Clean-label Ingredients Market - By Type (Natural colors, Natural flavors, Fruit & vegetable ingredients, Starch & sweeteners, Flours, Malt), By Form (Powder, Liquid), By Application & Global Forecast, 2023 - 2032

Clean-label Ingredients Market - By Type (Natural colors, Natural flavors, Fruit & vegetable ingredients, Starch & sweeteners, Flours, Malt), By Form (Powder, Liquid), By Application & Global Forecast, 2023 - 2032

Clean-label Ingredients Market size is projected to expand at 6.6% CAGR from 2023-2032 driven by the escalating consumer preference for natural and organic food products.

In recent times, a large number of health-conscious consumers are increasingly seeking products with recognizable, minimally processed components, free from synthetic additives. The rising awareness of the environmental impacts and health benefits of natural and organic choices is prompting several manufacturers to address the higher demand by formulating products to meet these preferences, further boosting the industry growth. For instance, in March 2023, Ingredion Incorporated expanded its portfolio of functional clean-label ingredients with the launch of FIBERTEXTM CF 502 and FIBERTEX CF 102 texturizers derived from citrus fruit peels in the U.S.

The clean-label ingredients industry is segmented into type, flavor, packaging, application, distribution channel, and region.

Based on type, the market share from the natural flavors segment is set to accrue 6% CAGR from 2023-2032. The growth can be attributed to the rising consumer preference for natural flavors derived from real and recognizable sources. The growing awareness of health and wellness has also spurred many food and beverage manufacturers to develop new products using natural flavors to meet the rising clean-label criteria, fueling the segment growth. For instance, in February 2023, Givaudan and Manus Bio collaborated to develop BioNootkatone, a sustainable and natural clean-label citrus flavor component to cater to uses in a range of foods and drinks.

In terms of application, the clean-label ingredients industry size from the snacks and convenience foods segment is anticipated to witness 7.2% CAGR between 2023 and 2032. With consumer lifestyles becoming more fast-paced, there is rising demand for clean-label ingredients in snacks and convenience foods. Additionally, the growing demand from health-conscious consumers for transparency in ingredient lists is prompting the incorporation of natural and minimally processed components in the production of snacks and convenience food products.

Regionally, the Asia Pacific clean-label ingredients market is estimated to expand at 6.2% growth rate through 2032. The rising consumer awareness of health and wellness is surging the demand for clean-label products, further driving the adoption of natural and minimally processed ingredients in the region. Additionally, the diverse and dynamic food and beverage landscape across APAC has led to the evolving dietary preferences.

Moreover, multiple companies are responding to the clean-label trend by formulating products with transparent ingredient lists, augmenting the regional industry growth. To cite an instance, in February 2023, Haofood launched Carefree Pulled Chickless, a clean-label plant-based meat free of artificial preservatives and other additives in China.