Pet Herbal Supplements Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

Pet Herbal Supplements Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032


Pet Herbal Supplements Market size is projected to record a 10.5% CAGR from 2024 to 2032, driven by a surge in product launches and heightened awareness of pet health.

Developed with natural ingredients, pet herbal supplements target various aspects of pet well-being, including joint health, digestion, and overall vitality. As pet owners increasingly recognize the benefits of holistic health approaches, the demand for these products surges. Continuous innovation ensures that pet herbal supplements remain a favored choice for promoting health and wellness. For example, in November 2024, Standard Process, a renowned whole-food supplement company, launched Mushroom Complex, a new pet herbal supplement designed for cats and dogs, focusing on immunity, digestion, cellular health, and long-term wellness.

The overall market is segregated into product type, application, pet type, dosage form, distribution channel, and region.

In terms of dosage form, the liquid segment in the pet herbal supplements market is expected to record a significant CAGR from 2024 to 2032. This growth is attributed to the ease of administration and rapid absorption of liquid supplements. The liquid form ensures precise dosing and enhanced bioavailability, simplifying the integration of supplements into the daily routines of pets. Innovations in liquid dosage forms further bolster the demand for these convenient and effective pet health solutions, promoting overall well-being and longevity.

By distribution channel, the pet herbal supplements industry share from the online segment is projected to rise from 2024 to 2032, driven by the demand for greater accessibility and convenience for pet owners. E-commerce platforms not only offer a diverse range of herbal products but also empower users to compare options, read reviews, and make informed purchases from home to streamline the ordering process.

Regionally, the Asia Pacific pet herbal supplements market size is projected to exhibit a robust CAGR between 2024 and 2032, spurred by increasing endorsements from veterinarians. As veterinarians recommend these supplements for natural benefits, their professional endorsement boosts the credibility and acceptance of herbal products among pet owners. This ongoing support is set to further integrate herbal supplements into regional pet care routines, enhancing overall health and wellness in APAC.


Chapter 1 Methodology and Scope
1.1 Market scope and definitions
1.2 Research design
1.2.1 Research approach
1.2.2 Data collection methods
1.3 Base estimates and calculations
1.3.1 Base year calculation
1.3.2 Key trends for market estimation
1.4 Forecast model
1.5 Primary research and validation
1.5.1 Primary sources
1.5.2 Data mining sources
Chapter 2 Executive Summary
2.1 Industry 360° synopsis
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Industry impact forces
3.2.1 Growth drivers
3.2.1.1 Growth in pet ownership
3.2.1.2 Increasing investment in pet healthcare
3.2.1.3 Growing shift toward herbal supplements
3.2.2 Industry pitfalls and challenges
3.2.2.1 Lack of standardized regulations
3.2.2.2 Lack of adequate research
3.3 Growth potential analysis
3.4 Regulatory landscape
3.5 Pipeline analysis
3.6 Porter's analysis
3.7 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Company matrix analysis
4.4 Competitive analysis of major market players
4.5 Competitive positioning matrix
4.6 Strategy dashboard
Chapter 5 Market Estimates and Forecast, By Product Type, 2021 – 2032 ($ Mn)
5.1 Key trends
5.2 Multivitamins and minerals
5.3 Omega-3 fatty acids
5.4 Probiotics and prebiotics
5.5 Proteins and peptides
5.6 CBD
5.7 Antioxidants
5.8 Other product types
Chapter 6 Market Estimates and Forecast, By Application, 2021 – 2032 ($ Mn)
6.1 Key trends
6.2 Digestive support
6.3 Immunity support
6.4 Skin and coat
6.5 Joint health support
6.6 Kidney health
6.7 Liver health
6.8 Calming and anxiety supplements
6.9 Respiratory health
6.10 Other applications
Chapter 7 Market Estimates and Forecast, By Pet Type, 2021 – 2032 ($ Mn)
7.1 Key trends
7.2 Dogs
7.3 Cats
7.4 Horses
7.5 Other pets
Chapter 8 Market Estimates and Forecast, By Dosage Form, 2021 – 2032 ($ Mn)
8.1 Key trends
8.2 Gummies and chewable
8.3 Tablets and capsules
8.4 Powders
8.5 Liquids
8.6 Other dosage forms
Chapter 9 Market Estimates and Forecast, By Distribution Channel, 2021 – 2032 ($ Mn)
9.1 Key trends
9.2 Offline
9.2.1 Veterinary pharmacies
9.2.2 Pet specialty stores
9.2.3 Retail stores
9.3 Online
Chapter 10 Market Estimates and Forecast, By Region, 2021 – 2032 ($ Mn)
10.1 Key trends
10.2 North America
10.2.1 U.S.
10.2.2 Canada
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 France
10.3.4 Spain
10.3.5 Italy
10.3.6 Netherlands
10.3.7 Rest of Europe
10.4 Asia Pacific
10.4.1 China
10.4.2 Japan
10.4.3 India
10.4.4 Australia
10.4.5 South Korea
10.4.6 Rest of Asia Pacific
10.5 Latin America
10.5.1 Brazil
10.5.2 Mexico
10.5.3 Rest of Latin America
10.6 Middle East and Africa
10.6.1 South Africa
10.6.2 Saudi Arabia
10.6.3 UAE
10.6.4 Rest of Middle East and Africa
Chapter 11 Company Profiles
11.1 Arogya Paws
11.2 Barlean's Organic Oils, LLC
11.3 BB Herbal (BB Pet Supplies)
11.4 Dorwest Herbs Ltd
11.5 Dr. Harvey's
11.6 DSM
11.7 EdensHerbals
11.8 Herbal Dogs Co
11.9 HERBPET, LLC
11.10 Hilton Herbs
11.11 Natural Dog Company Inc.
11.12 Nature's Pet Herbals

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