Packaging Design Services Market - By Design Type (Packaging, Label), By Material (Wood, Polymer, Metal, Glass, Paper & Cardboard), By End Use (Food & Beverage, Pharmaceutical & Healthcare, Electronics, Personal Care & Cosmetics, Consumer Goods), Forecast

Packaging Design Services Market - By Design Type (Packaging, Label), By Material (Wood, Polymer, Metal, Glass, Paper & Cardboard), By End Use (Food & Beverage, Pharmaceutical & Healthcare, Electronics, Personal Care & Cosmetics, Consumer Goods), Forecast, 2023 - 2032


Global Packaging Design Services Market outlook is estimated to strengthen over 2023-2032. The increasing emphasis on brand differentiation and consumer engagement fuels the demand for unique and eye-catching packaging designs. Companies recognize the importance of packaging as a powerful marketing tool that can enhance product visibility and appeal. The rise of e-commerce and the need for sustainable packaging solutions has further augmented the demand for innovative and eco-friendly designs that optimize space utilization and reduce material waste.

Besides, evolving consumer preferences, such as convenience and functionality, require packaging designs that cater to these needs. Additionally, technological breakthroughs, such as 3D printing and digital design tools, enable faster prototyping and customization, further propelling the growth of the packaging design services industry.

The packaging design services market is categorized based on packaging, material, end-use, and region.

With respect to packaging, the market share from the packaging segment is estimated to expand at 3% CAGR from 2023 to 2032. Packaging design drives the demand for packaging design services by playing a crucial role in attracting consumers, enhancing brand recognition, and creating a unique product experience. Effective packaging design can help differentiate products on store shelves, communicate brand values, and improve functionality. As companies recognize the importance of packaging as a marketing tool, the demand for professional packaging design services increases to ensure impactful and visually appealing packaging solutions that resonate with target audiences.

Based on material, the polymer packaging design services market size could amass a sizeable valuation by 2032. Polymer packaging offers versatility, durability, and customizable options for various industries. The increasing focus on sustainability and eco-friendly packaging drives the need for innovative polymer designs that reduce waste and environmental impact. Besides, advancements in polymer technology and manufacturing processes require specialized expertise to create optimized packaging solutions that meet industry standards and consumer expectations.

Regarding end-use, the market value from the personal care & cosmetics segment will reach USD 4.5 billion by 2032. Packaging is crucial in capturing consumers' attention and conveying brand identity in the highly competitive personal care & cosmetics market. The industry places a strong emphasis on aesthetics and innovative designs that reflect the premium nature of the products. Additionally, evolving consumer preferences and trends in the personal care space will drive the need for packaging designs that enhance user experience and convenience. This will help create a strong growth outlook for the packaging design services market.

Regionally, Asia Pacific will accumulate a decent market share by 2032. The region is experiencing significant economic growth, which has resulted in increased consumer spending and demand for attractive and innovative packaging. The positive outlook of e-commerce and online shopping in the Asia Pacific has boosted the need for packaging designs that are not only visually appealing but also optimized for shipping and handling. As the region becomes more environmentally conscious, there is a growing demand for sustainable packaging solutions that are both visually appealing and eco-friendly, driving industry growth.


Chapter 1 Methodology & Scope
1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculation
1.4 Data Sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Packaging design services Market 360 degree synopsis, 2018 - 2032
2.2 Business trends
2.3 Regional trends
2.4 Design type trends
2.5 Material trends
2.6 End-use trends
Chapter 3 Packaging Design Services Market Insights
3.1 Impact on COVID-19
3.2 Russia- Ukraine war impact
3.3 Industry ecosystem analysis
3.4 Vendor matrix
3.5 Profit margin analysis
3.6 Technology & innovation landscape
3.7 Patent analysis
3.8 Key news and initiatives
3.9 Regulatory landscape
3.10 Impact forces
3.10.1 Growth drivers
3.10.1.1 Growth of e-commerce retail business
3.10.1.2 Increasing product development and launching of new products by manufacturers
3.10.1.3 Increasing consumer spending on food & beverages, cosmetics, liquor & tobacco
3.10.1.4 Increase in demand from emerging countries like India and China due to increasing disposable income.
3.10.2 Industry pitfalls & challenges
3.10.2.1 Rapid change in consumer preference and packaging trend
3.10.2.2 Stringent regulation for packaging material
3.11 Growth potential analysis
3.12 Porter's analysis
3.13 PESTEL analysis
Chapter 4 Competitive Landscape, 2022
4.1 Introduction
4.2 Company market share, 2022
4.3 Competitive analysis of major market players, 2022
4.3.1 DS Smith plc
4.3.2 Smurfit Kappa
4.3.3 Tank Design
4.3.4 The NetMen Corp
4.3.5 WestRock
4.3.6 Amcor plc
4.4 Competitive positioning matrix, 2022
4.5 Strategic outlook matrix, 2022
Chapter 5 Packaging Design Services Market Estimates and Forecast, By Design Type (USD Million)
5.1 Key trends, by design type
5.2 Packaging
5.3 Label
Chapter 6 Packaging Design Services Market Estimates and Forecast, By Material (USD Million)
6.1 Key trends, by material
6.2 Wood
6.3 Polymer
6.4 Paper & Cardboard
6.5 Metal
6.6 Glass
6.7 Others
Chapter 7 Packaging Design Services Market Estimates and Forecast, By End-User (USD Million)
7.1 Key trends, by end-use
7.2 Food & Beverage
7.3 Pharmaceutical and Healthcare
7.4 Personal Care and Cosmetics
7.5 Consumer Goods
7.6 Others
Chapter 8 Packaging Design Services Market Estimates and Forecast, By Region (USD Million)
8.1 Key trends, by region
8.2 North America
8.2.1 U.S.
8.2.2 Canada
8.3 Europe
8.3.1 UK
8.3.2 Germany
8.3.3 France
8.3.4 Italy
8.3.5 Spain
8.4 Asia Pacific
8.4.1 China
8.4.2 India
8.4.3 Japan
8.4.4 South Korea
8.4.5 ANZ
8.4.6 Singapore
8.5 Latin America
8.5.1 Brazil
8.5.2 Mexico
8.6 MEA
8.6.1 Saudi Arabia
8.6.2 UAE
8.6.3 South Africa
Chapter 9 Company Profiles
9.1 Amcor plc
9.2 Arhue
9.3 DEI Creative
9.4 DS Smith plc
9.5 International pape
9.6 La Visual, Inc.
9.7 Legend Packaging Group, Inc.
9.8 Murmur Creative
9.9 Pulp + Wire
9.10 Ruckus Marketing, LLC
9.11 Sincretix
9.12 Smurfit Kappa
9.13 Tank Design
9.14 The NetMen Corp
9.15 WestRock

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings