U.S. Utility Terrain Vehicles (UTV) Market Size By Displacement (Below 400 CC, 400-800 CC, Above 800 CC), By Propulsion Type (Gasoline, Diesel, Electric), By Application (Utility, Sports, Recreation, Military), COVID19 Impact Analysis, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2023 - 2032
U.S. UTV Market is anticipated to witness positive growth trajectory over 2023-2032 owing to the constant investments made by industry players in R&D initiatives and innovative product developments. The companies in the region are focusing on producing environmentally friendly vehicles following zero-emission policies. The advent of hybrid off-road models due to their capabilities, such as high fuel efficiency and low emissions is anticipated to influence the industry outlook positively.
The rapid expansion of the travel and tourism sector in the U.S. will also play a key role in assisting market expansion. UTVs offer a convenient and efficient way for tourists and travelers to experience outdoor activities and explore remote areas. Besides, the rising inclination towards recreational vehicles will increase investment in related infrastructure and facilities, further fueling the market growth.
Overall, the U.S. UTV industry is segmented in terms of displacement, propulsion, application, and state.
Based on displacement, the below 400 cc segment was valued at over USD 400 million in 2022. The segment will see massive demand in the coming years owing to its affordability compared to other models. Lightweight vehicles are commonly used for light-duty applications such as agriculture and navigating rough terrain on construction sites. Besides, the growing trend of recreational activities, such as off-road buggy riding in the U.S., is driving the demand for UTVs.
By propulsion, the diesel segment is expected to grow considerably during the next decade. Increasing demand for diesel UTVs in the U.S. owing to advantages such as high torque and power will assist the segmental growth. Besides, diesel UTVs are deployed with high-performance and long-lasting engines that can offer enhanced power to the vehicle, making it ideal for applications in rugged and harsh environments for towing, hauling & load transportation tasks.
Based on application, the recreation segment will record strong growth during the estimated timeframe. Increasing consumer spending on leisure and adventure activities will propel the adoption of UTVs in recreational applications. Besides, the constantly growing travel & tourism industry in the U.S. will further support market growth.
By state, the Texas Utility Terrain Vehicles Market accounted for over USD 650 million in 2022. Rising demand from the U.S. Army, given the military’s high reliance on UTVs for several missions, such as emergency power support, infrastructure assessments, and debris removal, will act as a key factor driving the regional market expansion. Besides, the capabilities of UTVs to perform several tasks and their versatility and reliability have made them valuable tools for the military in fulfilling its emergency response operations.
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