Exhibition Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

Exhibition Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

Exhibition Market size will record over 7% CAGR between 2024 and 2032, on account of the growing implementation of green practices. For instance, in September 2023, the King Abdulaziz Center for World Culture introduced Net Zero, its new contemporary art exhibition to build awareness around sustainability.

The surge in specialized and niche exhibitions targeting specific industries or interests is helping to cater to a more focused audience with tailored content and networking opportunities. The increasing adoption of data analytics to measure event performance, attendee engagement, and ROI for helping organizers and exhibitors make informed decisions will also favor market growth.

The exhibition industry is segmented into type, enterprise size, industry, and region.

By type, the industry value from the art and culture exhibitions segment will witness a lucrative growth rate through 2032. Art and culture exhibitions offer opportunities for people to engage with diverse artistic expressions, heritage, and history to foster cultural appreciation and understanding. These exhibitions also serve as educational platforms for offering learning experiences about different cultures, artistic techniques, historical contexts, and social issues.

With respect to industry, the exhibition market size from the automotive segment will showcase considerable expansion over 2024-2032. This can be attributed to the increasing number of participants, exhibitors, and sponsors willing to invest in showcasing their products and services. Automotive exhibitions, such as auto shows and trade fairs, have gained ground as major platforms for manufacturers to unveil new models, technologies, and innovations. Advances in automotive technology, such as electric vehicles (EVs), autonomous driving, and connectivity are further creating the demand for specialized exhibitions and trade shows, adding to the segment growth.

Asia Pacific exhibition industry share will expand through 2032 due to the surging government support through infrastructure development, funding, and policy initiatives. With growing emphasis on reducing waste, exhibition organizers across APAC are adopting eco-friendly practices, such as using sustainable materials for booths to minimize the environmental impact of events. The rising demand for niche and specialized exhibitions to cater to specific industries or interests will also boost the regional market growth.