India Smart Home Market by Product Type (Smart Lighting, Smart Home Security & Surveillance, Smart Entertainment, and Smart Appliances), by Communication Protocol (Wi-Fi, Zigbee, Z-Wave, Bluetooth, and Thread), by Smart Home Hubs (Standalone Hubs and Built-in Hubs), by Voice Assistants Integration (Amazon Alexa, Google Assistant, Apple Siri, and Others), by Smart Home Compatibility with Smartphones (iOS and Android), by Installation, (DIY Installation and Professional Installation), and by Sales Channel (Online Retailers and Offline Retailers) – Opportunity Analysis and Industry Forecast, 2024–2030
The India Smart Home Market size was valued at USD 3.68 billion in 2023, and is predicted to reach USD 15.31 billion by 2030, at a CAGR of 22.6% from 2024 to 2030.
Urbanization and increasing incomes are key drivers behind the adoption of smart home technology in India. With rapid urbanization and a growing middle-class population, coupled with rising disposable incomes, there's a significant surge in demand for modern, interconnected living experiences. Projections suggest a substantial increase in India's urban population by 2040, further fueling the demand for smart home solutions. Additionally, as incomes rise, smart home technologies become more affordable and accessible to middle-class households. This creates an ideal environment for the adoption of smart home solutions as urban dwellers seek the convenience, automation, and energy efficiency they offer, driving the country's growth.
Furthermore, India's rapid digitalization and widespread smartphone usage provide a technological foundation for the expansion of the smart home market. The prevalence of smartphones allows users to easily control and manage their smart home devices, appealing to tech-savvy Indian consumers. Supported by government initiatives such as Digital India and improved internet access, India witnessed a surge in digital users, with a significant presence of mobile internet users. This digital transformation fosters the widespread adoption of smart home technologies nationwide, contributing to market expansion.
However, the growth of the smart home market faces a significant challenge stemming from security concerns surrounding interconnected systems. Devices such as thermostats, cameras, and door locks are susceptible to hacking, presenting risks to residents' privacy and safety. Weak or easily predictable passwords and inadequate Wi-Fi network security measures exacerbate this vulnerability.
On the contrary, blockchain technology offers significant potential to enhance the security and privacy of smart home systems. By encrypting and securely storing sensitive data, blockchain gives users control over access, reducing the risk of unauthorized intrusion. It verifies device identities, ensuring only trusted devices interact within the network, and automates tasks through tamper-proof smart contracts. Moreover, blockchain decentralizes device control, minimizing vulnerabilities and simplifying access management. Its integration not only enhances security and privacy but also fosters a safer smart home environment, creating growth opportunities for the market.
Segment Overview
The India smart home industry is segmented based on product type, communication protocol, smart home hubs, voice assistant integration, smart home compatibility with smartphones, installation, and sales channel.
By product type, the market is categorized into smart lighting, smart home security and surveillance, smart entertainment, and smart appliances.
By communication protocol, the market is classified into Wi-Fi, Zigbee, Z-Wave, Bluetooth, and Thread.
By smart home hubs, the market is segmented into standalone hubs and built-in hubs.
By voice assistant integration, the market is divided into Amazon Alexa, Google Assistant, Apple Siri, and others.
By smart home compatibility with smartphones, the market is divided into iOS and Android.
By installation, the market is classified into DIY installation and professional installation.
By sales channel, the market is classified into online retailers and offline retailers.
Key Market Players
Leading players operating in the India Smart Home Market include:
• LG Electronics
• ASSA ABLOY
• Amazon, Inc.
• Samsung Electronics
• Sony Group Corporation
• Emerson Electronic Co.
• Johnson Controls International PLC
• Centrica Connected Home Limited
• Resideo Technologies, Inc.
• Apple, Inc.
KEY BENEFITS
• The India Smart Home market report provides a quantitative analysis of the current market and estimations through 2024-2030 that assists in identifying the prevailing market opportunities to capitalize on.
• The study comprises a deep dive analysis of the market trend including the current and future trends for depicting the prevalent investment pockets in the market.
• The information related to key drivers, restraints, and opportunities and their impact on the market is provided in the report.
• The competitive analysis of the market players along with their market share in the India Smart Home market.
• The SWOT analysis and Porter’s Five Forces model are elaborated in the study.
• Value chain analysis in the market study provides a clear picture of the stakeholders’ roles.
- 1 Introduction
- 1.1 Report Description
- 1.2 Research Methodology
- 1.2.1 Secondary Research
- 1.2.2 Data Analysis Framework
- 1.2.3 Market Size Estimation
- 1.2.4 Forecasting
- 1.2.5 Primary Research And Data Validation
- 2 India Smart Home Market By Product Type
- 2.1 Overview
- 2.2 Smart Lighting Market
- 2.2.1 Smart Bulbs
- 2.2.2 Smart Light Strips
- 2.2.3 Smart Switches
- 2.3 Smart Home Security And Surveillance Market
- 2.3.1 Smart Cameras
- 2.3.2 Video Doorbells
- 2.3.3 Smart Locks
- 2.3.4 Security System
- 2.4 Smart Entertainment Market
- 2.4.1 Smart Tvs
- 2.4.2 Smart Speakers
- 2.4.3 Streaming Devices
- 2.5 Smart Appliances Market
- 2.5.1 Smart Refrigerators
- 2.5.2 Smart Ovens
- 2.5.3 Smart Washing Machines
- 2.5.4 Smart Dishwashers
- 2.5.5 Smart Home Hvac Management
- 2.5.6 Other Smart Appliances
- 3 India Smart Home Market By Communication Protocol
- 3.1 Overview
- 3.2 Wi-fi Market
- 3.3 Zigbee Market
- 3.4 Z-wave Market
- 3.5 Bluetooth Market
- 3.6 Thread Market
- 4 India Smart Home Market By Smart Home Hubs
- 4.1 Overview
- 4.2 Standalone Hubs Market
- 4.3 Built-in Hubs Market
- 5 India Smart Home Market By Voice Assistants Integration
- 5.1 Overview
- 5.2 Amazon Alexa Market
- 5.3 Google Assistant Market
- 5.4 Apple Siri Market
- 5.5 Others Market
- 6 India Smart Home Market By Smart Home Compatibility With Smartphones
- 6.1 Overview
- 6.2 Ios Market
- 6.3 Android Market
- 7 India Smart Home Market By Installation
- 7.1 Overview
- 7.2 Diy Installation Market
- 7.3 Professional Installation Market
- 8 India Smart Home Market By Sales Channel
- 8.1 Overview
- 8.2 Online Retailers Market
- 8.3 Retailers Market
- 9 Company Profiles
- 9.1 Lg Electronics
- 9.1.1 Company Overview
- 9.1.2 Company Snapshot
- 9.1.3 Operating Business Segments
- 9.1.4 Product Portfolio
- 9.1.5 Business Performance
- 9.1.6 Business Segments
- 9.1.7 Geographic Segments
- 9.1.8 Key Strategic Moves And Development
- 9.1.9 Primary Market Competitors
- 9.2 Assa Abloy
- 9.2.1 Company Overview
- 9.2.2 Company Snapshot
- 9.2.3 Operating Business Segments
- 9.2.4 Product Portfolio
- 9.2.5 Business Performance
- 9.2.6 Business Segments
- 9.2.7 Geographic Segments
- 9.2.8 Key Strategic Moves And Development
- 9.2.9 Primary Market Competitors
- 9.3 Amazon Inc.
- 9.3.1 Company Overview
- 9.3.2 Company Snapshot
- 9.3.3 Operating Business Segments
- 9.3.4 Product Portfolio
- 9.3.5 Business Performance
- 9.3.6 Business Segments
- 9.3.7 Geographic Segments
- 9.3.8 Key Strategic Moves And Development
- 9.3.9 Primary Market Competitors
- 9.4 Samsung Electronics
- 9.4.1 Company Overview
- 9.4.2 Company Snapshot
- 9.4.3 Operating Business Segments
- 9.4.4 Product Portfolio
- 9.4.5 Business Performance
- 9.4.6 Business Segments
- 9.4.7 Geographic Segments
- 9.4.8 Key Strategic Moves And Development
- 9.4.9 Primary Market Competitors
- 9.5 Sony
- 9.5.1 Company Overview
- 9.5.2 Company Snapshot
- 9.5.3 Operating Business Segments
- 9.5.4 Product Portfolio
- 9.5.5 Business Performance
- 9.5.6 Business Segments
- 9.5.7 Geographic Segments
- 9.5.8 Key Strategic Moves And Development
- 9.5.9 Primary Market Competitors
- 9.6 Emerson Electronic Co.
- 9.6.1 Company Overview
- 9.6.2 Company Snapshot
- 9.6.3 Operating Business Segments
- 9.6.4 Product Portfolio
- 9.6.5 Business Performance
- 9.6.6 Business Segments
- 9.6.7 Geographic Segments
- 9.6.8 Key Strategic Moves And Development
- 9.6.9 Primary Market Competitors
- 9.7 Johnson Controls International Plc
- 9.7.1 Company Overview
- 9.7.2 Company Snapshot
- 9.7.3 Operating Business Segments
- 9.7.4 Product Portfolio
- 9.7.5 Business Performance
- 9.7.6 Business Segments
- 9.7.7 Geographic Segments
- 9.7.8 Key Strategic Moves And Development
- 9.7.9 Primary Market Competitors
- 9.8 Centrica Connected Home Limited
- 9.8.1 Company Overview
- 9.8.2 Company Snapshot
- 9.8.3 Operating Business Segments
- 9.8.4 Product Portfolio
- 9.8.5 Business Performance
- 9.8.6 Business Segments
- 9.8.7 Geographic Segments
- 9.8.8 Key Strategic Moves And Development
- 9.8.9 Primary Market Competitors
- 9.9 Resideo Technologies Inc.
- 9.9.1 Company Overview
- 9.9.2 Company Snapshot
- 9.9.3 Operating Business Segments
- 9.9.4 Product Portfolio
- 9.9.5 Business Performance
- 9.9.6 Business Segments
- 9.9.7 Geographic Segments
- 9.9.8 Key Strategic Moves And Development
- 9.9.9 Primary Market Competitors
- 9.10 Apple Inc.
- 9.10.1 Company Overview
- 9.10.2 Company Snapshot
- 9.10.3 Operating Business Segments
- 9.10.4 Product Portfolio
- 9.10.5 Business Performance
- 9.10.6 Business Segments
- 9.10.7 Geographic Segments
- 9.10.8 Key Strategic Moves And Development
- 9.10.9 Primary Market Competitors
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