Europe Glass Bottles and Containers Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Europe Glass Bottles and Containers Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The European Glass Bottle and Containers Market is expected to grow at a CAGR of 4.18% during the forecasted 2021 to 2026. Glass packaging was considered an essential industry by most countries during the COVID-19 pandemic. There has been increased demand for glass packaging from the F&B industry and the pharmaceutical sector as the COVID-19 pandemic has led to greater demand for medicine bottles, food jars, and beverage bottles.

Key Highlights
  • Alcoholic drinks, like beer, accounted for the market's largest segment, as glass does not react with the chemicals present in drinks and, therefore, preserves the aroma, strength, and flavor of these beverages, making it a favorable option for packaging. Due to this, most of the beer volume is transported in glass bottles. This trend is expected to continue over the forecasted period. Glass packaging is 100% recyclable, making it a desirable packaging option from an environmental point of view.
  • The introduction of stringent laws to enhance the quality and integrity of domestically manufactured drugs increases the use of glass for pharmaceutical packaging products. Additionally, the increasing demand for sterile medical packaging products from the pharmaceutical industries further drives the market growth over the forecast period.
  • The trend of customization is also growing in the region, with demand for bespoke glass bottles increasing. The UK's best-selling kombucha tea is sold in new bespoke glass bottles manufactured by Rotherham glass manufacturer Beatson Clark.
  • The glass production market declined in Europe during 2020, especially in Germany. However, the positive consumer sentiment towards sustainable production is expected to increase the demand.
  • The pandemic brought adverse impacts on the glass container and bottle manufacturers in the region. In January 2021, the International Finance Corporation (IFC), the private investment arm of the World Bank Group, announced a USD 10 million loans to Kioo Limited to help the company weather the challenges created by the COVID-19 pandemic.
Key Market TrendsBeverage Industry to hold a Significant Market Share
  • Beverages hold the maximum market share in the market, with the imposing bands on plastic. Beverage companies, such as Coke and PepsiCo, are trying to avoid plastic packaging. For instance, PepsiCo is looking to prevent the use of 67 billion plastic bottles through 2025, and the alternate for that is expected to be glass bottles.
  • Moreover, Wine is another alcoholic beverage that holds a significant share in the market studied. According to IdealPack, global wine packaging is expected to reach USD 22.8 billion by 2020, owing to the growing demand.
  • The players in the market are going under strategic partnerships and acquisitions. For instance, In December 2020, Berlin Packaging announced the acquisition with a glass packaging supplier, New pack, for expanding its offering to the wine market. The company’s distribution network extends across Northern Italy, including the Liguria, Piedmont, and Veneto regions. The acquisition of New pack allows Berlin Packaging to increase its offering in the wine sector, an important market in Europe.
  • Furthermore, many governments are against counterfeit products sold at meager prices compared to the original product. This is impacting the domestic market in various regions.
Germany to hold a Significant Market Share
  • The Glass Bottles and Containers Industry is well-regulated in Germany. It has established systems of recycling that have existed for more than four decades now and have been producing very encouraging results for the country.
  • The glass manufacturers have been critical players in the re-use and recycling system of Germany. Gerresheimer, for instance, began producing glass with a higher proportion of recycled glass at the Tettau site in Germany. By using recycled glass, it aims to produce new high-quality cosmetics packaging. Many leading players, like Gerresheimer, are driving circularity and resource savings every day.
  • Furthermore, the German beer, wine industry, and counterparts in the United Kingdom face a shortage of beer bottles. Also, with a heightened focus on disinfection and COVID-19 prevention measures, customers have been shifting towards sustainable, non-toxic ingredients and are observed prioritizing efficiency. Amcor’s European consumer research, an online survey conducted in February 2020 of 2,500 consumers across the UK, France, Italy, Germany, and Sweden, reported that people want to make a more sustainable living.
  • According to Container xChange, the online platform for leasing and selling shipping containers predicts that European container exporters will deteriorate significantly with the existing shortage in the market.
  • In addition, In February 2021, Ardagh Group produced Absolut’s latest limited-edition vodka bottle, intending to enable people to interact in celebration of inclusivity. The upward spiral design of 16 swirls on the frosted blue glass bottle represents the never-ending cycle of change. The upward flow of the swirling spiral symbolizes communal growth and embraces positivity.
Competitive Landscape

The Europe Glass Bottle and Containers Market are moderately fragmented with a considerable number of regional players. Significant players include Owens Illinois, Ardagh Group, Verallia (Horizon Holdings II SAS), Vidrala, and Vetropack Holding Ltd.

  • March 2021 - The Stoelzle Glass Group, based in Europe, has acquired Anchor Hocking Glass Company, a wholly-owned subsidiary of The Oneida Group in Monaca, Pennsylvania, to serve customers internationally.
  • November 2020 - Encirc, a subsidiary of Vidrala SA and a leading glass container manufacturer, partnered with Belu, the ‘‘people and environment first’’ drinks business, to revolutionize its glass bottle packaging. The partnership created a new UK-made lightweight bottle to minimize the carbon footprint of Belu’s mineral water range.
  • October 2020- Owens-Illinois Inc. and Krones AG, a German company, registered a strategic collaboration to increase innovations in its glass packaging segment. The partnership aims to improve glass filling, packaging speed, and efficiency with enhanced agility and flexibility by introducing sustainable glass systems and digital solutions such as direct to glass printing technology.
Additional Benefits:
  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support
Companies Mentioned

Owens Illinois
Ardagh Group
Verallia (Horizon Holdings II SAS)
Vidrala
Vetropack Holding Ltd.
BA Vidro (BA Glass B.V.)
Vitro S.A.B. de CV
Gerresheimer AG
APG Europe
Saver Glass Inc.
Wiegand
Glas GmBH
Frigoglass SAIC
Verescene France SASU
Stolzle Glass Group (CAG Holding GmbH)
Origin Pharma Packaging
SGD Pharma
Beatson Clark

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1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Growing Demand for Bottled Beverages is Driving the Market in the Wine Industry
4.2.2 Increased Integration in the Premium Packaging Market Further Drives the Growth
4.3 Market Restraints
4.3.1 People's Attitude Towards Sustainable Forms of Packaging
4.4 Influence of COVID-19 on glass bottles industry in Europe
4.5 Value Chain Analysis
4.6 Porters Five Force Analysis
4.6.1 Threat of New Entrants
4.6.2 Bargaining Power of Buyers
4.6.3 Bargaining Power of Suppliers
4.6.4 Threat of Substitute Products
4.6.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 End-user Industry
5.1.1 Beverages
5.1.1.1 Liquor
5.1.1.2 Beer
5.1.1.3 Soft Drinks
5.1.1.4 Milk
5.1.1.5 Water (Carbonated & Still)
5.1.1.6 Wine
5.1.2 Food
5.1.3 Cosmetics
5.1.4 Pharmaceutical
5.1.5 Other End-user Industries
5.2 Country
5.2.1 United Kingdom
5.2.2 Germany
5.2.3 France
5.2.4 Italy
5.2.5 Spain
5.2.6 Poland
5.2.7 Russia
5.2.8 Netherlands
5.2.9 Rest of Europe
6 COMPETITIVE LANDSCAPE
6.1 Company Profiles
6.1.1 Owens Illinois
6.1.2 Ardagh Group
6.1.3 Verallia (Horizon Holdings II SAS)
6.1.4 Vidrala
6.1.5 Vetropack Holding Ltd.
6.1.6 BA Vidro (BA Glass B.V.)
6.1.7 Vitro S.A.B. de CV
6.1.8 Gerresheimer AG
6.1.9 APG Europe
6.1.10 Saver Glass Inc.
6.1.11 Wiegand-Glas GmBH
6.1.12 Frigoglass SAIC
6.1.13 Verescene France SASU
6.1.14 Stolzle Glass Group (CAG Holding GmbH)
6.1.15 Origin Pharma Packaging
6.1.16 SGD Pharma
6.1.17 Beatson Clark
7 INVESTMENT ANALYSIS
8 FUTURE OF THE MARKET

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