Meal Kit Delivery Services Market - By Food Type (Ready-to-cook, Ready-to-eat), By Delivery Model (Subscription-based, On-demand), By Serving (Single, Multiple), Forecast 2023 - 2032

Meal Kit Delivery Services Market - By Food Type (Ready-to-cook, Ready-to-eat), By Delivery Model (Subscription-based, On-demand), By Serving (Single, Multiple), Forecast 2023 - 2032

Meal kit delivery service industry size is projected to expand at over 14.5% CAGR from 2023 to 2032. The changing consumer lifestyles and the increased demand for convenient and time-saving meal solutions are driving the rising focus on home cooking. The convenience of pre-portioned ingredients, reduced food waste, and higher access to diverse culinary experiences are contributing to the industry expansion.

Additionally, the appeal of personalized nutrition and dietary customization options is spurring the desire for fresh and high-quality ingredients, creating dynamic landscape for the market development. For instance, in November 2023, Hellofresh launched its in-house fleet delivery service for improving the overall experience of customers.

The meal kit delivery service industry is segregated based on food type, delivery model, serving, and region.

Based on food type, the market share from the ready-to-cook food segment is projected to increase at significant CAGR during 2023-2032, driven by the rising demand for quick and convenient meals. The emergence of busy lifestyles is also surging the preference for fresh and high-quality ingredients for catering to consumers seeking hassle-free cooking experiences.

In terms of delivery model, the meal kit delivery services industry value from the on-demand services segment is estimated to accumulate sizeable share by 2032, owing to the heightened consumer expectations for immediate access. The desire for flexibility, convenience, and the ability to receive diverse and chef-curated meals will also drive the segment growth.

Based on serving, the single serving segment will exhibit substantial CAGR through 2032, led by the growing prevalence of solo households and the desire for portion-controlled, customized meals. The convenience offered by single serving meals to cater to the needs of customers will also fuel the segment growth.

Regionally, the Asia Pacific meal kit delivery services industry is slated to expand at significant CAGR by 2032. The growth can be attributed to the changing lifestyles, urbanization, and the growing middle-class population. The increasing consumer interest in diverse cuisines, rising disposable incomes along with the convenience of ready-to-cook meals tailored to regional tastes will drive the regional industry development.