Middle-East and Africa E-Bike Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Middle-East and Africa E-Bike Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Middle-East and Africa E-Bike Market were valued at USD 805.12 Million in 2021, and it is projected to reach USD 1269.83 Million by 2027, registering a CAGR of 7.89% over the forecast period.

E-bike sales first fell due to the closure of offline stores across Middle-East and Africa due to COVID-19 pandemic-induced limitations. However, demand for bicycles has recently increased, with a large increase in the number of consumers attempting to avoid public transit due to fear of getting the virus. Furthermore, with consumers becoming more health-conscious, bicycles are now considered as a more dependable and healthful mode of transportation.

Over the medium term, traffic in the region is relatively unstructured, with high speeds and frequent lane changes, making bikers vulnerable. E-Bike is particularly susceptible to traffic, the e-bike path's success is strongly dependent on providing a safe cycling environment. However, there are places where the e-bike infrastructure intersects with the car infrastructure, most notably where the E-Bike path runs through residential areas. The law should help to safeguard bikes from motorized traffic in these areas. While Dubai and Abu Dhabi may not appear to be e-bike cities due to their congested roads, there are various tracks around the country that are ideal for individual and group rides.

However, high cost associated with e-bike may hamper the market growth over the forecast period.

The South Africa E-bike market is projected to expand at a significant growth rate during the forecast period. Factors such as inclination towards healthy lifestyles, a growing fitness trend, and increasing preference for recreational activities are driving the market. The decrease in the cost of Li-ion batteries is driving the e-bikes market.

Key Market TrendsIncreasing Concern Toward Co2 Emission and Growing Tourism May Propel The Market Growth

One of the primary reasons positively affecting demand for e-bikes is the increasing sales of two-wheeled electric vehicles (EVs) as a result of rapid urbanization and rising income levels. As concern toward the CO2 rise, there is a huge increase in demand for fuel-efficient and high-performance e-bikes. Additionally, people become more aware of the importance of physical health, e-bikes are becoming more popular around the region. Aside from that, rigorous rules and fuel economy standards established by governments in various nations to reduce carbon emissions are producing a positive market picture.

Furthermore, leading players are launching mobile applications that integrate smart e-bike monitoring systems (SEMS) to track fitness and deliver real-time information on smartphones. Aside from that, the growing popularity of e-bike rental services in tourist areas, which are both affordable and convenient, as well as the growing environmental consciousness among individuals and the burgeoning travel and tourism industry, are providing lucrative growth opportunities to industry investors.

Trekking E-Bike is Expected To Gain Significant Market Share Over The Forecast Period

Trekking e-bikes have grown in popularity among customers in recent years due to their sturdy build. As individuals seek out new recreational activities, sales of mountain e-bikes are increasing. Consumer interest in high-performance adventure sports is growing, and trekking e-bikes are proving to be a viable answer. These e-bikes are utilised for mountain trekking as well as daily commuting to work and shopping in the region. Because of their increased price and elegance, mountain e-bikes are also a prestige symbol. Customers' interest in mountain e-bikes is projected to rise as a result of these factors.

  • In December 2021, FENIX, the Middle East's leading electric mobility platform with a mission to unleash urban potential and propel communities forward, was expected to launch a new form factor as part of its vast fleet of electric vehicles on December 6, 2021, by providing on-demand shared electric bikes to residents and visitors in select areas of the United Arab Emirates (UAE) and Qatar
    • In collaboration with community stakeholders, FENIX roll out its shared electric bikes across the region. In collaboration with the Ras Al Khaimah Transport Authority, the service was initially launched in Ras Al Khaimah's Al Marjan Island and Al Hamra areas (RAKTA)
Competitive Landscape

In the region's automobile business, geographical footprint expansion, acquisitions, and partnerships are taking place. In order to address increased consumer demand for electric car rental services, In addition to regional development, a few OEMs are forming strategic agreements with e-bike rental companies, which will help the target market grow. For Instance,

  • In March 2022, TIER, Europe's leading provider of shared micro-mobility solutions, launched its first e-bike fleet in the Middle East. Bahrain is the first Middle Eastern country to get TIER's e-bikes, which are currently available in prominent spots around Diyar Al Muharraq, complementing TIER's existing mobility offering of e-scooters.
    • The introduction of the latest generation, high-tech e-bikes is in keeping with the micro-mobility provider's goal of making it easier for residents and tourists to utilize sustainable transportation solutions for first and last-mile travels.
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1 INTRODUCTION
1.1 Study Assumptions
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Industry Attractiveness - Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 Propulsion Type
5.1.1 Pedal-assisted
5.1.2 Throttle-assisted
5.2 Battery Type
5.2.1 Lithium-ion Battery
5.2.2 Lead-acid Battery
5.2.3 Other Battery Types
5.3 Application
5.3.1 City/Urban
5.3.2 E-Mountain
5.3.3 Cargo
5.4 Country
5.4.1 United Arab Emirates
5.4.2 Saudi Arabia
5.4.3 South Africa
5.4.4 Rest of Middle-East and Africa
6 COMPETITIVE LANDSCAPE
6.1 Vendor Market Share
6.2 Company Profiles
6.2.1 Giant Bicycles
6.2.2 Trek Bicycle Corporation
6.2.3 TIER Mobility AG
6.2.4 myStromer AG
6.2.5 BIKEERA
6.2.6 Riese & Muller GmbH
6.2.7 Derby Group
6.2.8 Specialized Bicycle Components, Inc.
6.2.9 Pedego Smart-e Electric Bikes
6.2.10 DARRVIN E-BIKES (PTY) LTD CO.
7 MARKET OPPORTUNITIES AND FUTURE TRENDS

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