New Nutrition Business

New Nutrition Business, which was started in 1995 and headquartered in London, is a distinguished research, publishing, and consulting firm that possesses a specialized expertise in the comprehensive examination, analysis, and projection of global trends and advancements within the realm of food, nutrition, and health.

Drawing upon an extensive repository of industry knowledge and insights, New Nutrition Business is committed to providing unparalleled research-driven solutions and strategic counsel to businesses operating in this dynamic sector. The company leverages its in-depth research capabilities and extensive network to offer invaluable perspectives on emerging opportunities and challenges within the food, nutrition, and health landscape, enabling its clients to make informed decisions and navigate the ever-evolving marketplace with confidence.

With a dedicated focus on staying at the forefront of industry trends, New Nutrition Business helps companies at all points in the value chain, from identifying the science, ingredients, consumer motivations, benefits and product formats, through to the optimal retail strategy and the messages on the label.

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7 Reports from New Nutrition Business

   
  • 10 Key Trends in Food, Nutrition and Health 2025

    10 Key Trends in Food, Nutrition and Health 2025 How do your category, your strategy and your brand measure up to the biggest consumer trends driving the food industry? If you are trying to figure out the best strategy for your business – and what direction you should take with new product developme ... Read More

  • Foods for healthy aging: the growth opportunity for the next 20 years

    Foods for healthy aging: the growth opportunity for the next 20 years Nutrition for older consumers will be the biggest growth market for the next 20 years. Many companies have tried to crack the seniors market, with some success. Now, changing demographics mean there are many more opportunities. Co ... Read More

  • Strategies & Trends in Kids Nutrition 2024

    Strategies & Trends in Kids Nutrition 2024 Launching a healthier kids nutrition product is one of riskiest things any company can do. It’s a crowded and challenging market and the failure rate is high. This report takes everything we have learned from our special focus on the kids market since 2004 ... Read More

  • Consumer food & health attitudes 2024

    Consumer food & health attitudes 2024 If you want to link your strategy to the most powerful consumer trends, you need to know what consumers are thinking about how and what they eat. Our five-country survey, published each year, tracks long-term changes in consumer beliefs about food, nutrition and ... Read More

  • Seed oils – the next free-from?

    Seed oils – the next free-from? After 50 years of being promoted as one of the healthiest choices consumers can make, vegetable oils – the name used to describe the seed oils sunflower, canola and soy – are in trouble. A small but fast-growing percentage of consumers in the US and Europe are trying ... Read More

  • Consumer Briefing 2023: From protein to carbs, mood & mind to nutrient density - our annual 5-country survey of food & health beliefs & behaviour

    Consumer Briefing 2023: From protein to carbs, mood & mind to nutrient density - our annual 5-country survey of food & health beliefs & behaviour Now in its 10th year, our unique five-country consumer survey is a reliable guide to the long-term changes in consumer beliefs about food, nutrition and h ... Read More

  • Failures – and what you can learn from them

    Failures – and what you can learn from them Failure is back! As economic challenges bite deeper over the next three-to-five years, a willingness to understand and learn from failures will become a super-power for food industry executives. Even in economic good times, success with a new food product ... Read More

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