Champagne Market - Growth, Trends and Forecasts (2022 - 2027)

Champagne Market - Growth, Trends and Forecasts (2022 - 2027)

The global champagne market is projected to grow at a CAGR of 6.20% during the forecast period (2020 - 2025).

Key Highlights

• Premiumization of the industry remains one of the major factors driving the alcoholic beverage market particularly spirits and wine. A leading player such as Diageo which elicits one-third of its sales from the United States is increasingly making its move to dominate premium champagnes.
• By distribution channel, offline retail stores held the largest market share owing to robust champagne sales recorded through the specialty stores. Due to the diverse variety and brands available at these stores with instant customer services, consumers prefer buying their champagnes from offline stores.

Key Market TrendsOnline Platform to Foster the Market Growth

Online retailing of alcohol including champagne is growing at a faster pace. The on-demand delivery apps, such as Drizly, are the driving forces of this segment. ​Recently, prominent e-commerce retailers also entered the market, to cater to the increasing demand from the consumers. In 2015, the Amazon Prime Now mobile application offered one-­hour delivery of alcoholic beverages in the United States. Additionally, Uber Eats also expanded its home-­delivery services to alcohol. This in turn is anticipated to supplement overall sales of champagne through online retailing.

France Held a Significant Share

Champagne being native to the country France, witnesses high penetration in the country among other alcoholic beverages. As a result, the country held a significant share in champagne consumption, globally. Additionally, the growing prevalence of premiumization in the industry is boosting the value sales of the product. The French consumers are becoming more attracted to wines that use these types of descriptors: “no taste additives, gluten-free, low carb, vegan-friendly, sulfite-free, low calorie, low alcohol, light, lighter, organic, paleo-friendly, etc.” This is because of the new focus on healthy food and beverages that is sweeping across the nation.

Competitive Landscape

The global champagne market is fragmented and comprises numerous regional and international competitors. New product development, merger & acquisition strategies, and expansion are some of the most preferred strategies for the champagne industry. The consumer set for the champagne market is huge, but there are only a few companies that have such a wide reach. Some of the leading players in the industry include Diageo plc, La Marca, and F. Korbel Brothers.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

Companies Mentioned
 
Diageo plc
La Marca USA
F. Korbel Brothers, Inc.
Cook's Champagne Cellars
LVMH Moet Hennessy
Societe Jacques Bollinger SA
Andre Champagne Cellars

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