The Vietnam Collagen Supplements Market size is expected to grow from USD 131.66 million in 2023 to USD 177.87 million by 2028, at a CAGR of 6.20% during the forecast period (2023-2028).
The Vietnamese collagen supplements market is fragmented. The major players in the market include Vital Protein, Meiji Holdings, Neocell, and Fujifilm Holdings, among others. The key players in the market are progressively relying on product innovation as the most adopted strategy. Extensive investment in R&D has been witnessed in the past years, which led to the introduction of numerous new products in the market. The growing importance of health as a lifestyle choice during the pandemic also attracted many companies to enter the beauty and health segments of the market. Thus, the extreme focus on preventive healthcare systems, tough endorsements, and lifestyle enhancement product marketing efforts are boosting the collagen supplements market in Vietnam.
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