Home Blood Pressure Monitoring Devices Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Home Blood Pressure Monitoring Devices Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The home blood pressure monitoring devices market studied was projected to grow with a CAGR of nearly 5.3% over the forecast period (2022-2027).

The COVID-19 pandemic had affected almost all sectors of the healthcare industry. All outpatient treatments were postponed or restricted during the COVID-19 pandemic to ​reduce the risk of viral transmission as most chronic therapies were regarded as non-urgent. However, with the advent of the COVID-19 infection, there was an increasing number of people affected by COVID-19, which benefitted the home blood pressure monitoring devices. An article titled “Role of Self-Measured Home Blood Pressure Monitoring (HBPM) and Effectiveness of Telemedicine During the Era of COVID-19 Pandemic” published in the journal of Sn Comprehensive Clinical Medicine in March 2021 indicated that the use of home blood pressure tracking when paired with digital health technology facilitated remote telemonitoring of self-measured blood pressure values. The utilization of home blood pressure monitoring devices increased significantly during the COVID-19 pandemic.

The major factor attributing to the growth of the market is the increase in the incidence of blood pressure-related diseases like heart attack, aneurysm, and metabolic syndrome. According to the World Health Organization's key facts on hypertension published in August 2021, around 1.28 million people around the world in the age group of 30-79 years are affected by hypertension, with over two-thirds of them living in the low- and middle-income countries.

Also, the rise in cardiovascular diseases is expected to increase the demand for home blood pressure monitoring devices. The American Heart Association in its 2022 update on Heart Disease and Stroke Statistics showed that in 2020, around 19.05 million deaths were reported globally because of cardiovascular diseases. The large prevalence of cardiovascular diseases is expected to boost the growth of the home blood pressure monitoring devices market over the forecast period.

However, the cost of the devices and accuracy are the major drawbacks for market growth.

Key Market TrendsWrist Monitors Segment is Dominating the Home Blood Pressure Monitoring Devices Market

The wrist monitors segment is expected to hold a major share of the market due to the rising preference of patients for convenient observing of blood pressure thus providing growth opportunities for market players. The wrist monitors are simple and less bulky. Though they are less familiar than the upper arm monitors, they have become more popular due to their portability. They have all the same components and features as the upper arm monitors except in a small size. Wrist cuffs are also ideal for people with arm or hand mobility limitations or for those with larger upper arms, the wrist monitor can be a more comfortable and easier-to-use alternative.

The major factors boosting the growth of the segment are the increasing incidence of blood pressure-related diseases like heart stroke etc. Moreover, the growing usage of home blood pressure monitors and the advancements in the devices, and the active promotions regarding the devices are boosting the segment growth.

Also, the product launches by the key market players are expected to boost market growth. For instance, in May 2021, Biobeat, a wearable remote patient monitoring solutions provider for healthcare, launched its new wearable and continuous ambulatory blood pressure monitoring (ABPM) chest-monitoring device. Such product launches significantly add to the growth of the market over the forecast period.

North America Dominates the Market and Expected to do Same in the Forecast Period

North America is expected to dominate the overall market, throughout the forecast period. The market growth is due to factors such as the presence of key players, the high number of people with hypertension, and established healthcare infrastructure are some of the key factors accountable for its large share in the market.

According to the Center for Disease Control and Prevention data on hypertension updated in July 2022, around 116 million people have high blood pressure in the United States alone. Around 37 million adults in the United States have uncontrolled hypertension. Furthermore, beneficial government initiatives and an increase in the number of research partnerships are some of the drivers expected to increase the market growth. The Million Hearts initiative by the Center for Disease Control and Prevention aims to prevent 1 million heart attacks and strokes within 5 years by the year 2027. Such initiatives are expected to add to the market growth.

In this region the United States has the maximum share due to supportive healthcare policies, the high number of patients, and a developed healthcare market. Also, the innovative product launches in the region is aiding the market growth. In January 2022, Aktiia, a continuous blood pressure monitoring solutions provider, launched its 24/7 Blood Pressure Monitor to the United States, thereby delivering the next generation of clinical wearables specifically designed to meet the needs of both patients and physicians. Such activities are likely to propel the growth of the market over the forecast period.

Competitive Landscape

The home blood pressure monitoring devices market is moderately competitive and consists of several major players. Some of the companies which are currently dominating the market are American Diagnostic Corporation, Halma plc, A&D Medical, Beurer GmbH, Omron Healthcare, Inc., Qardio, Inc., Spengler SAS, Rossmax International Ltd., Welch Allyn, Inc., Koninklijke Philips N.V.

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