3D Rendering Market Size By Component (Software [On-premise, Cloud], Service), By Organization Size (Large Enterprise, SME), By Application (Product Design & Modeling, Animation, Visualization & Simulation), By End-use (Architecture, Engineering & Construction (AEC), Automotive, Gaming, Healthcare, Manufacturing, Media & Entertainment), COVID-19 Impact Analysis, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2022 - 2030
The global 3D rendering market is expected to record appreciable proceeds over 2022-2030, due to rapid urbanization and industrialization.
Planning and infrastructure have become crucial aspects in the development of smart cities. Infrastructure companies, in turn, are turning toward 3D modeling to design virtual cityscapes, develop scenarios, and understand consequences. Some of the cities at the forefront of this concept include Boston, London, Helsinki, and Singapore.
Three-dimensional city models offer realistic renderings of current buildings from the inside as well as the outside. These models also provide transportation infrastructure and the availability of green space along with proposed projects. Furthermore, 3D rendering makes it easier to visualize the environmental impact of a structure on an area.
Apart from planning, these models help in analyzing the emergency response and situational awareness. With such benefits associated with 3D rendering technology, the market is expected to register commendable growth over the forecast period.
The 3D rendering market is segmented in terms of component, organization size, application, end-user, and region.
The 3D rendering market from the software component segment is further sub-classified into on-premise and cloud. Of these, the on-premise software sub-segment held a significant market share in 2021. On-premise technologies are gaining increasing preference due to favorable attributes such as security and reliability.
This software allows enterprises to maintain control that cloud rendering cannot offer. Enterprises purchase licensed on-premise 3D rendering, which addresses the issue of security threats from unlicensed commodities. The growing interest in data security and privacy is thus expected to increase product deployment.
Based on application, the 3D rendering industry is categorized into Product, design, & modeling, animation, and visualization & simulation. Of these, the others application segment is anticipated to depict over 15% CAGR through 2030, given the rapid growth of the e-commerce industry.
E-commerce enterprises use 3D models to make their platforms interactive, provide customizations, and offer real-time try-on features. This is further supported by the increase in online shopping since the beginning of the COVID-19 pandemic.
According to estimates from Nasdaq, over 95% of purchases will be performed using e-commerce platforms by 2040. With such growth prospects for the e-commerce sector, the demand for interactive features such as 3D rendering will increase over the years.
In terms of end-users, the market share from the gaming segment is projected to exhibit more than 25% CAGR between 2022-2030, on account of the increased usage of 3D rendering in game development. Real-time rendering software provides the immersive digital experiences necessary for world-building in games.
3D rendering technology also enables an extensive visualization of designs and ideas and makes game development faster, easier, and more affordable. With the growing shift toward game streaming and metaverse, tech companies are integrating 3D rendering technology into their game development projects.
For instance, in October 2021, Tripolygon collaborated with Unity to become a Unity-verified solutions partner, to allow metaverse creators to develop their personalized 3D assets using Unity plugins. Collaborative efforts such as these, along with the accelerating growth of the gaming industry, are likely to bolster the 3D rendering market growth from the gaming end-use segment.
Regionally speaking, the North America 3D rendering industry recorded remuneration worth more than USD 1 billion in 2021, owing to the usage of the technology by major real-estate players. Three-dimensional modeling and rendering support the efforts of real-estate dealers and enable these enterprises to easily provide a visualization of the infrastructure to its potential buyers.
Since the real-estate sector in the United States is showcasing accelerated growth, the substantial rise in the adoption of advanced technologies is anticipated to create a favorable environment for market growth over the forthcoming years.
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