India Agricultural Irrigation Machinery Market - Growth, Trends, and Forecasts (2023 - 2028)

India Agricultural Irrigation Machinery Market - Growth, Trends, and Forecasts (2023 - 2028)

The Indian Agricultural Irrigation Machinery market is projected to register a CAGR of 5.3% during the forecast period.

Key Highlights
  • Water scarcity being the major concern in the current agricultural scenario is the foremost driving factor for the growth of this sector followed by the awareness about the micro-irrigation system, and the need for high productivity to meet the food demand due to the increased population. According to the press released by the Ministry of Agriculture and Farmer’s Welfare, 2021, the net irrigated area in the country is 68,649 thousand hectares. The agricultural land covered under micro-irrigation is 12,908.44 thousand hectares.
  • Microirrigation system contributes around 18-20% of the total irrigation, consisting of both drip irrigation and sprinkler irrigation systems. States like Karnataka, Gujrat, Andhra Pradesh, Rajasthan, Maharashtra, and Haryana are some major states utilizing micro-irrigation systems attributed to the large cultivable area and area under irrigation. The Indian micro-irrigation market is highly competitive, with large and small-scale drip and sprinkler irrigation equipment producers and marketers across numerous states in India. Current agricultural scenario water scarcity has been a major challenge in India and is, thereby, a critical driver for the use of micro-irrigation machinery systems.
  • India faces typical water issues, primarily due to population growth and lack of availability of quality water, the demand for agricultural irrigation machinery is rapidly increasing in India. The irrigation machinery market in India is a high-volume and highly competitive space. The growth of the market has been consistent and is particularly high in the regions of Maharashtra, Andhra Pradesh, Gujarat, Karnataka, and Tamil Nadu. The impact of using drip irrigation is well perceived in the country due to the various political and social awareness campaigns that have promoted the technology in the country.
India Agricultural Irrigation Machinery Market TrendsRising Greenhouse Cultivation in the Country

In recent years, the cultivation of flowers and vegetables in greenhouses has emerged as a major alternative to overcome yield issues. As greenhouses ensure year-round production, farmers are showing greater interest in them. The greenhouses in the country are mostly equipped with micro-irrigation systems. Under the greenhouse segment, drip irrigation is the most dominant micro-irrigation system. The increase in the revenue from greenhouses also contributes to the growth of the market.

Over USD 36,210 million is planned to be invested in various irrigation projects announced under centrally sponsored schemes and programs. Technology in the irrigation sector has evolved significantly over the past 10 years with regard to construction equipment, water transfer techniques, and types of irrigation systems. Innovative technology-led irrigation systems such as solar-powered lift micro-irrigation are gaining prominence over conventional flooding methods of irrigation. Greater thrust is also being given to drip and sprinkler irrigation systems and efficient water-use mechanisms.

Major crops cultivated under greenhouses are leafy vegetables, capsicum, flowers, and tomatoes. Central and state governments in the country are granting subsidies for the construction of greenhouses and for installing micro-irrigation systems. For instance, in the 2021 budget, the Indian government set the target of covering 100 lakh hectares in five years under micro-irrigation. Similarly, in the year 2019-20, about 11 lakh farmers benefited from the adoption of drip and sprinkler irrigation. Thus, increasing intervention of several state governments by providing subsidies, coupled with rising product innovation of major players, is anticipated to drive the market further.

Maharashtra is Dominating the Market

Maharastra state dominates the Indian market for micro irrigation. The state government urged the central government to allocate more funds under the Pradhan Mantri Krishi Sinchai Yojana (PMKSY) to bring at least 50% of agricultural land under micro-irrigation over the next five years. It also requested the central government to promote micro-irrigation to crops beyond high, water-intensive sugarcane and bananas under the 'More Crop Per Drop' scheme. The financial burden under micro-irrigation was shared by the central and state governments in a ratio of 60:40 for the year 2020. For instance, the proposed expenditure for micro-irrigation in Maharashtra is INR 653.33 crore (USD 80 million), of which the Central government's share is INR 400 crore (USD 49 million) and the state's share is INR 253.33 crore (USD 31 million).

The advent of mechanization has made farmers dependent on various sources for irrigation. However, mechanization in agriculture has moved well past tractors, to encompass every aspect of the crop production cycle. Farm mechanization not only increases productivity and yield per hectare, but it also helps to reduce water consumption per farm. However, in the current agricultural scenario water scarcity has been a major challenge in India and is, thereby, a critical driver for the use of micro-irrigation machinery systems. India faces typical water issues, primarily due to population growth and lack of availability of quality water.

Fragmented land requires a controlled amount of quality water, to be equally distributed where the irrigation system proves to be fruitful. Incentives from the government in the form of increased budgetary allocations to the farmers, and reduction of basic customs duty for the irrigation machinery manufacturers played a vital role in driving the growth of the irrigation machinery market in India. Up to 60 per cent of water used for sugarcane, banana, okra, papaya, bittergourd and few other crops could be saved if a drip irrigation system is employed for cultivation. But only four States — Sikkim, Andhra Pradesh, Karnataka and Maharashtra — have more than half of the net cultivated farmlands under micro-irrigation. 27 States (including UTs) in India have less than 30 per cent micro-irrigation system out of which 23 have less than 15 per cent micro-irrigation.

India Agricultural Irrigation Machinery Industry Overview

The market share analysis indicates that the market studied is consolidated, with major companies accounting for about the majority of the market share. With the government’s thrust on augmenting the penetration of water conservation and efficiency driven by the micro-irrigation system, the market is estimated to witness substantial growth in the near future. This is expected to benefit companies, such as Jain Irrigation Systems Limited, EPC Industries Ltd, and Netafim Ltd, among others. New product launches, partnerships, and acquisitions are the major strategies adopted by the leading companies in the market, in the country. Along with innovations and expansions, investments in R&D and developing novel product portfolios are likely to be crucial strategies in the coming years.

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1 INTRODUCTION
1.1 Study Assumptions & Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Porter's Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitutes
4.4.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 Type
5.1.1 Sprinkler Irrigation
5.1.1.1 Pumping Unit
5.1.1.2 Tubing
5.1.1.3 Couplers
5.1.1.4 Spray/Sprinklers Heads
5.1.1.5 Fittings and Accessories
5.1.1.6 Others
5.1.2 Drip Irrigation
5.1.2.1 Valves
5.1.2.2 Backflow Preventers
5.1.2.3 Pressure Regulators
5.1.2.4 Filters
5.1.2.5 Emitters
5.1.2.6 Tubing
5.1.2.7 Other Drip Irrigation
5.1.3 Pivot Irrigation
5.2 Application
5.2.1 Crop
5.2.1.1 Field Crop
5.2.1.2 Vegetable
5.2.1.3 Fruit
5.2.2 Non Crop
5.2.2.1 Turf and Ornamental
6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Jain Irrigation Systems Ltd. (JISL)
6.3.2 EPC Industries Ltd
6.3.3 Netafim Ltd
6.3.4 Rivulis Irrigation Ltd
6.3.5 Harvel Agua India Private Limited
6.3.6 Kothari Agritech Private Limited
6.3.7 Valmont Industries
6.3.8 Deere & Company
6.3.9 Lindsay Corporation
6.3.10 Rain Bird Corporation
6.3.11 Agsmartic Technologies Pvt. Ltd
6.3.12 Avanijal Agri Automation Pvt. Ltd
7 MARKET OPPORTUNITIES AND FUTURE TRENDS

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