The European Cloud CRM Market was valued at USD 11.51 billion in the previous year and is expected to register a CAGR of 5.56 % during the forecast period to become USD 15.73 billion by the next five years.
The European cloud CRM market is moderately competitive and comprises a significant number of global and regional players. These players account for a considerable share of the market and focus on expanding their client base across the globe. These players are investing their resources in research and development to introduce new solutions, strategic partnerships, and other organic and inorganic growth strategies to earn a competitive edge over the forecast period.
In June 2023, Salesforce announced to invest USD 4 billion in its UK business over five years. The company also releases its latest AI product innovation for companies of all sizes and industries. Through this investment, the company aims to drive innovations and support its growing customer base.
In June 2023, Oracle announced a strategic partnership with Cohere to develop powerful, generative AI services for businesses across the globe. The solution will likely help companies automate end-to-end business processes, enhance customer experience, and improve decision-making.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook