The B2B Cybersecurity market is expected to increase from USD 6,774.4 million in 2023 to USD 22,543.2 million by 2032, with a compound yearly growth rate (CAGR) of 14.3% over the forecast period (2023-2032)
B2B Cybersecurity, the increasing frequency of cyberattacks on enterprises, and severe regulatory requirements for data protection compliance are the primary market drivers driving the B2B Cybersecurity industry forward. Furthermore, the convergence of cybersecurity with adjacent domains such as cloud computing, IoT, AI, and blockchain opens up enormous opportunities for vendors and service providers to create integrated, holistic solutions that improve visibility, automation, and threat detection capabilities. Furthermore, the increased use of hybrid and multi-cloud settings, remote work patterns, and IoT devices will drive up demand for cloud-native security solutions, identity-centric access controls, and IoT security platforms.
Cloud computing has transformed the way businesses manage and store data, allowing them to access computing resources and apps on demand via the internet. Instead of relying entirely on physical gear and on-premises infrastructure, businesses may now use cloud platforms to streamline operations and increase agility. This shift to cloud services has enabled organizations to scale flexibly, save capital expenditures, and shorten product and service development cycles.
However, the rising adoption of cloud computing and IoT ecosystems has increased the attack surface for cyber threats. Each connected device and cloud service is a possible entry point for hostile actors attempting to infiltrate networks, steal sensitive data, or disrupt vital processes. As a result of this interconnected world, B2B firms are at a higher risk of data breaches, ransomware attacks, and system vulnerabilities.
Market Segment insightsThe B2B Cybersecurity Market is segmented by offering, including Identity, Access Management, Compliance & Policy Management, Firewall, Unified Threat Management (UTM), Encryption & Tokenization, Antiware & Malware, and Services.
The market is segmented by security type as follows: Security Type, Network Security, End Point Security, Email Security, Deception Technology, Application Technology, Wireless Security, and Others.
The B2B Cybersecurity Market is divided into two segments based on deployment type: cloud-based and on-premises.
The market is divided into three segments based on organization size: freelancers or micro-organizations (up to 5 users), SMEs (5 to 200 users), and large organizations (more than 200 users).
The market is segmented by industry verticals, including BFSI, Manufacturing, Healthcare, Retail, IT & Telecommunications, Aerospace & Defense, Government, and Others.
Regional insights
In 2022, North America's B2B cybersecurity market accounted for around 32%. It is predicted to increase at a considerable CAGR throughout the study period. In the North American B2B Cybersecurity Market, both business and public organizations are seeing incremental growth in cyberattacks; thus, huge investments in security fortification have resulted in a considerable proportion of this area in the worldwide market.
Asia Pacific holds the second-largest market share. The Asia-Pacific cybersecurity market is expected to expand even further as the severity of these attacks rises and government restrictions tighten. The growing need of cybersecurity solutions is due to rising internet usage in both developed and developing countries.
The Europe B2B Cybersecurity Market is predicted to develop at the quickest rate between 2022 and 2032. Increased digitization is fueling the growing demand in Europe for cybersecurity solutions to protect businesses and governments from hostile cyber-attacks.
Major PlayersPalo Alto Networks, Fortinet, Check Point Software Technologies, CrowdStrike Holdings Inc., Trend Micro Inc., Zscaler, Cloudflare Inc., Rapid7, Darktrace PLC, CyberArk Software Inc., and SentinelOne Inc. are among the leading companies in the B2B cybersecurity sector.