The fruit and vegetable ingredients market was valued at USD 212.3 billion for the current year and is projected to register a CAGR of 4.95% over the next five years.
The global fruit and vegetable ingredient market is highly competitive, with many local and international players competing for market share. Major players like Hans Zipperle AG, Cargill Incorporated, Archer Daniels Midland Company, Agrana Group, Sensient Technologies, and Olam International hold a significant position in the global fruit and vegetable ingredient market. Also, most companies are spending on R&D with a plan to provide consumers with innovative and healthy fruit and vegetable ingredients. The effective strategies companies adopt in the global fruit and vegetable ingredient market are new product launches, agreements/partnerships, expansions, and acquisitions. Globally, the active companies in the market have adopted product innovation as their strategy due to changing consumer preferences. The companies primary goal is to provide products with a wider range of uses, supporting all food and beverage industries and effectively catering to consumer preferences.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook