Sleep Tech Devices Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 – 2032

Sleep Tech Devices Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 – 2032


The Global Sleep Tech Devices Market was valued at USD 21.1 billion in 2023 and is projected to expand at a robust CAGR of 18.3% from 2024 to 2032. This growth can be attributed to heightened awareness about the various sleep tech options, an increasing elderly population, and a rising demand for efficient and high-quality sleep solutions.

The availability of user-friendly, non-invasive, and wearable sleep tech devices has broadened the consumer base. These products are designed to be accessible and easy to use, appealing to those looking to enhance their sleep quality without invasive medical procedures. Sleep tech devices encompass a variety of tools intended to monitor and improve sleep quality and overall health. Utilizing sensors, algorithms, and, in some cases, artificial intelligence, these devices gather data on physiological metrics such as heart rate, breathing patterns, body movements, and sleep stages.

The market is categorized into two primary segments: wearables and non-wearables products. The wearables segment captured a significant market share of 63.9% in 2023. Products like fitness trackers and smartwatches are favored for their ability to deliver detailed insights into sleep patterns, heart rates, and overall sleep quality.

In terms of application, the sleep tech devices market includes segments focused on conditions such as insomnia, obstructive sleep apnea, narcolepsy, and others. The insomnia category is expected to see considerable growth, indicating strong demand for devices that help manage sleep disturbances. Products targeting insomnia include both wearable trackers and non-invasive therapeutic solutions, which provide valuable insights into sleep behaviors and offer personalized strategies to enhance sleep quality. These devices help users track critical factors such as sleep duration, interruptions, and different stages of sleep, enabling individuals to identify the underlying causes of their sleep issues and implement effective solutions.

North America represents a significant portion of the sleep tech devices market, valued at USD 9 billion in 2023. This region is expected to witness a growth rate of 18% throughout the analysis period. The widespread occurrence of sleep disorders, coupled with increased awareness regarding the significance of sleep health, is driving the adoption of sleep technology. Additionally, major companies specializing in sleep tech and ongoing improvements in healthcare infrastructure play crucial roles in enhancing the region's market position.


Report Content
Chapter 1 Methodology & Scope
1.1 Market scope & definitions
1.2 Research design
1.2.1 Research approach
1.2.2 Data collection methods
1.3 Base estimates & calculations
1.3.1 Base year calculation
1.3.2 Key trends for market estimation
1.4 Forecast model
1.5 Primary research and validation
1.5.1 Primary sources
1.5.2 Data mining sources
Chapter 2 Executive Summary
2.1 Industry 360° synopsis
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Industry impact forces
3.2.1 Growth drivers
3.2.1.1 Technological advancements in sleep tech devices
3.2.1.2 Increasing awareness regarding availability of sleep tech devices
3.2.1.3 Surging demand for portable, efficient and superior sleep tech devices
3.2.1.4 Product innovation and adoption of different strategies by key market participants
3.2.2 Industry pitfalls & challenges
3.2.2.1 High cost of sleep tech devices
3.3 Growth potential analysis
3.4 Regulatory landscape
3.5 Reimbursement scenario
3.6 Technology landscape
3.7 Future market trends
3.8 Pipeline analysis
3.9 Porter's analysis
3.10 Gap analysis
3.11 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Company matrix analysis
4.4 Competitive positioning matrix
4.5 Strategy dashboard
Chapter 5 Market Estimates and Forecast, By Product, 2021 – 2032 ($ Mn)
5.1 Key trends
5.2 Wearables
5.2.1 Smart watches & bands
5.2.2 Other wearables
5.3 Non-wearables
5.3.1 Sleep monitors
5.3.2 Smart beds
Chapter 6 Market Estimates and Forecast, By Application, 2021 – 2032 ($ Mn)
6.1 Key trends
6.2 Obstructive sleep apnea
6.3 Insomnia
6.4 Narcolepsy
6.5 Other applications
Chapter 7 Market Estimates and Forecast, By Distribution Channel, 2021 – 2032 ($ Mn)
7.1 Key trends
7.2 Sleep centers and fitness centers
7.3 Hypermarkets and supermarkets
7.4 E-commerce
7.5 Pharmacy and retail stores
7.6 Other distribution channels
Chapter 8 Market Estimates and Forecast, By Region, 2021 – 2032 ($ Mn)
8.1 Key trends
8.2 North America
8.2.1 U.S.
8.2.2 Canada
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 France
8.3.4 Spain
8.3.5 Italy
8.3.6 Poland
8.3.7 Sweden
8.3.8 Netherlands
8.3.9 Rest of Europe
8.4 Asia Pacific
8.4.1 China
8.4.2 Japan
8.4.3 India
8.4.4 Australia
8.4.5 South Korea
8.4.6 Indonesia
8.4.7 Philippines
8.4.8 Thailand
8.4.9 Rest of Asia Pacific
8.5 Latin America
8.5.1 Brazil
8.5.2 Mexico
8.5.3 Argentina
8.5.4 Columbia
8.5.5 Chile
8.5.6 Peru
8.5.7 Rest of Latin America
8.6 Middle East and Africa
8.6.1 South Africa
8.6.2 Saudi Arabia
8.6.3 UAE
8.6.4 Israel
8.6.5 Turkey
8.6.6 Rest of Middle East and Africa
Chapter 9 Company Profiles
9.1 Amazon
9.2 Apple Inc.
9.3 Balluga
9.4 BedJet
9.5 Eight Sleep
9.6 Emfit
9.7 Fisher & Paykel
9.8 Fitbit Inc.
9.9 Garmin
9.10 Huawei
9.11 Itamar Medical
9.12 Koninklijke Philips N.V.
9.13 Oura Health
9.14 ResMed Inc.
9.15 ReST
9.16 SleepScore Labs
9.17 Smart Nora
9.18 Somnofy
9.19 Withings
9.20 Xiaomi

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