Australia Smart Home Market by Product Type (Smart Lighting, Smart Home Security & Surveillance, Smart Entertainment, and Smart Appliances), by Communication Protocol (Wi-Fi, Zigbee, Z-Wave, Bluetooth, and Thread), by Smart Home Hubs (Standalone Hubs and Built-in Hubs), by Voice Assistants Integration (Amazon Alexa, Google Assistant, Apple Siri, and Others), by Smart Home Compatibility with Smartphones (iOS and Android), by Installation, (DIY Installation and Professional Installation), and by Sales Channel (Online Retailers and Offline Retailers) – Opportunity Analysis and Industry Forecast, 2024–2030
The Australia Smart Home Market size was valued at USD 2.09 billion in 2023, and is predicted to reach USD 8.48 billion by 2030, at a CAGR of 22.2% from 2024 to 2030.
The Australian government is actively promoting the growth of the smart home market through various initiatives. These efforts, including smart city projects, aim to encourage energy-efficient upgrades and the adoption of solar power systems in homes. Through rebates and incentives, homeowners are incentivized to invest in smart home solutions that promote energy savings and sustainability. For example, the launch of the Future Melbourne 2026 plan outlines the city's sustainability goals, acting as a catalyst for nationwide adoption of smart home technologies.
Additionally, the increasing adoption of Internet of Things (IoT) devices and infrastructure investment in Australia are driving market growth. As more Australians connect devices such as thermostats, lights, and security systems to the internet, homes become more innovative and efficient. Projections suggest that IoT spending in Australia and New Zealand will reach USD 24 billion by 2026, fueled by high-speed internet access enabling remote control and monitoring of smart home devices, further boosting demand for these technologies.
However, the widespread adoption of interconnected systems brings about vulnerabilities, particularly with smart devices such as thermostats, cameras, and door locks being susceptible to hacking. These security vulnerabilities often stem from weak passwords and inadequate Wi-Fi network security measures, creating opportunities for hackers to gain unauthorized access and jeopardize residents' privacy and safety by manipulating devices or obtaining sensitive data.
On the contrary, blockchain technology, known for its strong security and transparent features, include significant potential to enhance the security and privacy of smart home systems. By encrypting and securely storing data, it enables users to regulate access and reduces the risk of unauthorized intrusion. Blockchain also verifies device identities, ensuring only trusted devices interact within the network, and facilitates tasks through tamper-proof smart contracts. Moreover, it decentralizes device control, addressing vulnerabilities and simplifying access management. Its integration into smart homes enhances security and privacy, creating a safer environment and driving market growth.
Segment OverviewThe Australia smart home industry is segmented based product type, communication protocol, smart home hubs, voice assistant integration, smart home compatibility with smartphones, installation, and sales channel.
By product type, the market is categorized into smart lighting, smart home security and surveillance, smart entertainment, and smart appliances.
By communication protocol, the market is classified into Wi-Fi, Zigbee, Z-Wave, Bluetooth, and Thread.
By smart home hubs, the market is segmented into standalone hubs and built-in hubs.
By voice assistant integration, the market is divided into Amazon Alexa, Google Assistant, Apple Siri, and others.
By smart home compatibility with smartphones, the market is divided into iOS and Android.
By installation, the market is classified into DIY installation and professional installation.
By sales channel, the market is classified into online retailers and offline retailers.
Key Market PlayersLeading players operating in the Australia Smart Home Market include:
• LG Electronics
• ASSA ABLOY
• Amazon, Inc.
• Samsung Electronics
• Sony Group Corporation
• Emerson Electronic Co.
• Johnson Controls International PLC
• Centrica Connected Home Limited
• Resideo Technologies, Inc.
• Apple, Inc.
KEY BENEFITS• The Australia Smart Home market report provides a quantitative analysis of the current market and estimations through 2024-2030 that assists in identifying the prevailing market opportunities to capitalize on.
• The study comprises a deep dive analysis of the market trend including the current and future trends for depicting the prevalent investment pockets in the market.
• The information related to key drivers, restraints, and opportunities and their impact on the market is provided in the report.
• The competitive analysis of the market players along with their market share in the Australia Smart Home market.
• The SWOT analysis and Porter’s Five Forces model are elaborated in the study.
• Value chain analysis in the market study provides a clear picture of the stakeholders’ roles.