Probiotics Market Size - By Ingredients (Lactobacilli, Bifidobacterium, Streptococcus, Bacillus), By End-Use (Human, Animal), By Application (Food and Beverages, Dietary Supplements, Animal Feed) & Forecast, 2024 – 2032

Probiotics Market Size - By Ingredients (Lactobacilli, Bifidobacterium, Streptococcus, Bacillus), By End-Use (Human, Animal), By Application (Food and Beverages, Dietary Supplements, Animal Feed) & Forecast, 2024 – 2032


Global Probiotics Market will witness 6.9% CAGR between 2024 and 2032, fueled by innovations and research from leading companies. Recent advancements in probiotic strains and formulations have expanded their applications beyond digestive health to areas like immune support, mental well-being, and skin health. Leading companies are investing heavily in research to develop new probiotic strains with enhanced efficacy and stability.

For instance, in July 2024, China’s Mengniu Dairy announced that it is expanding its human clinical studies on PC01 Lacticaseibacillus paracasei, a probiotic strain featured in its Yoyi C yogurt range. The company aims to reestablish yogurt as a nutritious and healthful food, countering its growing perception as merely a snack in China.

Innovations such as targeted delivery systems and personalized probiotics are addressing specific health needs and improving consumer outcomes. Additionally, ongoing studies are uncovering new health benefits and potential applications of probiotics, further driving market demand. As companies continue to explore and commercialize novel probiotic solutions, the market is expected to expand, offering consumers a wider range of products backed by scientific advancements and evidence-based benefits.

The overall Probiotics Industry is classified based on the ingredients, end-use, application, and region.

Based on product, the probiotics market revenue from the bifidobacterium segment will register a commendable CAGR from 2024 to 2032. Bifidobacterium, a beneficial bacteria commonly found in the human gut, plays a crucial role in digestive health, immune support, and maintaining a balanced microbiome. Its inclusion in probiotic supplements and functional foods is driven by growing consumer awareness of gut health and its impact on overall well-being. Advances in research highlight the specific strains of Bifidobacterium that offer targeted health benefits, fueling demand across dietary supplements, dairy products, and other functional foods. As the focus on personalized health solutions intensifies, Bifidobacterium remains a key driver of market growth.

In terms of end-use, the animal probiotics segment will witness appreciable growth from 2024 to 2032. Farmers and producers are increasingly using probiotics to enhance the health and growth of livestock, improve feed efficiency, and reduce the reliance on antibiotics. Probiotics in animal feed help boost the gut microbiome, leading to better digestion, immune support, and overall animal well-being. This demand is fueled by growing concerns about animal health and sustainability in agriculture. As the benefits of probiotics for livestock become more recognized, their use in animal products continues to expand, supporting market growth and contributing to more sustainable farming practices.

Europe probiotics market will exhibit a notable CAGR from 2024 to 2032. European consumers are increasingly seeking probiotics for their benefits in digestive health, immune support, and overall well-being. The region's strong focus on health and natural products, coupled with a rising interest in functional foods and dietary supplements, fuels this demand. Additionally, stringent regulations and high standards for probiotic products in Europe ensure quality and efficacy, further boosting consumer trust and market growth. As innovation and research continue to advance, the European probiotics market is set to expand, meeting the evolving needs of health-conscious consumers.


Chapter 1 Methodology & Scope
1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculation
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 360° synopsis
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.1.1 Key manufacturers
3.1.2 Distributors
3.1.3 Profit margins across the industry
3.2 Industry impact forces
3.2.1 Growth drivers
3.2.1.1 Increasing bakery products demand
3.2.1.2 Functional food market growth which will drive probiotics demand
3.2.1.3 Increasing dairy products consumption
3.2.2 Market challenges
3.2.2.1 Functionality issue
3.2.2.2 Bacterial limitations
3.2.3 Market opportunity
3.2.3.1 New opportunities
3.2.3.2 Growth potential analysis
3.3 Raw material landscape
3.3.1 Manufacturing trends
3.3.2 Technology evolution
3.3.2.1 Sustainable manufacturing
3.3.2.1.1 Green practices
3.3.2.1.2 Decarbonization
3.3.3 Sustainability in raw materials
3.3.4 Pricing trends (USD/Ton)
3.3.4.1 North America
3.3.4.2 Europe
3.3.4.3 Asia Pacific
3.3.4.4 Latin America
3.3.4.5 Middle East & Africa
3.4 Regulations & market impact
3.5 Porter’s analysis
3.6 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Company market share analysis
4.2 Competitive positioning matrix
4.3 Strategic outlook matrix
Chapter 5 Market Size and Forecast, By Product, 2021-2032 (USD Million, Kilo Tons)
5.1 Key trends
5.2 Lactobacilli
5.3 Bifidobacterium
5.4 Streptococcus
5.5 Bacillus
5.6 Others
Chapter 6 Market Size and Forecast, By End Use, 2021-2032 (USD Million, Kilo Tons)
6.1 Key trends
6.2 Human probiotics
6.3 Animal probiotics
Chapter 7 Market Size and Forecast, By Application, 2021-2032 (USD Million, Kilo Tons)
7.1 Key trends
7.2 Probiotic food and beverages
7.2.1 Dairy products
7.2.2 Non dairy products
7.2.3 Cereals
7.2.4 Baked food
7.2.5 Fermented meat products
7.2.6 Dry food probiotics
7.3 Probiotics dietary supplements
7.3.1 Food supplement
7.3.2 Nutritional supplements
7.3.3 Specialty nutrients
7.3.4 Infant formula
7.4 Animal feed probiotics
Chapter 8 Market Size and Forecast, By Region, 2021-2032 (USD Million, Kilo Tons)
8.1 Key trends
8.2 North America
8.2.1 U.S.
8.2.2 Canada
8.3 Europe
8.3.1 Germany
8.3.2 UK
8.3.3 France
8.3.4 Italy
8.3.5 Spain
8.3.6 Rest of Europe
8.4 Asia Pacific
8.4.1 China
8.4.2 India
8.4.3 Japan
8.4.4 South Korea
8.4.5 Australia
8.4.6 Rest of Asia Pacific
8.5 Latin America
8.5.1 Brazil
8.5.2 Mexico
8.5.3 Argentina
8.5.4 Rest of Latin America
8.6 MEA
8.6.1 Saudi Arabia
8.6.2 UAE
8.6.3 South Africa
8.6.4 Rest of MEA
Chapter 9 Company Profiles
9.1 Arla Foods, Inc
9.2 Shanghai Novanat Co., Ltd.
9.3 Chr. Hansen Holding A/S
9.4 Danone
9.5 DuPont Danisco
9.6 General Mills Inc.
9.7 I-Health Inc.
9.8 Lallemand Inc.
9.9 Lifeway Foods, Inc.
9.10 Mother Dairy Fruit & Vegetable Private Limited
9.11 UAS Laboratories
9.12 Nestle S.A.
9.13 Probi AB
9.14 Yakult Honsha Co., Ltd.
9.15 Kerry Group
9.16 Morinaga Milk Industry Co. Ltd.
9.17 Kemin Industries
9.18 BioGaia AB
9.19 Beijing Smile Feed Sci. & Tech. Co., Ltd.
9.20 Shandong Baolai-Leelai Bio-Industrial Group
9.21 Cangzhou Tianrunwanwu Biotechnology Co., Ltd.
9.22 Xingtai Sinobest Biotech Co.,Ltd
9.23 BIOGROWING CO.,LTD.
9.24 Adisseo
9.25 Bright Dairy
9.26 I-HEALTH INC
9.27 Wecare Probiotics Co., Ltd

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