The baked food and cereals market is valued at USD 552.4 billion for the current year and is projected to register a CAGR of 5.69% over the next five years.
The global baked food and cereal market is highly fragmented due to the presence of several local, domestic, and global players in this segment. Due to the existence of several players and the dominance of local players in the market, the rivalry among the competitors is also high. Several prominent players in this industry include Groupo Bimbo, The Kellogg's Company, General Mills, Mondelez International Inc., and Nestlé S.A.. The key players use growth strategies, including mergers and acquisitions, expansion, new product development, and partnerships, to fuel market growth.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook