The Europe Shrink and Stretch Sleeve Label Market size is estimated at USD 1.58 billion in 2024, and is expected to reach USD 1.92 billion by 2029, growing at a CAGR of 4% during the forecast period (2024-2029).
The COVID-19 pandemic and the consequent lockdowns have affected industrial activities across the region. However, the disruptions caused in the first four months of 2020 were expected to result in order delays and increased lead times across the sleeve label supply chain until the second quarter of 2021.
The pandemic has also created a short-term supply pressure on sleeve label players, as raw material suppliers have been functioning at lowered efficiencies. Most packaging companies in Europe were not able to manage full production capacities due to lockdowns in many countries.
The European shrink and stretch sleeve label market is moderately fragmented. Innovation and ease in deployment and usage, which leads to increased end-to-end customer satisfaction, have been the key factors driving the product innovation and strategies among the market players. The market players are are adopting powerful competitive strategies, such as product development, investments, and acquisitions, to remain relevant in the market.
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