Video Streaming Software Market
Global Video Streaming Software Market size was valued at USD 12.2 billion in 2023 and is expected to grow at a CAGR of over 15% between 2024 and 2032., led by escalating partnerships and collaborations.
Of late, several companies are enhancing the streaming experience by integrating features and technologies from diverse partners. These collaborations focus on elevating video quality, broadening content libraries, and introducing innovative functionalities. Ongoing efforts are fine-tuning streaming platforms to accommodate varied content formats, ensuring a smooth user experience. For example, in June 2024, Brainvire teamed up with BUY.LIVE to unveil a state-of-the-art live streaming platform. This partnership introduces multi-stream broadcasting, empowering influencers to manage and broadcast live content across several social media platforms from a unified interface.
The market is segregated into offering, streaming type, deployment mode, monetization model, delivery channel, vertical and region.
In terms of offering, the services segment in the video streaming software industry is set to register a significant growth rate through 2032. This surge is driven by the rising demand for advanced features and capabilities. Platforms are not only enhancing video quality and ensuring smooth playback on diverse devices but are also integrating real-time analytics for deeper user insights. These services bolster content security and offer personalized viewing experiences through AI-driven recommendations.
By streaming type, the live streaming video streaming software market share is projected to grow from 2024 to 2032. This growth is largely attributed to the increasing demand for dynamic and interactive content. Platforms are boosting their capabilities to support real-time broadcasts with minimal latency, ensuring viewers enjoy smooth and captivating live events. Features like adaptive bitrate streaming and multi-platform integration are also ensuring top-notch quality across devices.
Regionally, the Europe video streaming software industry size is projected to accrue robust growth between 2024 and 2032 due to vigorous content creation and distribution initiatives. Advanced tools are empowering creators to produce and share captivating content effortlessly across devices. Ongoing advancements are refining user experiences through AI-driven personalization and interactive features, ensuring content is tailored to individual preferences. This relentless innovation in content creation and distribution is positioning European platforms as leaders in the digital entertainment arena.
- Chapter 1 Research Methodology and Scope
- 1.1 Scope and definition
- 1.1.1 Scope
- 1.1.2 Definitions
- 1.2 Research design
- 1.2.1 Data collection techniques
- 1.2.2 Market size estimation
- 1.2.3 Forecasting model
- 1.3 Data sources
- 1.3.1 Secondary
- 1.3.1.1 Paid sources
- 1.3.1.2 Public sources
- 1.3.2.1 Primary
- Chapter 2 Executive Summary
- 2.1 Video software streaming market, 2018 - 2032
- 2.2 Business trends
- 2.3 Regional trends
- 2.4 Offering trends
- 2.5 Streaming type trends
- 2.6 Deployment trends
- 2.7 Monetization model trends
- 2.8 Delivery channel trends
- 2.9 End-User trends
- Chapter 3 Video Streaming Software Industry Insights
- 3.1 Video streaming software industry ecosystem analysis
- 3.1.1 Platform/software providers
- 3.1.2 Cloud service providers
- 3.1.3 Content Delivery Networks (CDNs)
- 3.1.4 Ad-Tech and Monetization Partners
- 3.1.5 Video Streaming Integrators
- 3.1.6 Enterprise and industry-specific solutions
- 3.1.7 End users
- 3.2 Vendor matrix
- 3.3 Profit margin analysis
- 3.4 Key news & initiatives
- 3.5 Regulatory landscape
- 3.5.1 International standards
- 3.5.1.1 ISO/IEC 23001-10
- 3.5.1.2 Copyright Law for Streaming Services
- 3.5.2 North America
- 3.5.2.2 Digital Millennium Copyright Act (DMCA)
- 3.5.2.3 Online Streaming Act
- 3.5.3 Europe
- 3.5.3.1 Media Act 2024
- 3.5.3.2 Audiovisual Media Services Directive (AVMSD)
- 3.5.4 Asia Pacific
- 3.5.4.1 Broadcasting Services Act 1992
- 3.5.4.2 Cinematograph (Amendment) Bill
- 3.5.4.3 Indian Copyright Act, 1957
- 3.5.5 Latin America
- 3.5.5.1 National Telecommunications Agency (ANATEL)
- 3.5.5.2 General Telecommunications Law
- 3.5.5.3 Audiovisual Communication Services Law, 2009
- 3.5.6 MEA 59
- 3.5.6.1 National Film and Video Foundation Act
- 3.5.6.2 Communications Regulatory Authority (CRA)
- 3.6 Industry impact forces
- 3.6.1 Growth drivers
- 3.6.1.1 Increasing demand for Over-the-top (OTT) services
- 3.6.1.2 The Proliferation of live streaming
- 3.6.1.3 Monetization initiatives through data and analytics are transforming the media industry
- 3.6.1.4 Expansion of mobile and internet penetration
- 3.6.1.5 Market demand for cloud-based SaaS video solutions is growing
- 3.6.2 Pitfalls & challenges
- 3.6.2.1 Quality of service and user experience
- 3.6.2.2 Technological limitations and reliability
- 3.7 Growth potential analysis, 2023
- 3.8 Porter's analysis
- 3.9 PESTEL analysis
- 3.10 Future market trends
- 3.10.1 Rise of artificial intelligence and machine learning
- 3.10.2 Sustainability and green initiatives
- 3.10.3 Cost optimization through technology, services, and support in the big media streaming
- 3.11 Decision-maker Ecosystem Analysis
- 3.12 USA Market Size Outlook (TAM, SAM, SOM) by Major Customer Segments (Video Product 1 & 2)
- 3.12.1 USA Market Size Outlook (TAM, SAM, SOM) by Major Customer Segments (Wowza Streaming Engine)
- 3.12.2 USA Market Size Outlook (TAM, SAM, SOM) by Major Customer Segments (Wowza Video Cloud)
- 3.13 Macro Trends Impacting Market Growth
- 3.13.1 Technological advancements
- 3.13.1.1 Innovations in artificial intelligence (AI)
- 3.13.1.2 Cloud-based streaming technologies
- 3.13.1.3 Expansion of 5G technology
- 3.13.1.4 Blockchain technology for content security and rights management
- 3.13.2 Consumer behaviour shifts
- 3.13.2.1 Diverse content offerings and original programming
- 3.13.2.2 Impact of mobile streaming on consumer behaviour
- 3.13.2.3 Advanced recommendation algorithms enhance user satisfaction
- 3.13.3 Regulatory changes and impact on video streaming
- 3.13.3.1 Navigating copyright and licensing regulations in the digital content landscape
- 3.13.4 Influence of data privacy regulations on user engagement and trust
- 3.13.4.1 Influencing pricing models and subscription options
- 3.13.5 Economic factors
- 3.13.5.1 The effects of economic downturns on subscription rates
- 3.13.5.2 Inflation's impact on consumer spending in the video streaming sector
- 3.13.5.3 Influence of economic indicators on content investment in streaming services
- 3.13.5.4 Consequences of market saturation on pricing and consumer choices in video streaming
- 3.13.6 Industry convergence
- 3.13.6.1 Cross-platform content and interactive experiences
- 3.13.6.2 Cloud gaming on streaming platforms
- 3.13.6.3 Subscription bundling for streaming and gaming
- 3.13.7 Emerging markets and globalization of content distribution
- 3.14 Global Market Size (TAM) & Major Customer Segments Market Assessment
- 3.14.1 Global Market (TAM) By Regions
- 3.14.2 Global Market (TAM) By Major Customer Segments
- 3.14.3 Each Region (TAM) by Major Customer Segments
- 3.15 Competitive Position Analysis
- Chapter 4 Competitive Landscape, 2023
- 4.1 Introduction
- 4.2 Company market share, 2023
- 4.3 Competitive analysis of the key market players
- 4.4 Competitive analysis of prominent market players
- 4.4.1 Microsoft
- 4.4.2 Google
- 4.4.3 IBM. 119
- 4.4.4 Vimeo.Com, Inc.
- 4.4.5 Brightcove Inc.
- 4.4.6 Enghouse Interactive
- 4.4.7 Kaltura
- 4.5 Competitive positioning matrix
- 4.6 Strategic outlook matrix
- Chapter 5 Video Streaming Software Market, By Offering
- 5.1 Video streaming software market share, by offering, 2023 & 2032
- 5.2 Solution
- 5.2.1 Market estimates and forecast, 2018 - 2032
- 5.2.2 Transcoding & Encoding
- 5.2.2.1 Market estimates and forecast, 2018 - 2032
- 5.2.3 Video Hosting
- 5.2.3.1 Market estimates and forecast, 2018 - 2032
- 5.2.4 Video Content Management
- 5.2.4.1 Market estimates and forecast, 2018 - 2032
- 5.2.5 Video Analytics
- 5.2.5.1 Market estimates and forecast, 2018 - 2032
- 5.2.6 Video Security
- 5.2.6.1 Market estimates and forecast, 2018 - 2032
- 5.2.7 Others
- 5.2.7.1 Market estimates and forecast, 2018 - 2032
- 5.3 Service
- 5.3.1 Market estimates and forecast, 2018 - 2032
- Chapter 6 Video streaming software Market, By Streaming Type
- 6.1 Video streaming software market share, by streaming types, 2023 & 2032
- 6.2 Live Streaming
- 6.2.1 Market estimates and forecast, 2018 - 2032
- 6.3 Video-on-demand Streaming
- 6.3.1 Market estimates and forecast, 2018 - 2032
- Chapter 7 Video streaming software Market, By Deployment
- 7.1 Video streaming software market share, by deployment, 2023 & 2032
- 7.2 On-premises
- 7.2.1 Market estimates and forecast, 2018 - 2032
- 7.3 Cloud
- 7.3.1 Market estimates and forecast, 2018 - 2032
- Chapter 8 Video Streaming Software Market, By Monetization Model
- 8.1 Video streaming software market share, by monetization model, 2023 & 2032
- 8.2 Subscription-based
- 8.2.1 Market estimates and forecast, 2018 - 2032
- 8.3 Advertising-based
- 8.3.1 Market estimates and forecast, 2018 - 2032
- 8.4 Transaction-based
- 8.4.1 Market estimates and forecast, 2018 - 2032
- Chapter 9 Video streaming software Market, By Delivery Channel
- 9.1 Video streaming software market share, by delivery channel, 2023 & 2032
- 9.2 Web-based Delivery
- 9.2.1 Market estimates and forecast, 2018 - 2032
- 9.3 Mobile App Delivery
- 9.3.1 Market estimates and forecast, 2018 - 2032
- Chapter 10 Video streaming software Market, By End User
- 10.1 Video streaming software market share, by end user, 2023 & 2032
- 10.2 Broadcasters
- 10.2.1 Market estimates and forecast, 2018 - 2032
- 10.3 Publishers
- 10.3.1 Market estimates and forecast, 2018 - 2032
- 10.4 Sports Events/Organizations
- 10.4.1 Market estimates and forecast, 2018 - 2032
- 10.5 Surveillance/Security
- 10.5.1 Market estimates and forecast, 2018 - 2032
- 10.6 Events/Conferences/Performances
- 10.6.1 Market estimates and forecast, 2018 - 2032
- 10.7 Religious Organizations
- 10.7.1 Market estimates and forecast, 2018 - 2032
- Chapter 11 Video Streaming Software Market, By Region
- 11.1 Video streaming software market share, by region, 2023 & 2032
- 11.2 North America
- 11.2.1 Market estimates and forecast, 2018 - 2032
- 11.3 Europe
- 11.3.1 Market estimates and forecast, 2018-2032
- 11.4 Asia Pacific
- 11.4.1 Market estimates and forecast, 2018-2032
- 11.5 Latin America
- 11.5.1 Market estimates and forecast, 2018-2032
- 11.6 MEA
- 11.6.1 Market estimates and forecast, 2018-2032
- Chapter 12 Company Profiles
- 12.1 Agile Content
- 12.1.1 Global overview
- 12.1.2 Market/Business Overview
- 12.1.3 Financial data
- 12.1.3.1 Sales Revenue, 2021-2023
- 12.1.4 Product Landscape
- 12.1.5 Strategic Outlook
- 12.1.6 SWOT analysis
- 12.2 Akamai Technologies
- 12.2.1 Global overview
- 12.2.2 Market/Business Overview
- 12.2.3 Financial data
- 12.2.3.1 Sales Revenue, 2021-2023
- 12.2.4 Product Landscape
- 12.2.5 Strategic Outlook
- 12.2.6 SWOT analysis
- 12.2.7 Amazon inc.
- 12.2.8 Global overview
- 12.2.9 Market/Business Overview
- 12.2.10 Financial data
- 12.2.11 Sales Revenue, 2021-2023
- 12.2.12 Product Landscape
- 12.2.13 Strategic Outlook
- 12.2.14 SWOT analysis
- 12.3 bluebillywig.com
- 12.3.1 Global overview
- 12.3.2 Market/Business Overview
- 12.3.3 Financial data
- 12.3.4 Product Landscape
- 12.3.5 Strategic Outlook
- 12.3.6 SWOT analysis
- 12.4 Brightcove Inc
- 12.4.1 Global overview
- 12.4.2 Market/Business Overview
- 12.4.3 Financial data
- 12.4.3.1 Sales Revenue, 2021-2023
- 12.4.4 Product Landscape
- 12.4.5 Strategic Outlook
- 12.4.6 SWOT analysis
- 12.5 Buildscale, Inc d/b/a Vidyard
- 12.5.1 Global overview
- 12.5.2 Market/Business Overview
- 12.5.3 Financial data
- 12.5.4 Product Landscape
- 12.5.5 Strategic Outlook
- 12.5.6 SWOT analysis
- 12.6 dacast
- 12.6.1 Global overview
- 12.6.2 Market/Business Overview
- 12.6.3 Financial data
- 12.6.4 Product Landscape
- 12.6.5 Strategic Outlook
- 12.6.6 SWOT analysis
- 12.7 Dailymotion
- 12.7.1 Global overview
- 12.7.2 Market/Business Overview
- 12.7.3 Financial data
- 12.7.4 Product Landscape
- 12.7.5 Strategic Outlook
- 12.7.6 SWOT analysis
- 12.8 Enghouse Interactive
- 12.8.1 Global overview
- 12.8.2 Market/Business Overview
- 12.8.3 Financial data
- 12.8.3.1 Sales Revenue, 2021-2023
- 12.8.4 Product Landscape
- 12.8.5 Strategic Outlook
- 12.8.6 SWOT analysis
- 12.9 Google
- 12.9.1 Global overview
- 12.9.2 Market/Business Overview
- 12.9.3 Financial data
- 12.9.3.1 Sales Revenue, 2021-2023(USD Million)
- 12.9.4 Product Landscape
- 12.9.5 Strategic Outlook
- 12.9.6 SWOT analysis
- 12.10 Haivision
- 12.10.1 Global overview
- 12.10.2 Market/Business Overview
- 12.10.3 Financial data
- 12.10.4 Product Landscape
- 12.10.5 Strategic Outlook
- 12.10.6 SWOT analysis
- 12.11 Hive Streaming
- 12.11.1 Global overview
- 12.11.2 Market/Business Overview
- 12.11.3 Financial data
- 12.11.4 Product Landscape
- 12.11.5 Strategic Outlook
- 12.11.6 SWOT analysis
- 12.12 IBM
- 12.12.1 Global overview
- 12.12.2 Market/Business Overview
- 12.12.3 Financial data
- 12.12.3.1 Sales Revenue, 2021-2023
- 12.12.4 Product Landscape
- 12.12.5 Strategic Outlook
- 12.12.6 SWOT analysis
- 12.13 JW Player
- 12.13.1 Global overview
- 12.13.2 Market/Business Overview
- 12.13.3 Financial data
- 12.13.4 Product Landscape
- 12.13.5 Strategic Outlook
- 12.13.6 SWOT analysis
- 12.14 Kaltura
- 12.14.1 Global overview
- 12.14.2 Market/Business Overview
- 12.14.3 Financial data
- 12.14.3.1 Sales Revenue, 2021-2023
- 12.14.4 Product Landscape
- 12.14.5 Strategic Outlook
- 12.14.6 SWOT analysis
- 12.15 Kollective Technology, Inc.
- 12.15.1 Global overview
- 12.15.2 Market/Business Overview
- 12.15.3 Financial data
- 12.15.4 Product Landscape
- 12.15.5 Strategic Outlook
- 12.15.6 SWOT analysis
- 12.16 Microsoft
- 12.16.1 Global overview
- 12.16.2 Market/Business Overview
- 12.16.3 Financial data
- 12.16.3.1 Sales Revenue, 2021-2023
- 12.16.4 Product Landscape
- 12.16.5 Strategic Outlook
- 12.16.6 SWOT analysis
- 12.17 movingimage EVP GmbH
- 12.17.1 Global overview
- 12.17.2 Market/Business Overview
- 12.17.3 Financial data
- 12.17.4 Product Landscape
- 12.17.5 SWOT analysis
- 12.18 Netgem Group
- 12.18.1 Global overview
- 12.18.2 Market/Business Overview
- 12.18.3 Financial data
- 12.18.3.1 Sales Revenue, 2021-2023
- 12.18.4 Product Landscape
- 12.18.5 Strategic Outlook
- 12.18.6 SWOT analysis
- 12.19 Panopto
- 12.19.1 Global overview
- 12.19.2 Market/Business Overview
- 12.19.3 Financial data
- 12.19.4 Product Landscape
- 12.19.5 Strategic Outlook
- 12.19.6 SWOT analysis
- 12.20 uStudio, Inc.
- 12.20.1 Global overview
- 12.20.2 Market/Business Overview
- 12.20.3 Financial data
- 12.20.4 Product Landscape
- 12.20.5 Strategic Outlook
- 12.20.6 SWOT analysis
- 12.21 Vbrick
- 12.21.1 Global overview
- 12.21.2 Market/Business Overview
- 12.21.3 Financial data
- 12.21.4 Product Landscape
- 12.21.5 Strategic Outlook
- 12.21.6 SWOT analysis
- 12.22 VIDIZMO LLC
- 12.22.1 Global overview
- 12.22.2 Market/Business Overview
- 12.22.3 Financial data
- 12.22.4 Product Landscape
- 12.22.5 Strategic Outlook
- 12.22.6 SWOT analysis
- 12.23 Vimeo.Com, Inc.
- 12.23.1 Global overview
- 12.23.2 Market/Business Overview
- 12.23.3 Financial data
- 12.23.3.1 Sales Revenue, 2021-2023
- 12.23.4 Product Landscape
- 12.23.5 Strategic Outlook
- 12.23.6 SWOT analysis
- 12.24 VIXY BV
- 12.24.1 Global overview
- 12.24.2 Market/Business Overview
- 12.24.3 Financial data
- 12.24.4 Product Landscape
- 12.24.5 SWOT analysis
- 12.25 Wowza Media Systems, LLC.
- 12.25.1 Global overview
- 12.25.2 Market/Business Overview
- 12.25.3 Financial data
- 12.25.4 Product Landscape
- 12.25.5 Strategic Outlook
- 12.25.6 SWOT analysis
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