Asia Pacific Loyalty Management Market - Growth, Trends, COVID-19 Impact, and Forecasts (2023 - 2028)
During the time frame of the forecast, the APAC loyalty management market is expected to register a CAGR of 25.1%.Loyalty management solutions are being used by many companies in many different industries. The main goal of these programs is to keep customers and build long-term relationships with them.
Key HighlightsThere are a lot of big and small players in the Asia-Pacific loyalty management market, so it is very competitive.Some of the major players in the market are Aimia Inc., Edenred SA, Comarch SA, Epsilon Data Management LLC, and Maritz Holdings Inc. The market seems to have about the right amount of competition, with players using strategies like new products, partnerships, and mergers and acquisitions to stay ahead of the game.
In January 2022, YesStyle.com, a prominent e-commerce platform for beauty, fashion, and lifestyle items owned by YesAsia Holdings Ltd., selected Oracle Fusion Cloud Customer Experience (CX) to enhance customer loyalty with an optimized digital experience through versatile and dependable AI-driven technological solutions.
In September 2022, AsiaTop Loyalty, a top loyalty rewards solution firm in Hong Kong and the Greater Bay Area, announced a quick market development strategy across Asia Pacific, utilizing Web 3.0 and Metaverse, after its USD 10 million investment round.
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