Hot and Cold Therapy Packs Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Hot and Cold Therapy Packs Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The hot and cold therapy packs market studied was anticipated to grow with a CAGR of 5.6% over the forecast period, 2022-2027.

During the COVID-19 pandemic, the demand for hot and cold therapy packs has reduced due to movement restrictions, which have forced people to stay at home. Thus, there is a huge decline in the incidence of injuries among school and college students and professionals. In addition, the number of road accidents has also decreased due to the reduced usage of vehicles. Moreover, the COVID-19 pandemic has posed significant challenges for supply chains globally. For instance, according to a 2021 update by the National Safety Council (NSC) in America, the Consumer Product Safety Commission (CPSC) reports that during the first seven months of the COVID-19 pandemic, visits to emergency departments for consumer product-related injuries fell by 24%. The highest decrease in injuries were sports-related injuries associated with track and field. Hockey, soccer, baseball, football, and basketball witnessed a reduction of more than 60% from March through September 2020. As per the CPSC, these large decreases were due to the suspension of school and youth sports leagues in the spring and summer months of 2020 in response to the pandemic. These factors impacted the demand for hot and cold therapy across the world.

The key factors driving the growth of the market include the increasing adoption of non-pharmaceutical and non-invasive pain management therapies, the surging geriatric population, the rising prevalence of orthopedic diseases, increasing product launches, and a growing number of road accidents. Adoption of hot and cold therapies has increased in the long-term treatment of chronic pain diseases, such as arthritis, lower back pain, and others. For instance, according to the article published by Sarah Megginson in February 2020, titled ''Sport, Physical Activity and Our Health, 89% of Australian adults participate in sports every year, with 62% participating at least three times a week. Furthermore, according to the 2021 statistics by the World Health Organization (WHO), an estimated 305 million people across the globe suffer from musculoskeletal injuries. In addition, the rising burden of sports injuries such as tennis elbow, hip bursitis, concussions, Achilles’ tendonitis, runners’ knee, and other disorders is anticipated to fuel the adoption of hot and cold therapy packs. An increase in musculoskeletal injuries globally can lead to an increased demand for hot and cold therapy packs for treatment.

Moreover, the increasing aging population is playing a pivotal role in the growth of the hot and cold therapy packs market. According to the World Population Ageing 2020 report published by the United Nations (UN), there were 727 million people aged 65 years or above in 2020, and this number is set to rise to 1.5 billion by 2050. The elderly are more prone to long-term orthopedic disorders as their joints and bones are weak, which, in turn, results in the high demand for pain management products, such as hot and cold therapy packs. Which in turn is expected to boost the growth of the market over the forecast period.

However, the lack of awareness about treatment options for pain management is a factor hindering the growth of the market.

Key Market TrendsDry and Moist Hot and Cold Packs are Expected to Hold the Major Market Share in the Hot and Cold Therapy Packs Market

Dry and moist hot and cold packs are expected to account for the largest market revenue share during the forecast period. This dominance is owing to their proven efficiency in pain relief. Furthermore, increased demand for these products can be attributed to the availability of more products with advanced technologies in the market.

For instance, as per the research study titled “Sports Participation and Injury Rates in High School Students: A Canadian Survey of 2029 Adolescents” published in July 2021, 889 participants out of 1,971 reported at least one injury during the past year with incidence rate of about 45.10 per 100 students per year and concluded that incidence rate of the injuries due to sports and recreation activities was high in high school students with 29% of adolescents reporting at least one medical attention injury within the past year. Musculoskeletal disorders lead to the weakening of limbs, which can further lead to musculoskeletal injuries increasing the need for Dry and moist hot and cold packs. Thus, the hot and cold therapy packs market is expected to surge with the increasing cases of sports injuries.

Moreover, according to the study published in Rheumatology International, titled 'The Global Prevalence of Rheumatoid Arthritis (RA): A Meta-Analysis Based on a A Systematic Review' in November 2020, the global prevalence of RA was estimated to be 0.46%. This will lead to increased adoption of dry and moist hot and cold therapy packs for RA, driving the segment's growth over the forecast period.

For example, Bruder Healthcare launched a product with media beads patented technology. The product provides deeply penetrating moist heat for prolonged periods enhancing the patient's quality of life and treatment. Such beneficial products are expected to boost the growth of the segment propelling the global market revenue.

North America Dominates the Market and is Expected to Remain the Same During the Forecast Period.

North America is expected to dominate the overall hot and cold therapy packs market. The dominance can be owing to a rise in the number of cancers, diabetes, and a huge geriatric population necessitating efficient pain management therapy. The presence of a huge target elderly population during the forecast period due to the presence of baby boomers in the United States will drive the market.

Additionally, according to the 2021 statistics by the Brain Injury Research Institute, about 1.6 million to 3.8 million recreation and sport-related concussions occur annually in the United States. Hence, this factor may contribute to the increasing demand for hot and cold therapy packs. With rising sports injuries, the incidence rate of visiting hospitals and doctors for the treatment of these injuries is increasing, subsequently boosting the demand for hot and cold therapy packs.

Moreover, as per the World Population Ageing Report, in the United States, the number of people above 65 years of age is projected to reach 70.84 million by 2030 from 53.34 million in 2019, and the 65-and-older age group’s share in the total population may rise from 16.2% in 2019 to 20.3%, by 2030, showing a positive impact on the market. Furthermore, as per the 2021 report of the National Safety Council, injury from bicycles and accessories were 425,910, injuries reported from exercise and exercise equipment was 377,939, injuries reported from ATVs, mopeds, minibikes, etc., was 229,974, and from skateboard, scooters, hoverboards, total 217,646 injuries were reported for all ages in 2020. This prevalence of a high number of sports-related injuries in the region is expected to boost the demand for hot and cold therapy packs and drive market growth.

As per the International Diabetes Federation report, in 2019, about 48 million adults in North America were living with diabetes, among which more than half of the patients are over the age of 65 and are expected to continue in the future. Thus, a rise in neuropathic pains, such as diabetes and peripheral neuropathy, are expected to result in higher demand for the region's hot and cold therapy packs. Furthermore, increased health awareness among the public about pain management and the presence of key players in the region is also expected to propel the growth of the market in the region.

Therefore, owing to the above factors, the growth of the hot and cold therapy packs market in North America is expected to surge over the forecast period.

Competitive Landscape

The hot and cold therapy packs market is moderately competitive and consists of several major players. In terms of market share, a few of the major players are currently dominating the market. Some prominent players are developing new products, while others are distributing the products. Some of the companies currently dominating the market are 3M, Breg, Bruder Healthcare Company, Caldera International Inc, and Cardinal Health.

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