Probiotic Cosmetic Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The probiotic cosmetic products market is forecasted to grow at a CAGR of 7.2% during the forecast period (2021-2026).
Key HighlightsOwning to a deep concern for hair care, there is an increase in demand for specialized solutions, which include probiotic hair care products. Not only the younger and dynamic population, but the older individuals are also interested in buying products, like hair dyes, hair growth oils, and serums owing to different hair and scalp related problems. Additionally, consumers across the world are continuously seeking for hair care products with pure organics, such as probiotics. However, product innovation in the hair care segment is anticipated to drive the market growth in the coming years. For instance, in 2019, Tela Beauty Organics by Philip Pelusi launched Probiotic Scalp Scrub, a new addition to Tela Life Force Collection for healthy hair.
North America Holds Significant Share in the MarketNorth America has witnessed an increase in the percentage of population inclined towards healthier lifestyles supported by a rise in demand for products that have a low impact on the environment are the major factors driving the market growth in the region. Furthermore, growing acceptance of probiotic products, including cosmetics, especially among millennials, is likely to contribute to the growth of the market in the coming years. Furthermore, awareness about the harmful effects of chemicals and synthetic products are few factors enhancing the growth of the market. The United States holds the major share in the North America probiotic cosmetic products market.
Competitive LandscapeThe probiotic cosmetics market is highly competitive, with the presence of various regional and global players. Companies are investing in expanding their product offerings, improving functionality, and marketing activities. Key players in the market include ESSE SKINCARE, L’OREAL SA, Unilever PLC, Estée Lauder Inc., and Aurelia Skincare Ltd.
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