E-bike Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The e-bike market was valued at USD 23.89 billion in 2020 and is expected to reach USD 47.68 billion by 2026, growing at a CAGR of 12.27 % during the forecast period, 2021-2026.
Due to the COVID-19 pandemic outbreak and the subsequent lockdowns (with all the restrictions followed), the production of e-bikes witnessed a decline. However, as life slowly returns to a state of normalcy, the market is picking up pace. Due to the pandemic and the risk of contamination, while commuting via public transport, people are showing an increased interest in buying their own means of commute.
Apart from increasing consumer preference toward recreational and adventure activities, the adoption of e-bike applications in several sectors, like logistics and e-bike rental services, is expected to drive the market studied, during the forecast period.
The market has been segmented by propulsion type and application type. In 2020, by propulsion type, pedal-assisted e-bikes dominated the market and accounted for a significant share of the global market. By application type, the city/urban e-bikes segment dominated the market.
Asia-Pacific is expected to dominate the global market. In Asia-Pacific, China led the regional market. The largest consumption of electric bikes was in China, which boosted the sales figure, thus influencing the growth of the global market for electric bikes.
Some of the major players in the e-bike market are Giant Bicycles, Merida, Trek Bikes, Riese & Muller, and M1 Sporttechnik.
Key Market TrendsGrowing Demand for Eco-friendly TransportationThe European region accounted for approximately 39 % of the e-bike market. The European region was dominated by Germany, followed by France and Italy.In Germany, e-bike is a preferred mode of commute. E-bikes are also used in this country for sports and leisure. They serve as a clean, quiet, and space-saving alternative for city logistics, in the country.Some of the major factors driving the sales of the e-bike market are the innovative nature of the product, fully-integrated batteries and drives, appealing designs, as well as the use of high-quality materials.
The major players in the region are introducing the latest products to capture the growing market. For instance,
Apart from Germany, countries, like France, Italy, the Netherlands, and Spain, also witnessed a high demand for e-bikes. Some of the major reasons considered for adopting e-bikes are the health benefits, environmental benefits, reduction in expenditure, avoidance of traffic congestion, and the increase in demand for e-bikes as sports equipment among the youth. In the Netherlands, a quarter of all Europeans were found to be willing to commute by e-bikes.
Competitive LandscapeThe e-bike market is extremely fragmented, with the major players holding a low share of the total market share. Some of the major market players are Giant Bicycles, Merida, Trek Bikes, Riese & Muller, and Fritzmeier Systems GmbH & Co. Kg (M1 Sporttechnik). Giant Bicycles is the largest player in this market.
All of these companies' presence is majorly concentrated in China, with Europe and North America being the other important markets. The companies are diversifying their product portfolio through innovations and new launches and are aiming to continue their spots as the market leaders.
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