Buckwheat Market Size - By Source (Organic, Conventional) By Form (Groats, Flour, Flakes, Others) By Application (Food & Beverages, Animal Feed, Personal care & cosmetics, Others) & Global Forecast, 2023-2032

Buckwheat Market Size - By Source (Organic, Conventional) By Form (Groats, Flour, Flakes, Others) By Application (Food & Beverages, Animal Feed, Personal care & cosmetics, Others) & Global Forecast, 2023-2032

Buckwheat Market size is set to expand at over 3% CAGR from 2023 to 2032, driven by the ongoing innovations in product formulations.

With the surge in creative formulations, the incorporation of buckwheat into beverage products, such as smoothies, teas, and health drinks, is gaining immense prominence. The gluten-free and nutrient-rich nature of buckwheat makes it an appealing ingredient for innovating various beverages. Several manufacturers are also focusing on developing diverse and health-conscious product offerings for catering to the escalating consumer demands for nutritious and functional options, further augmenting the industry outlook. To cite an instance, in April 2023, Fermentful, a Latvia-based firm, introduced a line of green buckwheat-based kefir beverages for targeting mental, physical, and planetary health.

The buckwheat industry is segmented into source, form, application, and region.

Based on source, the organic buckwheat market is anticipated to gain 3.6% CAGR from 2023 to 2032 attributed to the shifting consumer preference towards healthier and sustainably produced clean-label food products. Organic buckwheat is garnering prominence due to its nutritional benefits, including gluten-free properties and high fiber content, contributing to its increasing consumption among health-conscious consumers.

In terms of application, the buckwheat industry from the personal care and cosmetics segment generated substantial revenue in 2022 and is poised to register 3.8% growth rate through 2032. This can be attributed to the increasing usage of buckwheat-derived ingredients in beauty and skincare products. Buckwheat has emerged as a sought-after ingredient in cosmetics as it offers bioactive compounds beneficial for skin, such as antioxidants and flavonoids. Moreover, the natural appeal of buckwheat to cater to the rising consumer preference for clean beauty products will propel the segment growth.

Regionally, the North America buckwheat market is projected to exhibit 2.6% CAGR from 2023-2032 driven by the rising consumer awareness of gluten-free and nutritious alternatives across the region. Additionally, the growing inclination towards gluten-free products, driven by dietary preferences and celiac disease awareness is also surging the demand for buckwheat flour in baking and cooking. Increasing use in cereals, snacks, and beverages will also add to the regional product demand.