Asia Pacific Protein Bars Market Research Report Forecast to 2030

Asia Pacific Protein Bars Market Research Report Forecast to 2030


Asia Pacific Protein Bars market is expected to grow at 6.4% CAGR during the forecast period, 2022-2030. Asia-Pacific consists of China, India, Japan, South Korea, Taiwan, Australia, & New Zealand and Rest of APAC. Consumers across the APAC region is becoming more health-conscious and actively seeking healthier food options. This awareness has translated into a growing demand for protein bars as a convenient and nutritious snack choice. With many countries looking for innovative ways use protein bars to further enhance its food supplement and further drive demand for protein bars in Asia-Pacific region. For instance, in April 2023, The Singapore food industry announced that it is trying to capitalise on the opportunity to launch snacks and protein bars made of insects. Insects are known for their high protein content and Singapore’s latest interest in adding insects to the national food menu is seen as a way for the country to safeguard its national food security.

Protein bars are convenient on-the-go snacks that provide protein along with other nutrients. In the human body, proteins fulfill many functions including cell and tissue repair, the formation of hormones and enzymes, maintaining fluid balance, and providing energy. The isolated proteins in protein Bars are sourced from soy, meat, and nuts, among others. Protein bars are consumed as meal replacers, snacks, or for workout support depending on the need. They are available in different flavors such as chocolate, peanut butter, caramel almond, fudge brownie, and lemon meringue.

Market Segmentation
The Asia Pacific Protein Bars market is segmented, based on Product, into Nutrition Bars, Energy Bars, Snacks Bar, Meal Replacement Bar, and Others.
The Asia Pacific Protein Bars market is segmented, based on Flavor, into Peanut, Chocolate, Almond, Vanilla, and Others.

The Asia Pacific Protein Bars market is segmented, based on Source, into Plant Based, Animal Based, and Marine Based. The Asia Pacific Protein Bars market is segmented, based on Category, into Gluten, Free, Sugar Free, Vegan, and Others.

The Asia Pacific Protein Bars market is segmented, based on Application, into Muscle Building, Weight Loss, Weight Gain, and Energy.
The market is segmented, based on Distribution Channel, into Supermarkets, Hypermarkets, Specialist Stores, Convenience Store, Drug Store, and Ecommerce.

The Asia Pacific Protein Bars market is segmented, based on region, into China, India, Japan, Taiwan, Australia & New Zealand, South Korea, and Rest of APAC.

Major Players
General Mills Inc.,Clif Bar & Company LLC, Quest Nutrition LLC, PepsiCo Inc., Kellogg Company, Post Foods Australia Pty Ltd (Musashi), Grenade (UK) Ltd, Mars Incorporated, The Hut.com Ltd. (MyProtein), and Vitaco Health (Aussie Bodies) are the major companies in the Asia Pacific Protein Bars market.









Companies Mentioned
General Mills Inc.,Clif Bar & Company LLC
Quest Nutrition LLC
PepsiCo Inc.
Kellogg Company
Post Foods Australia Pty Ltd (Musashi)
Grenade (UK) Ltd
Mars Incorporated
The Hut.com Ltd. (MyProtein)
and Vitaco Health (Aussie Bodies)

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1 Executive Summary 11
1.1 Market Attractiveness Analysis 12
1.1.1 Asia Pacific Protein Bars Market, By Product Type 12
1.1.2 Asia Pacific Protein Bars Market, By Flavor 13
1.1.3 Asia Pacific Protein Bars Market, By Source 14
1.1.4 Asia Pacific Protein Bars Market, By Category 15
1.1.5 Asia Pacific Protein Bars Market, By Application 16
1.1.6 Asia Pacific Protein Bars Market, By Distribution Channel 17
2 Market Introduction 18
2.1 Definition 18
2.2 Scope Of The Study 18
2.3 Research Objective 18
2.4 Market Structure 19
3 Research Methodology 20
3.1 Data Mining 20
3.2 Secondary Research 21
3.3 Primary Research 21
3.3.1 Primary Interviews And Information Gathering Process 22
3.3.2 Breakdown Of Primary Respondents 22
3.4 Research Methodology For Market Size Estimation 24
3.4.1 Bottom-up Approach 25
3.4.2 Top-down Approach 25
3.5 Data Validation 26
3.6 Assumptions & Limitations 26
4 Market Dynamics 27
4.1 Introduction 27
4.2 Drivers 29
4.2.1 Growing Health And Wellness Trends 29
4.2.2 Rising Demand From Sports And Fitness Enthusiasts 29
4.3 Restraint 30
4.3.1 Price Sensitivity 30
4.3.2 Consumer Education And Awareness 31
4.4 Opportunities 32
4.4.1 Growing Innovation In Flavors And Formulations 32
4.4.2 Sports And Fitness Partnerships 32
4.5 Challenges 33
4.5.1 Taste And Texture 33
4.5.2 Labeling And Transparency 33
5 Market Factor Analysis 34
5.1 Value Chain Analysis/Supply Chain Analysis 34
5.1.1 Asia-pacific Protein Bars Manufacturers 34
5.1.2 Distribution & Sales Channel 35
5.1.3 End-users 35
5.2 Porter’s Five Forces Model 36
5.2.1 Bargaining Power Of Suppliers 36
5.2.2 Bargaining Power Of Buyers 36
5.2.3 Threat Of New Entrants 37
5.2.4 Threat Of Substitutes 37
5.2.5 Intensity Of Rivalry 37
5.3 Impact Of Coronavirus Outbreak On Market 37
5.3.1 Impact On Supply Chain 37
5.3.2 Production Constraints 37
5.3.3 Impact On Consumer Buying Behaviour 37
5.3.4 Impact On Retail Sales (Store And Non-store Based) 38
5.3.5 Others 38
5.4 Consumer Preference Analysis 38
5.4.1 Brand 38
5.4.2 Flavor 38
5.4.3 Price 38
5.4.4 Age Group 38
5.4.5 Buying Channel 38
5.5 Pricing Analysis 39
6 Asia Pacific Protein Bars Market, By Product 40
6.1 Introduction 40
6.2 Nutrition Bars 41
6.3 Energy Bars 41
6.4 Snack Bars 41
6.5 Meal Replacement Bar 42
6.6 Others 42
7 Asia Pacific Protein Bars Market, By Flavor 43
7.1 Introduction 43
7.2 Peanut 44
7.3 Chocolate 44
7.4 Almond 45
7.5 Vanilla 45
7.6 Others 45
8 Asia Pacific Protein Bars Market, By Source 46
8.1 Introduction 46
8.2 Plant Based 47
8.3 Animal Based 47
8.4 Marine Based 47
9 Asia Pacific Protein Bars Market, By Category 48
9.1 Introduction 48
9.2 Gluten Free 49
9.3 Sugar Free 49
9.4 Vegan 49
9.5 Others 50
10 Asia Pacific Protein Bars Market, By Application 51
10.1 Introduction 51
10.2 Muscle Building 52
10.3 Weight Loss 52
10.4 Weight Gain 52
10.5 Energy 53
11 Asia Pacific Protein Bars Market, By Distribution Channel 54
11.1 Introduction 54
11.2 Supermarkets & Hypermarkets 55
11.3 Speciality Stores 55
11.4 Convenience Store 55
11.5 Drug Store 56
11.6 Ecommerce 56
12 Asia Pacific Protein Bars Market, By Region 57
12.1 Introduction 57
12.1.1 China 59
12.1.2 India 61
12.1.3 Japan 64
12.1.4 Taiwan 67
12.1.5 Australia & New Zealand 70
12.1.6 South Korea 73
12.1.7 Rest Of Asia Pacific 76
13 Competitive Landscape 80
13.1 Competitive Overview 80
13.2 Competitive Benchmarking 81
13.3 Key Developments & Growth Strategies 82
13.3.1 New Product Launch/Service Deployment 82
13.3.2 Merger & Acquisition 82
14 Company Profiles 83
14.1 General Mills Inc. 83
14.1.1 Company Overview 83
14.1.2 Financial Overview 84
14.1.3 Products Offered 84
14.1.4 Key Developments 85
14.1.5 Swot Analysis 85
14.1.6 Key Strategy 85
14.2 Clif Bar & Company Llc 86
14.2.1 Company Overview 86
14.2.2 Products Offered 86
14.2.3 Key Developments 86
14.2.4 Swot Analysis 87
14.2.5 Key Strategy 87
14.3 Quest Nutrition Llc 88
14.3.1 Company Overview 88
14.3.2 Products Offered 88
14.3.3 Key Developments 88
14.3.4 Swot Analysis 89
14.3.5 Key Strategy 89
14.4 Pepsico Inc. 90
14.4.1 Company Overview 90
14.4.2 Financial Overview 90
14.4.3 Products Offered 91
14.4.4 Key Developments 91
14.4.5 Swot Analysis 91
14.4.6 Key Strategy 91
14.5 Kellogg Company 92
14.5.1 Company Overview 92
14.5.2 Financial Overview 92
14.5.3 Products Offered 93
14.5.4 Key Developments 93
14.5.5 Swot Analysis 93
14.5.6 Key Strategy 93
14.6 Post Foods Australia Pty Ltd (Musashi) 94
14.6.1 Company Overview 94
14.6.2 Products Offered 94
14.6.3 Key Developments 94
14.6.4 Swot Analysis 95
14.6.5 Key Strategy 95
14.7 Grenade (Uk) Ltd 96
14.7.1 Company Overview 96
14.7.2 Products Offered 96
14.7.3 Key Developments 96
14.7.4 Swot Analysis 97
14.7.5 Key Strategy 97
14.8 Mars Incorporated 98
14.8.1 Company Overview 98
14.8.2 Products Offered 98
14.8.3 Key Developments 98
14.8.4 Swot Analysis 99
14.8.5 Key Strategy 99
14.9 The Hut.Com Ltd. (Myprotein) 100
14.9.1 Company Overview 100
14.9.2 Products Offered 100
14.9.3 Key Developments 100
14.9.4 Swot Analysis 101
14.9.5 Key Strategy 101
14.10 Vitaco Health (Aussie Bodies) 102
14.10.1 Company Overview 102
14.10.2 Products Offered 102
14.10.3 Key Developments 102
14.10.4 Swot Analysis 103
14.10.5 Key Strategy 103
List Of Tables
Table 1 Market Synopsis 11
Table 2 List Of Assumptions 26
Table 3 Asia Pacific Protein Bars Market, By Product, 2018-2030 (Usd Million) 41
Table 4 Asia Pacific Protein Bars Market, By Flavor, 2018-2030 (Usd Million) 44
Table 5 Asia Pacific Protein Bars Market, By Source, 2018-2030 (Usd Million) 47
Table 6 Asia Pacific Protein Bars Market, By Category, 2018-2030 (Usd Million) 49
Table 7 Asia Pacific Protein Bars Market, By Application, 2018-2030 (Usd Million) 52
Table 8 Asia Pacific Protein Bars Market, By Distribution Channel, 2018-2030 (Usd Million) 55
Table 9 Asia Pacific Protein Bars Market, By Region, 2018-2030 (Usd Million) 58
Table 10 China Protein Bars Market, By Product, 2018-2030 (Usd Million) 59
Table 11 China Protein Bars Market, By Flavor, 2018-2030 (Usd Million) 59
Table 12 China Protein Bars Market, By Source, 2018-2030 (Usd Million) 60
Table 13 China Protein Bars Market, By Category, 2018-2030 (Usd Million) 60
Table 14 China Protein Bars Market, By Application, 2018-2030 (Usd Million) 60
Table 15 China Protein Bars Market, By Distribution Channel, 2018-2030 (Usd Million) 61
Table 16 India Protein Bars Market, By Product, 2018-2030 (Usd Million) 62
Table 17 India Protein Bars Market, By Flavor, 2018-2030 (Usd Million) 62
Table 18 India Protein Bars Market, By Source, 2018-2030 (Usd Million) 63
Table 19 India Protein Bars Market, By Category, 2018-2030 (Usd Million) 63
Table 20 India Protein Bars Market, By Application, 2018-2030 (Usd Million) 63
Table 21 India Protein Bars Market, By Distribution Channel, 2018-2030 (Usd Million) 64
Table 22 Japan Protein Bars Market, By Product, 2018-2030 (Usd Million) 64
Table 23 Japan Protein Bars Market, By Flavor, 2018-2030 (Usd Million) 65
Table 24 Japan Protein Bars Market, By Source, 2018-2030 (Usd Million) 65
Table 25 Japan Protein Bars Market, By Category, 2018-2030 (Usd Million) 66
Table 26 Japan Protein Bars Market, By Application, 2018-2030 (Usd Million) 66
Table 27 Japan Protein Bars Market, By Distribution Channel, 2018-2030 (Usd Million) 67
Table 28 Taiwan Protein Bars Market, By Product, 2018-2030 (Usd Million) 67
Table 29 Taiwan Protein Bars Market, By Flavor, 2018-2030 (Usd Million) 68
Table 30 Taiwan Protein Bars Market, By Source, 2018-2030 (Usd Million) 68
Table 31 Taiwan Protein Bars Market, By Category, 2018-2030 (Usd Million) 69
Table 32 Taiwan Protein Bars Market, By Application, 2018-2030 (Usd Million) 69
Table 33 Taiwan Protein Bars Market, By Distribution Channel, 2018-2030 (Usd Million) 70
Table 34 Australia & New Zealand Protein Bars Market, By Product, 2018-2030 (Usd Million) 70
Table 35 Australia & New Zealand Protein Bars Market, By Flavor, 2018-2030 (Usd Million) 71
Table 36 Australia & New Zealand Protein Bars Market, By Source, 2018-2030 (Usd Million) 71
Table 37 Australia & New Zealand Protein Bars Market, By Category, 2018-2030 (Usd Million) 72
Table 38 Australia & New Zealand Protein Bars Market, By Application, 2018-2030 (Usd Million) 72
Table 39 Australia & New Zealand Protein Bars Market, By Distribution Channel, 2018-2030 (Usd Million) 73
Table 40 South Korea Protein Bars Market, By Product, 2018-2030 (Usd Million) 73
Table 41 South Korea Protein Bars Market, By Flavor, 2018-2030 (Usd Million) 74
Table 42 South Korea Protein Bars Market, By Source, 2018-2030 (Usd Million) 74
Table 43 South Korea Protein Bars Market, By Category, 2018-2030 (Usd Million) 75
Table 44 South Korea Protein Bars Market, By Application, 2018-2030 (Usd Million) 75
Table 45 South Korea Protein Bars Market, By Distribution Channel, 2018-2030 (Usd Million) 76
Table 46 Rest Of Asia Pacific Protein Bars Market, By Product, 2018-2030 (Usd Million) 76
Table 47 Rest Of Asia Pacific Protein Bars Market, By Flavor, 2018-2030 (Usd Million) 77
Table 48 Rest Of Asia Pacific Protein Bars Market, By Source, 2018-2030 (Usd Million) 77
Table 49 Rest Of Asia Pacific Protein Bars Market, By Category, 2018-2030 (Usd Million) 78
Table 50 Rest Of Asia Pacific Protein Bars Market, By Application, 2018-2030 (Usd Million) 78
Table 51 Rest Of Asia Pacific Protein Bars Market, By Distribution Channel, 2018-2030 (Usd Million) 79
Table 52 New Product Launch/Service Deployment 82
Table 53 Merger & Acquisition 82
Table 54 General Mills Inc.: Products Offered 84
Table 55 General Mills Inc.: Key Developments 85
Table 56 Clif Bar & Company Llc: Products Offered 86
Table 57 Clif Bar & Company Llc: Key Developments 86
Table 58 Quest Nutrition Llc: Products Offered 88
Table 59 Quest Nutrition Llc: Key Developments 88
Table 60 Pepsico Inc.: Products Offered 91
Table 61 Pepsico Inc.: Key Developments 91
Table 62 Kellogg Company: Products Offered 93
Table 63 Kellogg Company: Key Developments 93
Table 64 Post Foods Australia Pty Ltd (Musashi): Products Offered 94
Table 65 Post Foods Australia Pty Ltd (Musashi): Key Developments 94
Table 66 Grenade (Uk) Ltd: Products Offered 96
Table 67 Grenade (Uk) Ltd: Key Developments 96
Table 68 Mars Incorporated: Products Offered 98
Table 69 Mars Incorporated: Key Developments 98
Table 70 The Hut.Com Ltd. (Myprotein): Products Offered 100
Table 71 The Hut.Com Ltd. (Myprotein): Key Developments 100
Table 72 Vitaco Health (Aussie Bodies): Products Offered 102
Table 73 Vitaco Health (Aussie Bodies): Key Developments 102
List Of Figures
Figure 1 Asia Pacific Protein Bars Market Analysis By Product Type 12
Figure 2 Asia Pacific Protein Bars Market Analysis By Flavor 13
Figure 3 Asia Pacific Protein Bars Market Analysis By Source 14
Figure 4 Asia Pacific Protein Bars Market Analysis By Category 15
Figure 5 Asia Pacific Protein Bars Market Analysis By Application 16
Figure 6 Asia Pacific Protein Bars Market Analysis By Distribution Channel 17
Figure 1 Asia Pacific Protein Bars Market: Structure 19
Figure 2 Bottom-up And Top-down Approaches 24
Figure 3 Market Dynamic Analysis Of The Asia Pacific Protein Bars Market 28
Figure 4 Driver Impact Analysis 30
Figure 5 Restraint Impact Analysis 31
Figure 6 Supply Chain: Asia Pacific Protein Bars Market 34
Figure 7 Porter’s Five Forces Model: Asia Pacific Protein Bars Market 36
Figure 8 Asia Pacific Protein Bars Market, By Type, 2018 To 2030 (Usd Million) 40
Figure 9 Asia Pacific Protein Bars Market, By Flavor, 2018 To 2030 (Usd Million) 43
Figure 10 Asia Pacific Protein Bars Market, By Source, 2018 To 2030 (Usd Million) 46
Figure 11 Asia Pacific Protein Bars Market, By Category, 2018 To 2030 (Usd Million) 48
Figure 12 Asia Pacific Protein Bars Market, By Application, 2018 To 2030 (Usd Million) 51
Figure 13 Asia Pacific Protein Bars Market, By Distribution Channel, 2018 To 2030 (Usd Million) 54
Figure 14 Asia Pacific Protein Bars Market, By Country, 2022 (%Share) 57
Figure 15 Benchmarking Of Major Competitors 81
Figure 16 General Mills Inc.: Financial Overview Snapshot 84
Figure 17 General Mills Inc.: Swot Analysis 85
Figure 18 Clif Bar & Company Llc: Swot Analysis 87
Figure 19 Quest Nutrition Llc: Swot Analysis 89
Figure 20 Pepsico Inc.: Financial Overview Snapshot 90
Figure 21 Pepsico Inc.: Swot Analysis 91
Figure 22 Kellogg Company: Financial Overview Snapshot 92
Figure 23 Kellogg Company: Swot Analysis 93
Figure 24 Post Foods Australia Pty Ltd (Musashi): Swot Analysis 95
Figure 25 Grenade (Uk) Ltd: Swot Analysis 97
Figure 26 Mars Incorporated: Swot Analysis 99
Figure 27 The Hut.Com Ltd. (Myprotein): Swot Analysis 101
Figure 28 Vitaco Health (Aussie Bodies): Swot Analysis 103

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