Breast Milk Storage Bags Market Size By Product (Reusable, Disposable), By Distribution Channel (Hypermarket & Supermarket, Retail Pharmacy, E-commerce Channels) - Global Forecast to 2032

Breast Milk Storage Bags Market Size By Product (Reusable, Disposable), By Distribution Channel (Hypermarket & Supermarket, Retail Pharmacy, E-commerce Channels) - Global Forecast to 2032

Breast Milk Storage Bags Market size is projected to grow at 8.5% CAGR from 2023-2032, driven by the changing lifestyles of women, characterized by busy schedules and mobility. Breast milk storage bags provide convenient and hygienic ways to store and transport breast milk to match the evolving needs of busy mothers.

Lately, the increased awareness of the advantages of breastfeeding, such as enhanced infant health and development is motivating more mothers to breastfeed. According to the U.S. Dietary Guidelines for Americans 2020–2025, newborns are mandated to be breastfed exclusively for at least the first six months. This, in turn, is pushing the demand for convenient storage solutions, such as breast milk storage bags to support and extend the benefits of breastfeeding.

The breast milk storage bags market is segmented based on product, distribution channel, and region.

With respect to product, the reusable breast milk storage bags market is set to witness traction between 2023 and 2032, attributed to the rising environmental consciousness among mothers who opt for sustainable choices. Reusable breast milk storage bags offer an eco-friendly and cost-effective solution for nursing mothers in storing and transporting breast milk efficiently, further contributing to the segment growth.

In terms of distribution channel, the breast milk storage bags market value from the retail pharmacy segment is anticipated to grow at notable CAGR from 2023-2032. Retail pharmacies serve as accessible and convenient outlets for nursing mothers to procure breast milk storage bags. Additionally, the wide availability of breast milk storage products at retail pharmacies has substantially grown to offer one-stop-shop for nursing mothers.

Regionally, the Asia Pacific held sizable share of the breast milk storage bags market in 2022 and is projected to record robust growth through 2032. Rising awareness of the benefits of breastfeeding and changing lifestyles are fueling the demand for breast milk storage bags in the region. According to a government poll, the number of working women in Japan hit a new high of 30.35 million in 2022, showing a rise of 1.22 million from previous five years. This jump in female workforce participation coupled with the surge in maternity and neonatal care facilities is further propelling the need for hygienic and convenient breast milk storage solutions.