Air Fryer Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

Air Fryer Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032


The Air Fryer Market size will record a 7.4% CAGR during 2024-2032, driven by rapid urbanization. According to the World Bank, in 2023, more than 50% of the global population resided in urban areas. By 2045, the urban population is projected to expand by 1.5 times, reaching approximately 6 billion people. As more people move to urban areas, there is a notable increase in demand for compact, efficient, and multifunctional kitchen appliances that fit seamlessly into smaller living spaces. Urban dwellers are often looking for solutions that offer convenience and time-saving benefits, which air fryers are well-positioned to provide. These appliances cater to the fast-paced lifestyles of city residents by enabling quick and easy meal preparation with minimal cleanup. Additionally, the trend toward modern, health-conscious living in urban areas aligns with the air fryer's appeal as a healthier cooking alternative.

The market is witnessing significant growth driven by technological advancements in air fryer models. Modern air fryers are equipped with cutting-edge features that enhance cooking efficiency and convenience, catering to the evolving needs of consumers. Innovations include advanced temperature control systems, multiple cooking presets, and smart connectivity features that allow users to monitor and control their air fryers via mobile apps. Additionally, improvements in heating elements and air circulation technology have led to more consistent and faster cooking results. The integration of digital interfaces and intuitive touchscreens further simplifies operation, making these appliances more user-friendly and inducing market growth.

The Air Fryer Industry is classified based on component, device type, wattage, end use, distribution channel, and region.

The automatic air fryers segment will grow rapidly through 2032, characterized by their advanced technology and user-friendly features, rapidly gaining popularity among consumers seeking convenience and efficiency in their cooking appliances. These devices offer a range of automated functions, including preset cooking programs, temperature control, and timers, which simplify the cooking process and deliver consistent, high-quality results. As consumers increasingly prioritize ease of use and multifunctionality in their kitchen appliances, the automatic air fryer segment is expected to witness robust growth.

The air fryer basket segment will gain prominence through 2032, as it plays a vital role in ensuring optimal cooking performance. Designed to allow hot air to circulate evenly around the food, the basket ensures crispy and evenly cooked results, which is a key selling point for consumers. The demand for high-quality air fryer baskets is increasing as manufacturers focus on enhancing durability, ease of cleaning, and ergonomic design. Innovations in basket materials, such as non-stick coatings and heat-resistant alloys, are further driving growth in this segment.

Europe Air Fryer Industry will witness stable growth through 2032, characterized by a growing preference for health-conscious cooking solutions, which aligns with the air fryer’s appeal as a healthier alternative to traditional frying methods. European consumers are increasingly drawn to air fryers for their ability to reduce oil consumption while still delivering crispy and flavorful dishes. Additionally, the rise in urbanization and busy lifestyles is driving the demand for convenient and efficient kitchen appliances, further bolstering the market for air fryers.


Chapter 1 Methodology and Scope
1.1 Market scope and definition
1.2 Base estimates and calculations
1.3 Forecast parameters
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 360° synopsis, 2018 - 2032
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.1.1 Factors affecting the value chain
3.1.2 Profit margin analysis
3.1.3 Disruptions
3.1.4 Future outlook
3.1.5 Manufacturers
3.1.6 Distributors
3.1.7 Retailers
3.2 Impact forces
3.2.1 Growth drivers
3.2.1.1 Increasing consumer preference for healthier cooking methods
3.2.1.2 Growing dietary preferences
3.2.1.3 Technological advancements
3.2.1.4 Offer convenience and time-saving benefits
3.2.2 Industry pitfalls and challenges
3.2.2.1 Intense competition
3.2.2.2 Constrained cooking capacity
3.3 Technology and innovation landscape
3.4 Consumer buying behavior analysis
3.4.1 Demographic trends
3.4.2 Factors affecting buying decision
3.4.3 Consumer product adoption
3.4.4 Preferred distribution channel
3.5 Growth potential analysis
3.6 Regulatory landscape
3.7 Pricing analysis
3.8 Porter’s analysis
3.9 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5 Market Estimates and Forecast, By Component, 2021 – 2032, (USD Million) (Thousand Units)
5.1 Key trends
5.2 Air fryer oven
5.3 Air fryer toaster oven
5.4 Air fryer basket
Chapter 6 Market Estimates and Forecast, By Device Type, 2021 – 2032, (USD Million) (Thousand Units)
6.1 Key trends
6.2 Manual
6.3 Automatic
Chapter 7 Market Estimates and Forecast, By Wattage, 2021 – 2032, (USD Million) (Thousand Units)
7.1 Key trends
7.2 Below 1200 Watt
7.3 1200-1500 Watt
7.4 1500-1800 Watt
Chapter 8 Market Estimates and Forecast, By End Use, 2021 – 2032, (USD Million) (Thousand Units)
8.1 Key trends
8.2 Residential
8.3 Commercial
Chapter 9 Market Estimates and Forecast, By Distribution Channel, 2021 – 2032, (USD Million) (Thousand Units)
9.1 Key trends
9.2 Online
9.3 Offline
Chapter 10 Market Estimates and Forecast, By Region, 2021 – 2032, (USD Million) (Thousand Units)
10.1 Key trends
10.2 North America
10.2.1 U.S.
10.2.2 Canada
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 France
10.3.4 Italy
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 China
10.4.2 India
10.4.3 Japan
10.4.4 Australia
10.4.5 South Korea
10.4.6 Rest of Asia Pacific
10.5 Latin America
10.5.1 Brazil
10.5.2 Mexico
10.5.3 Rest of Latin America
10.6 MEA
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 South Africa
10.6.4 Rest of MEA
Chapter 11 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)
11.1 Arovast Corporation
11.2 Breville Group Limited
11.3 Conair Corporation
11.4 Groupe SEB
11.5 Hamilton Beach Brands Holding Company
11.6 Instant Brands Inc.
11.7 Koninklijke Philips N.V.
11.8 Ming’s Mark Inc.
11.9 RJ Brands, Inc.
11.10 SharkNinja Operating LLC
11.11 Spectrum Brands Holdings, Inc.
11.12 Stanley Black and Decker, Inc.
11.13 StoreBound LLC
11.14 Team International Group of America Inc.
11.15 The Steelstone Group LLC

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