U.S. Electric Shaver Market by Usability (Dry and Wet or Dry), by Product Type (Rotary Shaver, Trimmer/Clipper, and Foil Shaver), by Power Source (Rechargeable and Battery Powered), by End User (Men and Women), and by Distribution Channel (Health & Beatury Stores, Electric Stores, Supermarkets, Hypermarkets, and Online)– Opportunity Analysis and Industry Forecast, 2023–2030
Meta Des: U.S. Electric Shaver Market size was valued at USD 3.45 Bn in 2022, and is anticipated to reach USD 7.05 Bn by 2030, due to the meteoric rise of e-commerce that has fundamentally transformed the demand landscape of the electric shaver industry.
U.S. Electric Shaver Market
Domain- Consumer Goods
Sub Domain- Consumer Electronics
The U.S. Electric Shaver Market size was valued at USD 3.45 billion in 2022, and is projected to reach USD 7.05 billion by 2030, with a CAGR of 8.7% during the forecast period, 2023–2030.
The electric shaver industry operates within the broader personal care and grooming market, offering a range of products including shavers, trimmers, and clippers. These devices are designed to effectively remove facial and body hair, utilizing either rotating or oscillating blades powered by electricity. Trimmers are particularly useful for achieving precise cuts and intricate detailing in short hairstyles, while clippers provide versatility with interchangeable blades suited for different hair lengths and styles, making them well-suited for bulk cutting. Both trimmers and clippers offer the convenience of electric operation, ensuring efficient hair removal for consumers.
The electric shaver industry is characterized by its innovative technologies, including advanced blade systems, ergonomic designs, and the ability to perform both wet and dry shaving. Additionally, many models boast smart features like Bluetooth connectivity and customizable settings, enhancing the overall user experience. This industry caters to diverse consumer preferences, such as those who prioritize beard styling, sensitive skin care, or achieving a close shave. To meet these varied needs, manufacturers offer cordless operation, adjustable cutting lengths, and a range of specialized attachments like precision trimmers, body grooming tools, and foil guards.
Segment OverviewThe global U.S. Electric Shaver Market share is segmented on the basis of usability, product type, power source, end user, distribution channel, and region.
Based on usability, the market is categorized into dry and wet.
Based on product type, the market is segmented into rotary shavers, trimmer/clippers and foil shavers.
Based on power source, the market is segmented into rechargeable and battery-powered.
Based on end users, the market is segmented into men and women.
Based on distribution channel, the market is segmented into Health and Beauty Stores, Electronic Stores, Supermarkets, Hypermarkets and Online
Regional AnalysisIn the United States, the electric shaver industry is driven by leading companies such as Koninklijke Philips N.V., Wahl Clipper Corporation, Panasonic Corporation, and Spectrum Brands Holdings, Inc. (Remington). These companies meet the extensive demand of U.S. consumers by offering a wide range of affordable, technologically advanced products tailored to diverse needs. This commitment to innovation is evident in their past developments. For instance, Philips introduced the Norelco Shaver Series 9000, a revolutionary electric shaver that incorporates artificial intelligence (AI) to deliver personalized shaves adapted to each user's unique preferences and facial contours. This groundbreaking device utilizes AI technology in conjunction with the Philips GroomTribe app to provide a customized shaving experience that caters to the user's individual preferences and facial features.
Key Market Players
Leading players operating in the U.S. coworking space industry include:• Procter & Gamble (P&G)
• Koninklijke Philips N.V.
• Panasonic Corporation
• Remington
• Wahl Clipper Corporation
• Andis Company Inc.
• Conair LLC
• Shanghai Flyco Electrical Appliance Co Ltd.
• Manscaped
• Dollar Shave Club Inc.
Recent Developments
October 2023Procter and Gambles announced to relocate its manufacturing plant to Andover. This decision, while shifting the manufacturing base, retains approximately 750 jobs in crucial areas such as headquarters, engineering, and research and development in Boston, contributing to the overall economic and business development landscape in the United States.
October 2023Panasonic's announcement of the Panasonic ARC3 3-Blade Shaver (ES-SWLT2W), inspired by the classic Star Wars trilogy, is a strategic move aimed at business expansion. By capitalizing on the popular Star Wars franchise, Panasonic targets dedicated fans and taps into a broader market segment.
March 2023Panasonic showcased its latest innovations and sustainable solutions in the areas of Park, Town, Mobility, and Home, emphasizing environmental responsibility and wellness technology. The company's local manufacturing expansion in India aligns with its commitment to producing high-quality healthcare equipment and aims to meet local demand while achieving significant growth in the Indian personal health business.
KEY BENEFITS• The U.S. Electric Shaver Market report provides a quantitative analysis of the current market and estimations from 2023 to 2030. This analysis assists in identifying the prevailing market opportunities to capitalize on.
• The study comprises a detailed analysis of the U.S. Electric Shaver Market trends, including the current and future trends to depict prevalent investment pockets in the market.
• The information related to key drivers, restraints, and opportunities and their impact on the U.S. Electric Shaver Market is provided in the report.
• The competitive analysis of the market players along with their market share in the U.S. Electric Shaver Market is provided in the report.
• The SWOT analysis and Porter's Five Forces model are elaborated in the study.
• The value chain analysis in the market study provides a clear picture of the roles of stakeholders.