North America Bottled Water Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The North America bottled water market is projected to reach CAGR of 3.82 % over the forecast period.
Key HighlightsIn United States bottled water industry is highly influenced by consumer preference for pollution-free water with high health benefits. Changing lifestyles, health concerns, ease of handling, and portability of bottled water are driving the market. Moreover, consumers in the United States have started to develop interest in beverages that deliver benefits above and beyond simple refreshment, which is also contributing to the expansion of the functional water market. Amid worries about obesity and other health concerns in the country, functional water’s lack of calories and artificial ingredients attract conscientious consumers.
On-Trade Channel Drives the MarketThe rising disposable incomes and changing lifestyles of the consumers have increased the trend of dining out. Such factors have fueled the expansion of food service establishment across various developed and developing countries, due to which the sales of bottled water has seen a boost through this channel. Additionally, consumers perceive that the on-trade channels comply with the regulations and are termed to be of high quality. Owing to such factors, food service witnessed a high sales and it is expected to continue to grow in the future with the growing food service industry. Furthermore, the sales of the still water is increasing through these channels compared to sparkling water, owing to a rising awareness regarding carbonated water and healthy lifestyles.
Competitive LandscapeThe North America bottled water market is highly fragmented attributed to the major and local players dominating the market. Some of the prominent players in the market include Danone, Coca-Cola, Pepsico, and Nestle. The regional or domestic companies have been marketing their products with strategies, such as sponsorship and significant investment in advertisements.
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