Pet Food and Treats Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 – 2032

Pet Food and Treats Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 – 2032


The Global Pet Food And Treats Market was valued at USD 133.3 billion in 2023, and projections indicate a CAGR of 7.9% from 2024 to 2032. Several key factors have fueled this robust growth in the pet food and treat market. A major driver is the rising trend of pet humanization, treating pets as integral family members. This evolution has resulted in increased spending on premium and specialized pet foods to address specific dietary needs like grain-free, organic, or hypoallergenic choices. Furthermore, heightened awareness among pet owners regarding their pets' nutritional requirements has spurred demand for high-quality ingredients, such as chicken, beef, and fish proteins, alongside functional foods promoting overall health and wellness.

The market is also increasingly influenced by trends emphasizing health, sustainability, and personalization. A notable trend is the pivot towards natural and organic pet foods, mirroring the broader human wellness movement. Data from the American Pet Products Association (APPA) highlights this shift, revealing a surge in natural pet food sales, with over 40% of pet owners favoring products devoid of artificial ingredients.

The overall industry is classified into product type, pet type, ingredient type, packaging, life stage, special dietary needs, price range, distribution channel, and region.

The market segments based on product type include cookies, biscuits, snacks, canned food, bones, dry food, sticks, and others (like freeze-dried food). The dry food led the market, raking in revenues surpassing USD 42.7 billion in 2023, with projections to hit USD 90.7 billion by 2032. The dominance of dry food can be attributed to its convenience, extended shelf life, and cost-effectiveness when juxtaposed with wet or fresh alternatives.

The market classifies pet food and treats based on pet type into dogs, cats, and others. The dogs led the market with revenues exceeding USD 67.4 billion in 2023, and projections suggest a rise to USD 137.4 billion by 2032. The predominance of dogs in the pet food and treat market is largely due to their global popularity, especially in regions like North America and Europe.

North America stood out as the leading region, amassing a significant revenue of USD 45.9 billion in 2023, with expectations to reach USD 91.2 billion by 2032. The region's dominance in the pet food and treat market stems from a blend of high pet ownership rates and a deep-rooted cultural emphasis on pet care. Notably, the U.S. boasts one of the highest pet ownership percentages, with nearly 70% of households having at least one pet, as reported by the American Pet Products Association (APPA).


Report Content
Chapter 1 Methodology & Scope
1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast parameters
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 360° synopsis, 2018 - 2032
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.1.1 Factors affecting the value chain
3.1.2 Profit margin analysis
3.1.3 Disruptions
3.1.4 Future outlook
3.1.5 Manufacturers
3.1.6 Distributors
3.1.7 Retailers
3.2 Impact forces
3.2.1 Growth drivers
3.2.1.1 Increasing trend of pet ownership
3.2.1.2 Increasing trend of pet humanization
3.2.1.3 Increase in disposable income
3.2.1.4 Expansion of e-commerce
3.2.2 Industry pitfalls & challenges
3.2.2.1 Ingredient transparency
3.2.2.2 Rising competition
3.3 Technology & innovation landscape
3.4 Consumer buying behavior analysis
3.4.1 Demographic trends
3.4.2 Factors affecting buying decision
3.4.3 Consumer product adoption
3.4.4 Preferred distribution channel
3.5 Growth potential analysis
3.6 Regulatory landscape
3.7 Pricing analysis
3.8 Porter’s analysis
3.9 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5 Market Estimates & Forecast, By Product Type, 2021 – 2032, (USD Billion) (Million Units)
5.1 Key trends
5.2 Cookies, biscuits, snacks
5.3 Canned food
5.4 Bones
5.5 Dry food
5.6 Sticks
5.7 Others (Freeze-dried food, etc.)
Chapter 6 Market Estimates & Forecast, By Pet Type, 2021 – 2032, (USD Billion) (Million Units)
6.1 Key trends
6.2 Dogs
6.3 Cats
6.4 Others (fish, birds, hamsters, etc.)
Chapter 7 Market Estimates & Forecast, By Ingredient, 2021 – 2032, (USD Billion) (Million Units)
7.1 Key trends
7.2 Proteins
7.2.1 Chicken
7.2.2 Beef
7.2.3 Fish (salmon, tuna)
7.2.4 Turkey
7.2.5 Lamb
7.3 Cereals & Vegetables
7.4 Fats and oils
7.5 Vitamins & Minerals
7.6 Others (Flavor Enhancers, Specialty Supplemental, etc.)
Chapter 8 Market Estimates & Forecast, By Packaging, 2021 – 2032, (USD Billion) (Million Units)
8.1 Key trends
8.2 Cans
8.3 Pouches
8.4 Bags
8.5 Carton
8.6 Others (tins, tubs, etc.)
Chapter 9 Market Estimates & Forecast, By Life Stage, 2021 – 2032, (USD Billion) (Million Units)
9.1 Key trends
9.2 Puppy/kitten
9.3 Adult pet
9.4 Senior pet
Chapter 10 Market Estimates & Forecast, By Special Dietary Needs, 2021 – 2032, (USD Billion) (Million Units)
10.1 Key trends
10.2 Weight management
10.3 Grain-free
10.4 Hypoallergenic
10.5 Organic/natural
10.6 Raw/freeze-dried
Chapter 11 Market Estimates & Forecast, By Price Range, 2021 – 2032, (USD Billion) (Million Units)
11.1 Key trends
11.2 Low
11.3 Medium
11.4 High
Chapter 12 Market Estimates & Forecast, By Distribution Channel, 2021 – 2032, (USD Billion) (Million Units)
12.1 Key trends
12.2 Online
12.2.1 Ecommerce
12.2.2 Company Owned Website
12.3 Offline
12.3.1 Supermarket/Hypermarket
12.3.2 Specialty stores
12.3.3 Pharmacies and Drugstores
12.3.4 Other retail formats
Chapter 13 Market Estimates & Forecast, By Region, 2021 – 2032, (USD Billion) (Million Units)
13.1 Key trends
13.2 North America
13.2.1 U.S.
13.2.2 Canada
13.3 Europe
13.3.1 Germany
13.3.2 UK
13.3.3 France
13.3.4 Italy
13.3.5 Spain
13.3.6 Rest of Europe
13.4 Asia Pacific
13.4.1 China
13.4.2 India
13.4.3 Japan
13.4.4 South Korea
13.4.5 Australia
13.4.6 Malaysia
13.4.7 Indonesia
13.4.8 Rest of Asia Pacific
13.5 Latin America
13.5.1 Brazil
13.5.2 Mexico
13.5.3 Argentina
13.5.4 Rest of Latin America
13.6 MEA
13.6.1 Saudi Arabia
13.6.2 UAE
13.6.3 South Africa
13.6.4 Rest of MEA
Chapter 14 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)
14.1 Agrolimen S.A.
14.2 Big Heart Pet Brands, Inc.
14.3 Blue Buffalo Pet Products, Inc.
14.4 Deuerer GmbH
14.5 Diamond Pet Foods, Inc.
14.6 General Mills, Inc.
14.7 Heristo AG
14.8 Hill’s Pet Nutrition, Inc.
14.9 Mars Petcare US, Inc.
14.10 Nestlé Purina PetCare Company
14.11 Nisshin Pet Food, Inc.
14.12 Nutriara Alimentos Ltda
14.13 Spectrum Brands Holdings, Inc.
14.14 The J.M. Smucker Company
14.15 WellPet LLC

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