North America Dietary Supplement Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The North America Dietary Supplement Market is growing at a CAGR of 4.3% during the forecast period (2020-2025).
Key HighlightsThe usage of dietary supplements has grown significantly in the United States since the past decade or so. Notably, in 2018, 75% of adults in the United States had consumed dietary supplements which is an increase of 10% in the past decade. The healthcare expenditure pattern in the country is rising constantly, with a growing aged population, advanced technology, better medical facilities, and a rise in the number of insured people. These factors are driving the dietary supplement market in the country.
Restricted Dietary Requirements in MexicoMexico has the highest obese population after the United States, owing to the higher consumption of fatty food and sugar-heavy drinks. Thus, people seek weight loss products and other products, which might assist in the prevention of obesity-related disorders. Moreover, a significant share of the population is prescribed either of low-fat, low-sodium, low-sugar, low-carb, dairy-free and gluten-free diet patterns. To support the lacking nutritional value and to encounter dietary diseases, a large number of people are opting for dietary supplements.
Competitive LandscapeAmway Corporation, Pfizer Inc., NBTY, Inc., and Herbalife International are some of the major players in the North America dietary supplement industry. Companies are mainly focusing on strengthening their presence as key players, by integrating their business operations across the value chain and through implementing marketing strategies such as personalized nutrition, new product launches, and vegan dietary supplements.
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