United Arab Emirates Cosmetic Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

United Arab Emirates Cosmetic Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The United Arab Emirates cosmetic products market is projected to register a CAGR of 4.3% during the forecast period (2020-2025).

Key Highlights

• Driven by the significant usage of color cosmetics among consumers in the United Arab Emirates, coupled with the prevalence of global brands and increased imports, the color cosmetics industry holds a promising scope across the country.
• Online retailing remained a minor distribution channel for the color cosmetics market in 2019, However, specialty stores and supermarkets/hypermarkets held a prominent market share in the country.
• Increased preference for vegan, organic, and natural beauty products is one of the key factors driving the market.
• Key players in the United Arab Emirates cosmetic products market include Huda Beauty, Anastasia Beverly Hills, Shirley Conlon Organics, The Estée Lauder Companies, and Shiseido Company, among others.

Key Market TrendsOnline Retailing is Growing at a Faster Pace

Social media continues to become ever more influential, with a growing number of players using blogs, tutorials, and grassroots marketing to promote their brands. Consumers are increasingly purchasing products after viewing information on social media websites and blogs. The number of consumers regularly purchasing products via the Internet is likely to continue rising over the coming years. Despite the widespread popularity of mall shopping in the United Arab Emirates, a growing number of brand owners are looking to promote their images and products via the Internet.

Increasing Per Capita Expenditure on Cosmetic Products

There has been an increasing emphasis on looking polished and well put together among residents in the United Arab Emirates, which has resulted in increasing per capita expenditure on cosmetic products. As consumers are spending considerably more, there is substantial demand for different cosmetics, such as organic and halal. The organic and halal beauty segments grew significantly in the past couple of years. Earlier, there was not much of a distinction between the halal beauty and organic skincare segments, but many international brands have now researched the needs of consumers and have launched product lines that seek to cater to the demand in both segments. Consumers in the United Arab Emirates are strongly inclining toward French beauty products, which are known for their high quality. French beauty and skincare brands are highly trusted in the industry and a growth in their demand is seen among consumers in the country.

Competitive Landscape

The leading players in the UAE cosmetic products market enjoy a dominant presence across the region. Brand loyalty is a high-impact factor, with the quality of ingredients being a prime parameter. The major international players have a strong focus on quality and this attribute plays a pivotal role in brand positioning. Companies are increasing their investments in R&D and marketing and expanding their distribution channels to maintain their positions in the market and offer innovative offerings across the world.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

Companies Mentioned

IBM Corporation
Oracle Corporation
Internap Corporation
Packet Inc. (An Equinix Inc. Company)
Scaleway Inc.
Amazon Web Services Inc
Rackspace Inc.
CenturyLink, Inc.
LightEdge Solutions, Inc

Please note: This publisher does offer titles that are created upon receipt of order. If you are purchasing a PDF Email Delivery option above, the report will take approximately 2 business days to prepare and deliver.