Asia-Pacific Agricultural Tires Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The Asia Pacific Agricultural Tires Market is expected to exhibit a growth rate of over 6% during the forecast period 2020 - 2025.
Key HighlightsThe demand for farming machinery and equipment is increasing in the Asia Pacific region owing to the rising population and its growing food need. Economies such India, Thailand, China, etc. are still in the developing stage and farmers in these countries are heavily investing in farming equipment. However, for some farmers, it is not feasible to buy expensive OEM tires that come with the new machinery. Therefore, the market for replacement/aftermarket tires is booming owing to their cost effectiveness and presence of large number of options. The aftermarket tires cost nearly 50% to 75% less than the OEM tires and are easily availabe at offline and online channel. The rapid and large scale penetration of smartphones and internet in the geography is boosting the growth of Online sales channel.
India To Exhibit A Significant Growth Rate During The Forecast PeriodThe rise in farm mechanization in India is leading to the market growth for agricultural tires. India's tractor sales is increasing every year and sales figure for 2019 stood at 878,476 units, recording a growth of 10.24% growth over 2018 figure of 796,873 units. Mahindra and Mahindra became the largest seller of agriculture tractors in the world in 2019 by selling 330000 units of which 95% units were sold domestically. India also has 159.65 million hectares of arable land which is 2nd largest in the world and nearly 54% more than that of China. The farm mechanization rate is nearly 40% to 45% in India which presents a huge opportunity for domestic and foreign investments in farm equipment and machinery. India is also planning to increase the available power per hectare from 2 kilowatt to 4 kilowatt by 2030. Due to aforementioned factors, the market for agricultural tires will subsequently rise in India during the forecast period. However, due to COVID 19 outbreak, the sale of farming equipment in India has taken a severe hit and the expected recovery is expected to take a long time. This factor is expected to hinder the market growth for agriculture tires in India.
Competitive LandscapeThe Asia-Pacific Agricultural Tires Market is a fragmented one with major players such as Continental AG, MRF Limited, Bridgestone Corporation, TIANLI Tyres, etc. dominating the market. The Asia Pacific market is dominated by local players which holds a major share of aftermarket sales.
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