Automotive Gesture Recognition Market Size - By Product (Touch-based, Touchless), By Authentication (Hand/Fingerprint/Palm/Leg, Face, Vision/Iris), By Application (Multimedia/Infotainment/Navigation, Lighting), Forecast 2023 - 2032

Automotive Gesture Recognition Market Size - By Product (Touch-based, Touchless), By Authentication (Hand/Fingerprint/Palm/Leg, Face, Vision/Iris), By Application (Multimedia/Infotainment/Navigation, Lighting), Forecast 2023 - 2032

The Automotive Gesture Recognition Market is expected to register 18.2% CAGR during 2023-2032 driven by transformative technologies and the ever-increasing demand for intuitive in-vehicle controls.

According to a report by PwC in 2023, in terms of development in the automotive sector up to 2030, the spotlight is squarely on users, particularly the tech-savvy younger generation. Their preferences and inclinations will play a pivotal role in shaping the evolution of more sustainable and convenient mobility solutions. In crafting safer and more user-friendly vehicles, automakers are turning to gesture recognition technology as it combines advanced sensor technologies and artificial intelligence. These smart systems enable smooth and responsive controls based on simple gestures. The focus is to make driving safer by cutting down distractions for the driver. Moreover, an increased emphasis on road safety has further propelled the technology adoption.

The automotive gesture recognition market is classified based on product, authentication, application, and region.

The touch-based product segment is expected to witness unprecedented growth during the study period as they offer users an interactive and visually engaging experience. By controlling multimedia functions, the product enhances the overall driving experience, providing accessible and responsive touch-based controls. Moreover, it also adjusts climate settings thereby addressing the need for convenient and responsive controls over the vehicle's environmental features.

The face authentication segment is anticipated to register steady growth through 2032 driven by its usage of advanced technologies. This enhances not only the security of the vehicle but also the personalization of driver profiles and preferences. By identifying authorized users and customizing in-car settings, face authentication adds an extra layer of security and convenience.

Asia Pacific automotive gesture recognition industry is poised to grow at a swift pace during the forecast period driven by the region’s burgeoning automotive sector, rapid urbanization, and a tech-savvy consumer base. Countries like China, Japan, and South Korea are witnessing a surge in demand for smart vehicles. Moreover, governments in the region also offer incentives to create an enabling environment for the growth of the automotive technology sector, pushing the market growth.