S. Cookies Market, By Product Type, 2018–2030 (Usd Million)
Figure 16 U.S. Cookies Market, By Category, 2022 (% Share)
Figure 17 U.S. Cookies Market, By Category, 2018–2030 (Usd Million)
Figure 18 U.S. Cookies Market, By Type, 2022 (% Share)
Figure 19 U.S. Cookies Market, By Type, 2018–2030 (Usd Million)
Figure 20 U.S. Cookies Market, By Packaging, 2022 (% Share)
Figure 21 U.S. Cookies Market, By Packaging, 2018–2030 (Usd Million)
Figure 22 U.S. Cookies Market, By Distribution Channel, 2022 (% Share)
Figure 23 U.S. Cookies Market, By Distribution Channel, 2018–2030 (Usd Million)
Figure 24 Benchmarking Of Major Competitors
Figure 25 Mondelez International: Financial Overview Snapshot
Figure 26 Mondelez International: Swot Analysis
Figure 27 Kellogg: Financial Overview Snapshot
Figure 28 Kellogg: Swot Analysis
Figure 29 Bimbo Bakeries U.S.: Financial Overview Snapshot
Figure 30 Bimbo Bakeries U.S.: Swot Analysis
Figure 31 Nestlé: Financial Overview Snapshot
Figure 32 Nestlé: Swot Analysis
Figure 33 The Kraft Heinz Company: Financial Overview Snapshot
Figure 34 The Kraft Heinz Company: Swot Analysis
Figure 35 Ferrero: Financial Overview Snapshot
Figure 36 Ferrero: Swot Analysis
Figure 37 Mckee Foods: Swot Analysis
Figure 38 Campbell Soup Company: Financial Overview Snapshot
Figure 39 Campbell Soup Company: Swot Analysis
Figure 40 Hostess Brands, Inc: Financial Overview Snapshot
Figure 41 Hostess Brands, Inc: Swot Analysis
Figure 42 Pepsico, Inc.: Financial Overview Snapshot
Figure 43 Pepsico, Inc: Swot Analysis

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