Active & Intelligent Packaging Market - By Technology Type (Active Packaging, Intelligent Packaging), By End-user Industry, By Functionality, By Packaging Material (Plastics, Paper & Paperboard, Glass, Metal, Biodegradable Materials) & Forecast, 2024 - 20

Active & Intelligent Packaging Market - By Technology Type (Active Packaging, Intelligent Packaging), By End-user Industry, By Functionality, By Packaging Material (Plastics, Paper & Paperboard, Glass, Metal, Biodegradable Materials) & Forecast, 2024 - 2032


Global Active & Intelligent Packaging Market will experience over 6% CAGR from 2024 to 2032, ushered by the rising food safety concerns. According to the U.S. Food and Drug Administration (FDA) reports in March 2024, over 48 million people in the U.S. experience foodborne illnesses annually. Active packaging solutions address these concerns by enhancing food safety and cutting spoilage, helping to ensure product quality and consumer protection.

The active & intelligent packaging innovations monitor and maintain product freshness, significantly reducing spoilage. These packaging technologies, such as those that absorb oxygen or release preservatives, help extend shelf life and ensure quality. By actively interacting with the environment, these solutions provide real-time indicators of product condition. This proactive approach enhances safety, reduces waste, and builds consumer trust. As food safety remains a top priority, the demand for such advanced packaging continues to grow, adding to market value.

The overall active & intelligent packaging market is sorted based on technology type, end-user industry, functionality, packaging material, and region.

The intelligent packaging segment will show a remarkable CAGR from 2024 to 2032, due to increased consumer expectations for advanced features in packaging. These solutions offer enhanced functionality beyond traditional packaging, such as real-time data and improved product interaction. Growing awareness about environmental sustainability drives the need for smarter, more efficient packaging. Additionally, the expansion of global supply chains requires packaging that ensures product integrity throughout various stages. As industries seek to improve operational efficiency and customer satisfaction, the intelligent packaging segment will continue to grow.

The plastics segment will capture a commendable active & intelligent packaging market share by 2032, driven by the need for enhanced functionality and performance. Plastics offer versatility in incorporating advanced features like sensors and smart labels. As industries focus on improving user experience and ensuring product safety, plastics provide a cost-effective solution. Additionally, the lightweight and durable nature of plastics make them ideal for integrating new technologies. The push for more efficient is accelerating growth in the plastics segment.

Europe active & intelligent packaging market will register a noteworthy CAGR between 2024 and 2032, because of stringent regulatory requirements and heightened consumer awareness. European regulations emphasize safety, quality, and sustainability, prompting industries to adopt advanced packaging solutions. Consumers are increasingly seeking packaging that offers enhanced transparency and traceability. Additionally, Europe's strong focus on reducing environmental impact drives the adoption of innovative, Eco-friendly packaging. The robust technological infrastructure supports the development and integration of smart packaging solutions, shaping the regional market outlook. 


Chapter 1 Methodology & Scope
1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculation
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 360° synopsis, 2021 - 2032
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Vendor matrix
3.3 Profit margin analysis
3.4 Technology & innovation landscape
3.5 Patent analysis
3.6 Key news and initiatives
3.7 Regulatory landscape
3.8 Impact forces
3.8.1 Growth drivers
3.8.1.1 Demand for extended shelf life
3.8.1.2 Regulatory compliance requirements
3.8.1.3 Consumer preference for convenience
3.8.1.4 Advancements in printing technologies
3.8.1.5 Rising focus on food safety
3.8.2 Industry pitfalls & challenges
3.8.2.1 Cost of implementation and adoption
3.8.2.2 Complexity and integration issues
3.9 Growth potential analysis
3.10 Porter’s analysis
3.10.1 Supplier power
3.10.2 Buyer power
3.10.3 Threat of new entrants
3.10.4 Threat of substitutes
3.10.5 Industry rivalry
3.11 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5 Market Estimates & Forecast, By Technology Type, 2021 - 2032 (USD Billion)
5.1 Active packaging
5.1.1 Oxygen scavengers
5.1.2 Moisture absorbers
5.1.3 Ethylene absorbers
5.1.4 Antimicrobial agents
5.1.5 Temperature control packaging
5.1.6 Flavor/odor absorbers
5.2 Intelligent packaging
5.2.1 Time-temperature indicators (TTIs)
5.2.2 RFID tags and QR codes
5.2.3 Freshness indicators
5.2.4 Gas sensors
5.2.5 Smart labels
5.2.6 Interactive packaging
Chapter 6 Market Estimates & Forecast, By End-User industry, 2021 - 2032 (USD Billion)
6.1 Food & beverages
6.1.1 Perishable foods (meat, fish, dairy)
6.1.2 Processed foods
6.1.3 Beverages (alcoholic and non-alcoholic)
6.1.4 Bakery and confectionery
6.2 Pharmaceuticals & healthcare
6.2.1 Medicines
6.2.2 Medical devices
6.2.3 Nutraceuticals
6.3 Personal care & cosmetics
6.3.1 Skincare products
6.3.2 Haircare products
6.3.3 Cosmetics
6.4 Consumer electronics
6.4.1 Mobile phones
6.4.2 Wearable devices
6.4.3 Accessories
6.5 Logistics & supply chain
6.5.1 Warehousing
6.5.2 Transportation
6.5.3 Retail
6.6 Others
Chapter 7 Market Estimates & Forecast, By Functionality, 2021 - 2032 (USD Billion)
7.1 Shelf-life extension
7.1.1 Moisture control
7.1.2 Oxygen control
7.1.3 Ethylene control
7.1.4 Antimicrobial protection
7.2 Quality assurance drag sail
7.2.1 Freshness indicators
7.2.2 Time-temperature indicators
7.3 Traceability & safety
7.3.1 RFID tags
7.3.2 QR codes
7.3.3 Tamper evident packaging
7.4 Consumer engagement
7.4.1 Interactive packaging
7.4.2 Smart labels
Chapter 8 Market Estimates & Forecast, By Packaging Material, 2021 - 2032 (USD Billion)
8.1 Plastics
8.1.1 Polyethylene (PE)
8.1.2 Polypropylene (PP)
8.1.3 Polyethylene terephthalate (PET)
8.2 Paper & paperboard
8.2.1 Corrugated paperboard
8.2.2 Cartons
8.3 Glass
8.3.1 Bottles
8.3.2 Jars
8.4 Metals
8.4.1 Cans
8.4.2 Foils
8.5 Biodegradable materials
8.5.1 Starch-based materials
8.5.2 PLA (Polylactic Acid)
Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2032 (USD Billion)
9.1 Key trends
9.2 North America
9.2.1 U.S.
9.2.2 Canada
9.3 Europe
9.3.1 UK
9.3.2 Germany
9.3.3 France
9.3.4 Italy
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 China
9.4.2 India
9.4.3 Japan
9.4.4 South Korea
9.4.5 ANZ
9.4.6 Rest of Asia Pacific
9.5 Latin America
9.5.1 Brazil
9.5.2 Mexico
9.5.3 Rest of Latin America
9.6 MEA
9.6.1 UAE
9.6.2 South Africa
9.6.3 Saudi Arabia
9.6.4 Rest of MEA
Chapter 10 Company Profiles
10.1 3M Company
10.2 Amcor Limited
10.3 Avery Dennison Corporation
10.4 BASF SE
10.5 Bemis Company, Inc.
10.6 CCL Industries Inc.
10.7 Clariant International Ltd.
10.8 Constantia Flexibles Group GmbH
10.9 Coveris Holdings S.A.
10.10 Dai Nippon Printing Co., Ltd.
10.11 Dupont Teijin Films
10.12 Huhtamäki Oyj
10.13 Mondi Group
10.14 Multisorb Technologies, Inc.
10.15 PakSense, Inc.
10.16 Point Five Packaging, LLC
10.17 R.R. Donnelley & Sons Company
10.18 Sealed Air Corporation
10.19 Smartrac N.V.
10.20 Sonoco Products Company
10.21 Stora Enso Oyj
10.22 Temperature Indicators (TTIs)
10.23 Thin Film Electronics ASA
10.24 Timestrip UK Ltd.
10.25 WestRock Company

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings