Condition Specific Report 2022

Condition Specific Report 2022

What types of supplements are people buying, and why? Consumers continue to reach for more supplements than ever before and that dynamic plays out differently across categories and health conditions.

Looking at Cold/Flu/Immunity, we now see the impact that a two-plus year pandemic has on sales - a market $2.23 billion larger than 2019. A similar story continues with Mood and Mental Health and Sleep Support, where both conditions saw double-digit growth in 2021 following an explosive 2020. Our analysis also focuses on which other conditions have nuanced stories, such as the increased growth forecasts for children's health and the rebound of Sports/Energy/Weight Management.

This report includes 32 company profiles and 153 charts covering 22 conditions such as brain health, healthy aging, beauty from within, heart health, diabetes, menopause, weight management - and more. This report showcases which consumer concerns will drive growth through 2025, which are normalizing, and what to watch as the market - and world - seeks to normalize.

While our keystone Supplement Business Report provides a full look at the industry by category, this report outlines the market from the view of individual health conditions. This 'why' is essential for understanding the long term trends that have staying power and what driving forces are behind them. We supply the data that makes it easier for you to build connections between headlines, behaviors, and sales.


Executive overview
Top thoughts
Drawing lines, bold and dotted
Market share of top conditions, 2021
Supplement sales by condition, 2017-2021
Supplements sales by condition, 2022e-2025e
Supplement growth by condition, 2017-2021……………
Supplement growth by condition, 2022e-2025e
Supplement market share by condition, 2017-2021
Supplement market share by condition, 2022e-2025e
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General health
Top thoughts | Women’s health
Women’s Health Commentary
Women’s health vs. total supplement sales and growth, 2017-2025e
Women’s health supplement sales and growth, 2017-2025e
Top 6 women’s health supplement ingredients by market share, 2021
Women’s health supplement growth by ingredient, 2017-2025e
Women’s health supplement sales by ingredient, 2017-2025e
Women’s health supplement sales, growth and market share by channel, 2019-2021
Market manifestations | Women’s health
Top thoughts | Men’s health
Growth in the right places
Men’s health vs. total supplement sales and growth, 2017-2025e
Men’s health supplement sales and growth, 2017-2025e
Top 6 men’s health supplement ingredients by market share, 2021
Men’s health supplement growth by ingredient, 2017-2015e
Men’s health supplement sales by ingredient, 2017-2025e
Men’s health supplement sales, growth and market share by channel, 2019-2021
Market manifestations | Men’s health
Top thoughts | Children’s health
Major growth in minors
Children’s health vs. total supplement sales and growth, 2017-2025e
Children’s health supplement sales and growth, 2017-2025e
Top 6 children’s health supplement ingredients by market share, 2021
Children’s health supplement growth by ingredient, 2017-2025e
Children’s health supplement sales by ingredient, 2017-2025e
Children’s health supplement sales, growth and market share by channel, 2019-2021
Market manifestations | Children’s health
Gastrointestinal health
Top thoughts
Revitalized, but for how long?
Gastrointestinal health vs. total supplement sales and growth, 2017-2025e
Gastrointestinal health supplement sales and growth, 2017-2025e
Top 6 gastrointestinal health supplement ingredients by market share, 2021
Gastrointestinal health supplements growth by ingredient, 2017-2025e
Gastrointestinal health supplement sales by ingredient, 2017-2025e
Gastrointestinal health supplement sales, growth and market share by channel, 2019-2021
Market manifestations
Liver health
Top thoughts
A small market for small ambitions?
Liver health and detox vs. total supplement sales and growth, 2017-2025e
Liver health and detox supplements sales and growth,2017-2025e
Top 6 liver health and detox supplement ingredients by market share, 2021
Liver health and detox supplement growth by ingredient, 2017-2025e
Liver health and detox supplement sales by ingredient, 2017-2025e
Liver health and detox supplement sakes, growth and market share by channel, 2019-2021
Market manifestations
Heart health
Top thoughts
To the heart of it
Heart health vs. total supplement sales and growth, 2017-2025e
Heart health supplement sales and growth, 2017-2025e
Top 6 heart health and detox supplement ingredients by market share, 2021
Heart health supplement growth by ingredient, 2017-2025e
Heart health supplement sales by ingredient, 2017-2025e
Heart health supplement sales, growth and market share by channel, 2019-2021
Market manifestations
Healthy aging
Top thoughts
Lacking youthful exuberance
Healthy aging vs. total supplement sales and growth
Healthy aging supplements sales and growth, 2017-2025e
Top 6 healthy aging supplement ingredients by market share, 2021
Healthy aging supplement growth by ingredient, 2017-2025e
Healthy aging supplement sales by ingredient, 2017-2025e
Healthy aging supplement sales, growth and market share by channel, 2019-2021
Market manifestations
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Bone health
Top thoughts
Unexciting but essential
Bone health vs. total supplement sales and growth, 2017-2025e
Bone health supplement sales and growth, 2017-2025e
Top 6 bone health supplement ingredients by market share, 2021
Bone health supplement growth by ingredient, 2017-2025e
Bone health supplement sales by ingredient, 2017-2025e
Bone health supplement sales, growth and market share by channel, 2019-2021
Market manifestations
Joint health
Top thoughts
Joint effort
Joint health vs. total supplement sales and growth, 2017-2025e
Joint health supplement sales and growth, 2017-2025e
Top 6 joint health supplement ingredients by market share, 2021
Joint health supplement growth by ingredient, 2017-2025e
Joint health supplement sales by ingredient, 2017-2025e
Joint health supplement sales, growth and market share by channel, 2019-2021
Market manifestations
Healthy sleep
Top thoughts
Putting the buy in lullaby
Healthy sleep vs. total supplement sales and growth, 2017-2025e
Healthy sleep supplement sales and growth, 2017-2025e
Top 6 healthy sleep supplement ingredients by market share, 2021
Healthy sleep supplement growth by ingredient, 2017-2025e
Healthy sleep supplement sales by ingredient, 2017-2025e
Healthy sleep supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
Read more
Brain health
Top thoughts
Brains drained
Brain health vs. total supplement sales and growth, 2017-2025e
Brain health supplement sales and growth, 2017-2025e
Top 6 brain health supplement ingredients by market share, 2021
Brain health supplement growth by ingredient, 2017-2025e
Brain health supplement sales by ingredient, 2017-2025e
Brain health supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
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Mood and mental health
Top thoughts
Matters of mood
Mood and mental health vs. total supplement sales and growth, 2017-2025e
Mood and mental health supplement sales and growth, 2017-2025e
Top 6 mood and mental health supplement ingredients by market share, 2021
Mood and mental health supplement growth by ingredient, 2017-2025e
Mood and mental health supplement sales by ingredient, 2017-2025e
Mood and mental health supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
Vision
Top thoughts
Channel vision
Vision health vs. total supplement sales and growth, 2017-2025e
Vision health supplement sales and growth, 2017-2025e
Top 6 vision health supplement ingredients by market share, 2021
Vision health supplement growth by ingredient, 2017-2025e
Vision health supplement sales by ingredient, 2017-2025e
Vision health supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
Beauty from within
Top thoughts
Up close and in close-ups
Beauty from within vs. total supplement sales and growth, 2017-2025e
Beauty from within supplement sales and growth, 2017-2025e
Top 6 beauty from within supplement ingredients by market share, 2021
Beauty from within supplement growth by ingredient, 2017-2025e
Beauty from within supplement sales by ingredient, 2017-2025e
Beauty from within supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
Cold, flu and immunity
Top thoughts
Symptoms of slump
Cold, flu, and immunity vs. total supplement sales and growth, 2017-2025e
Cold, flu, and immunity supplement sales and growth, 2017-2025e
Top 6 cold, flu, and immunity supplement ingredients by market share, 2021
Cold, flu, and immunity supplement growth by ingredient, 2017-2025e
Cold, flu, and immunity supplement sales by ingredient, 2017-2025e
Cold, flu, and immunity supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
Pre- and postnatal
Top thoughts
Outdated intuition
Pre- and postnatal vs. total supplement sales and growth, 2017-2025e
Pre- and postnatal supplement sales and growth, 2017-2025e
Top 6 pre- and postnatal supplement ingredients by market share, 2021
Pre- and postnatal growth by ingredient, 2017-2025e
Pre- and postnatal supplement sales by ingredient, 2017-2025e
Pre- and postnatal supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
Menopause
Top thoughts
Generational thinking
Menopause vs. total supplement sales and growth, 2017-2025e
Menopause supplement sales and growth, 2017-2025e
Top 6 menopause supplement ingredients by market share, 2021
Menopause supplement growth by ingredient, 2017-2025e
Menopause supplement sales by ingredient, 2017-2025e
Menopause supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
Sexual health
Top thoughts
Getting in the mood
Sexual health vs. total supplement sales and growth, 2017-2025e
Sexual health supplement sales and growth, 2017-2025e
Top 6 sexual health supplement ingredients by market share, 2021
Sexual health supplement growth by ingredient, 2017-2025e
Sexual health supplement sales by ingredient, 2017-2025e
Sexual health supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
Weight Management
Top thoughts
Fad fade out
Weight management vs. total supplement sales and growth, 2017-2025e
Weight management supplement sales and growth, 2017-2025e
Top 6 weight management supplement ingredients by market share, 2021
Weight management supplement growth by ingredient, 2017-2025e
Weight management supplement sales by ingredient, 2017-2025e
Weight management supplement sales, growth and market share by channel, 2019-2021e
Market manifestations
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Company profiles
Top 50 Companies by 2021 U.S. Dietary Supplement Sales
Top 50 Companies by 2021 U.S. Dietary Supplement Sales, Contd
Abbott Nutrition
Adaptive Health
Alticor (Amway)
Ancient Nutrition
Bausch + Lomb
Bayer
Better Being Co
Church & Dwight
Clorox
DSM
Gaia Herbs
Glanbia
Gryphon Investors (Metagenics)
HUM Nutrition
Iovate Health Sciences International Inc. (a division of Xiwang Foodstuffs Company Ltd)
Johnson & Johnson (incl. Zarbee’s)
Kikkoman (incl. Country Life, Allergy Research Group)
Life Extension
Life Seasons
Nestlé Health Science
Nordic Naturals
NOW Health Group
Pharmavite
Physician’s Choice
Procter & Gamble
Reckitt
Ritual
Schwabe Group
Swanson
Unilever
USANA
Vytalogy Wellness (incl. Jarrow Formulas, Natrol)
Companies to watch
Related Content
Executive overview
Optimize or prevent
Moving from pandemic to endemic
The secret sauce of personalization
Can psychedelics become supplements?
Mushroom mania, part II
Marketing mood, stress and sleep
Stressed and sleepless
Biotics for overall health
Personal care, personal touch
Supplements remedy OTC categories
Q&A with Ashley Koff
Healthy aging
Selling senescense
Sleep
Slumber numbers
Brain health
Investing in the metagame: Supplements for online gamers
Weight management
No easy way out
Weighting for solutions
Acknowledgments and definitions
Acknowledgments
Research methodology
Disclaimer
Copyright
Definitions
Product categories
Dietary supplements
Food and beverage
Natural and organic personal care
Other household products
Sales channels

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