Online Travel Market Size - By Services (Transportation, Accommodation, Tour Packages), By Mode of Booking (Online Travel Agencies, Direct Travel Suppliers), By Platform (Mobile-based, Web-based), By Traveler, By Application & Forecast, 2024 - 2032
Online travel market size is anticipated to witness over 7% CAGR between 2024 and 2032 driven by the increasing adoption of digital technologies along with the widespread use of smartphones and the internet. As per GSMA, in 2023, around 54% of the global population, equating to 4.3 billion individuals, were smartphone owners. With consumers becoming more comfortable with online transactions, they are increasingly turning to online platforms for booking travel arrangements.
The rise in disposable incomes and the growing trend of experiential travel have further led to increased spending on vacations and leisure activities. Online travel agencies and platforms are capitalizing on this trend by offering tailored travel packages, seamless booking experiences, and real-time updates to cater to diverse consumer preferences. The integration of advanced technologies, such as VR for travel previews and blockchain for secure transactions will further drive the market growth.
The overall industry is divided into service, mode of booking, platform, traveler, application, and region.
Based on service, the online travel market from the transportation segment is slated to witness significant growth during 2024-2032. This is due to the ability to offer a comprehensive range of travel-related services that enhance the overall customer experience. Online platforms increasingly provide booking options for flights and accommodations as well as a variety of ancillary services, such as car rentals, travel insurance, and guided tours.
Online travel market size from the international booking application segment will foresee considerable growth up to 2032. As global connectivity is improving and travel is becoming more accessible, travelers are increasingly seeking the convenience and efficiency of online platforms to manage their international trips. Rapid advancements in technology, such as mobile apps and AI-driven recommendations, will further streamline the booking process for making it more user-friendly and personalized.
Asia Pacific online travel industry value is anticipated to witness substantial growth through 2032 attributed to the expanding middle class population and the rising internet penetration rates. As disposable incomes are increasing, more consumers in APAC are having the financial means to invest in travel, leading to higher demand for online booking platforms to offer competitive prices and convenience.
- Chapter 1 Methodology & Scope
- 1.1 Market scope & definition
- 1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
- 1.3 Base estimates & calculations
- 1.3.1 Base year calculation
- 1.3.2 Key trends for market estimation
- 1.4 Forecast model
- 1.5 Primary research and validation
- 1.5.1 Primary sources
- 1.5.2 Data mining sources
- Chapter 2 Executive Summary
- 2.1 Industry 360° synopsis, 2021 - 2032
- Chapter 3 Industry Insights
- 3.1 Industry ecosystem analysis
- 3.2 Supplier landscape
- 3.2.1 Online travel agencies (OTAs)
- 3.2.2 Travel suppliers
- 3.2.3 Metasearch engines and aggregators
- 3.2.4 Technology providers
- 3.2.5 End-user
- 3.3 Profit margin analysis
- 3.4 Technology & innovation landscape
- 3.5 Patent analysis
- 3.6 Number of travelers, 2023
- 3.6.1 North America
- 3.6.2 Europe
- 3.6.3 Asia Pacific
- 3.6.4 Latin America
- 3.6.5 MEA
- 3.7 Key news & initiatives
- 3.8 Regulatory landscape
- 3.9 Impact forces
- 3.9.1 Growth drivers
- 3.9.1.1 Rising consumer spending on travel and tourism
- 3.9.1.2 Technology advancements in online booking platform
- 3.9.1.3 Increasing Internet penetration and digital connectivity
- 3.9.1.4 Rise in government initiatives for travel industry
- 3.9.2 Industry pitfalls & challenges
- 3.9.2.1 Regulatory compliance
- 3.9.2.2 Economic and geopolitical instability
- 3.10 Growth potential analysis
- 3.11 Porter’s analysis
- 3.12 PESTEL analysis
- Chapter 4 Competitive Landscape, 2023
- 4.1 Introduction
- 4.2 Company market share analysis
- 4.3 Competitive positioning matrix
- 4.4 Strategic outlook matrix
- Chapter 5 Market Estimates & Forecast, By Services, 2021 - 2032 ($Bn)
- 5.1 Key trends
- 5.2 Transportation
- 5.2.1 Airline
- 5.2.2 Car rental
- 5.2.3 Rail
- 5.2.4 Cruise
- 5.2.5 Bus
- 5.3 Accommodation
- 5.4 Tour packages
- Chapter 6 Market Estimates & Forecast, By Mode of Booking, 2021 - 2032 ($Bn)
- 6.1 Key trends
- 6.2 Online travel agencies
- 6.3 Direct travel suppliers
- Chapter 7 Market Estimates & Forecast, By Platform, 2021 - 2032 ($Bn)
- 7.1 Key trends
- 7.2 Mobile-based
- 7.3 Web-based
- Chapter 8 Market Estimates & Forecast, By Traveler, 2021 - 2032 ($Bn)
- 8.1 Key trends
- 8.2 Leisure travelers
- 8.3 Business travelers
- Chapter 9 Market Estimates & Forecast, By Application, 2021 - 2032 ($Bn)
- 9.1 Key trends
- 9.2 International booking
- 9.3 Domestic booking
- Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2032 ($Bn)
- 10.1 Key trends
- 10.2 North America
- 10.2.1 U.S.
- 10.2.2 Canada
- 10.3 Europe
- 10.3.1 UK
- 10.3.2 Germany
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Russia
- 10.3.7 Rest of Europe
- 10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 India
- 10.4.3 Japan
- 10.4.4 South Korea
- 10.4.5 ANZ
- 10.4.6 Southeast Asia
- 10.4.7 Rest of Asia Pacific
- 10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Mexico
- 10.5.3 Argentina
- 10.5.4 Rest of Latin America
- 10.6 MEA
- 10.6.1 UAE
- 10.6.2 South Africa
- 10.6.3 Saudi Arabia
- 10.6.4 Rest of MEA
- Chapter 11 Company Profiles
- 11.1 American Express Travel
- 11.2 Booking Holdings
- 11.3 CheapOair
- 11.4 CheapTickets
- 11.5 EaseMyTrip
- 11.6 eDreams ODIGEO
- 11.7 eTraveli Group
- 11.8 Expedia Group
- 11.9 Flighthub
- 11.10 Hipmunk
- 11.11 Hopper
- 11.12 itilite
- 11.13 JustFly
- 11.14 Kiwi.com
- 11.15 Orbitz
- 11.16 Sabre Corporation
- 11.17 Trip.com Group
- 11.18 TUI Group
- 11.19 Webjet Limited
- 11.20 Wego
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