United States Frozen Yogurt Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The United States Frozen Yogurt Market is projected to register a CAGR of 3.69% during the study period (2020-2025).
Key HighlightsThe demand for dairy-free frozen yogurt is increasing due to the increasing lactose intolerant population across the country. It was noted that more than a quarter of the US population is lactose intolerant. Such consumers choose plant-based foods due to health issues. People across the country are increasingly shifting from dairy to non-dairy products because of the increased availability and knowledge of these products and the increasing number of people becoming allergic to dairy products or altering their dietary habits into vegan eating habits. Therefore, this factor drives the demand for non-dairy frozen yogurt consisting of almonds, coconuts, and soy.
Sustainable Packaging Trends Driving the MarketIn United States, there is a rise in demand for sustainable/eco-friendly packaging for various packaged food products. Sustainable packaging not only plays an important role in increasing the shelf life of the products but also reduces the adverse effect on the environment. For instance, Moyo Frozen Yogurt will revitalize its packaging strategies with foopaktm Bio Natura compostable paperboard. Moyo Frozen Yogurt will source its sustainable packaging, including cups and paper goods, to serve frozen yogurt, from APP’s strategic partner, Paptech. These types of packaging are expected to gain popularity across the United States.
Competitive LandscapeThe market studied is consolidated with the major four players, namely Unilever, Dairy Farmers of America Inc., Danone, and Wells Enterprise Inc., occupying a significant share. The players are introducing more offerings to grab the consumer attraction, in terms of product ingredients and pricings. Moreover, players, such as HP Hood LLC, are expanding their production units with the latest technology intact in their production units to increase their production of various kinds of yogurts manufactured by the company.
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