Employee Experience Management Market Size - By Component (Software, Service), By Organization Size (SMEs, Large Enterprises), By Deployment Model (On premises, Cloud), By End User, Growth Prospects, Regional Outlook & Forecast 2024 - 2032

Employee Experience Management Market Size - By Component (Software, Service), By Organization Size (SMEs, Large Enterprises), By Deployment Model (On premises, Cloud), By End User, Growth Prospects, Regional Outlook & Forecast 2024 - 2032


Employee Experience Management Market size is projected to expand at over 6.5% CAGR from 2024 to 2032. The rising emphasis on employee well-being and satisfaction is increasing the recognition of their direct impact on productivity and retention. The adoption of remote and hybrid work models, accelerated by the COVID-19 pandemic is escalating the need for effective employee experience management (EXM) tools to ensure engagement and connectivity among dispersed teams.

Significant developments including AI-driven analytics and personalized feedback mechanisms are enhancing the capabilities of EXM platforms, making them more appealing to organizations seeking to optimize their workforce experience. The increasing focus on diversity, equity, and inclusion initiatives within workplaces is driving innovations in EXM tools to facilitate inclusivity and fairness. For instance, in May 2023, Genesys, a customer experience and call center technology provider, introduced Genesys Cloud EX, a workforce management solution driven by AI, for elevating the experiences of contact center employees.

The employee experience management industry is segregated into component, organization size, deployment model, end-user, and region.

Based on component, the market value from the service segment is anticipated to depict substantial growth between 2024 and 2032. This is due to the increasing demand for consulting and advisory services to help organizations design and implement effective employee experience strategies. Lately, there has been a growing need for training and support services to ensure the successful deployment and utilization of EXM solutions. Service providers are also offering tailored solutions and expertise, further adding to the segment growth.

Employee experience management market value from the cloud deployment model segment will rise at significant rate until 2032. The scalability and flexibility offered by cloud-based solutions is enabling seamless adaptation to evolving organizational needs. The growing adoption of remote and hybrid work models is accelerating the demand for cloud-based EXM solutions. The cost-effectiveness and accessibility of cloud deployments makes them attractive to businesses of all sizes.

Regionally, the Asia Pacific EXM market size will expand at over 9% CAGR from 2024 to 2032, on account of the rapid economic development and industrialization. The high demand for solutions that enhance employee engagement and productivity is increasing the appeal of EXM solutions across the region. The increasing adoption of technology in workplaces and the rise of remote work are also fueling the need for digital EXM platforms. The growing emphasis on employee well-being and satisfaction is prompting organizations to invest in EXM solutions across the region.


Chapter 1 Methodology & Scope
1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 360 degree synopsis, 2018-2032
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Supplier landscape
3.2.1 Software providers
3.2.2 Service providers
3.2.3 Technology providers
3.2.4 End users
3.3 Profit margin analysis
3.4 Technology & innovation landscape
3.5 Patent analysis
3.6 Key news & initiatives
3.7 Regulatory landscape
3.8 Impact forces
3.8.1 Growth drivers
3.8.1.1 Rise of remote work
3.8.1.2 Increasing focus on employee well-being
3.8.1.3 Growing digital transformation
3.8.1.4 Rising focus on diversity, equity, and inclusion (DEI)
3.8.2 Industry pitfalls & challenges
3.8.2.1 Lack of alignment with employee needs
3.8.2.2 Overreliance on technology
3.9 Growth potential analysis
3.10 Porter's analysis
3.10.1 Supplier power
3.10.2 Buyer power
3.10.3 Threat of new entrants
3.10.4 Threat of substitutes
3.10.5 Industry rivalry
3.11 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5 Market Estimates & Forecast, By Component, 2018-2032 (USD Billion)
5.1 Key trends
5.2 Software
5.2.1 Employee engagement platforms
5.2.2 Learning & development tools
5.2.3 Performance management software
5.2.4 Employee feedback & surveys
5.2.5 Employee well-being solutions
5.2.6 HR analytics & insights
5.2.7 Onboarding & offboarding solutions
5.2.8 Others
5.3 Service
5.3.1 Consulting & advisory service
5.3.2 Implementation & integration service
5.3.3 Training & support service
5.3.4 Managed service
Chapter 6 Market Estimates & Forecast, By Organization Size, 2018-2032 (USD Billion)
6.1 Key trends
6.2 SMEs
6.3 Large enterprises
Chapter 7 Market Estimates & Forecast, By Deployment Model, 2018-2032 (USD Billion)
7.1 Key trends
7.2 On premises
7.3 Cloud
Chapter 8 Market Estimates & Forecast, By End User, 2018-2032 (USD Billion)
8.1 Key trends
8.2 BFSI
8.3 Manufacturing
8.4 Retail
8.5 IT & technology
8.6 Healthcare
8.7 Government & public sector
8.8 Hospitality
8.9 Others
Chapter 9 Market Estimates & Forecast, By Region, 2018-2032 (USD Billion)
9.1 Key trends
9.2 North America
9.2.1 U.S.
9.2.2 Canada
9.3 Europe
9.3.1 UK
9.3.2 Germany
9.3.3 France
9.3.4 Italy
9.3.5 Spain
9.3.6 Nordics
9.3.7 Rest of Europe
9.4 Asia Pacific
9.4.1 China
9.4.2 India
9.4.3 Japan
9.4.4 Australia
9.4.5 South Korea
9.4.6 Southeast Asia
9.4.7 Rest of Asia Pacific
9.5 Latin America
9.5.1 Brazil
9.5.2 Mexico
9.5.3 Argentina
9.5.4 Rest of Latin America
9.6 MEA
9.6.1 South Africa
9.6.2 Saudi Arabia
9.6.3 UAE
9.6.4 Rest of MEA
Chapter 10 Company Profiles
10.1 15Five
10.2 Achievers Solutions Inc.
10.3 ADP Inc.
10.4 Bamboo HR LLC
10.5 Ceridian (Dayforce)
10.6 Cornerstone OnDemand Inc.
10.7 Culture Amp Pty Ltd
10.8 IBM Kenexa
10.9 InMoment
10.10 Kazoo
10.11 Kronos Inc.
10.12 Limeade
10.13 Microsoft Corp.
10.14 Oracle Corp
10.15 Qualtrics
10.16 Salesforce Inc.
10.17 SAP SE
10.18 ServiceNow Inc.
10.19 SurveyMonkey Inc.
10.20 Workday Inc.

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings