B2B Laptop & PC Market Size - By Product (Laptops, Desktop PCs, Workstations, Netbooks, Tablet PCs, HDMIs, Handheld Computers ), By Enterprise Size (Large Enterprise, SMB ), By Vertical, Growth Prospects, Regional Outlook & Forecast, 2024 - 2032

B2B Laptop & PC Market Size - By Product (Laptops, Desktop PCs, Workstations, Netbooks, Tablet PCs, HDMIs, Handheld Computers ), By Enterprise Size (Large Enterprise, SMB ), By Vertical, Growth Prospects, Regional Outlook & Forecast, 2024 - 2032

B2B laptop & PC market size is expected to register 5% CAGR from 2024 to 2032, driven by technological advancements as businesses continually seek cutting-edge hardware to enhance productivity and efficiency. With laptops and PCs becoming more powerful and versatile for offering faster processors, increased storage capacity, and improved connectivity options, businesses are upgrading their existing systems to stay competitive in the respective industries. Additionally, the growing trend of remote work is driving the rise in digital transformation initiatives.

With cyber threats turning more sophisticated, businesses are further prioritizing investments in devices equipped with advanced security features, such as biometric authentication, encryption, and remote management capabilities. Compliance with regulations, such as GDPR and HIPAA also prompts organizations to procure laptops and PCs that meet stringent data protection standards. As data breaches can have severe consequences for businesses, including financial losses and reputational damage, investing in secure computing devices is essential for mitigating risks and safeguarding sensitive information, further favoring the market growth. As per Havard Business Review, globally there was a 20% rise in data breaches from 2022 to 2023.

The B2B laptop & PC industry is segmented on the basis of product, enterprise size, vertical and region.

Based on product, the market value from the netbooks segment is poised to witness over 8.6% CAGR over the forecast period, due to portability, affordability, and versatility. Netbooks offer compact form factors and lightweight designs, emerging ideal for on-the-go professionals who require mobility without compromising on computing capabilities. Additionally, their relatively lower price points compared to traditional laptops make them a cost-effective solution for businesses looking to equip their workforce with essential computing devices without exceeding budget constraints.

With respect to vertical, the B2B laptop & PC market from the IT & telecommunications segment is anticipated to observe a significant growth rate during 2024 and 2032, propelled by advanced computing devices tailored to the evolving needs of businesses. With the increasing adoption of cloud computing, big data analytics, and IoT solutions, businesses operating in the IT and telecommunications sector are deploying robust computing infrastructure to support their operations efficiently. Laptops and PCs equipped with high-performance processors, ample storage capacity, and seamless connectivity options have emerged as essential tools for IT professionals for managing networks, developing software, and troubleshooting technical issues.

Europe B2B laptop & PC industry size will grow significantly at more than 6.9% CAGR through 2032, backed by the increasing emphasis on digital transformation initiatives across several industries. Stringent data privacy regulations, such as GDPR are helping to incentivize businesses to upgrade their computing infrastructure with devices equipped with robust security features, further driving the demand for B2B laptops and PCs that comply with these regulations across the region.